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Sociological Investigation

Module 2

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Requirements

• Flowchart : Through this chart thesteps in sociological inquiry will bediscussed

• Research : topic should be relatedto issues involving the youth

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What is the scientifcmethod

• Is a systematic organi!ed series o"steps that ensures ma#imumob$ectivity and consistency in

researching a problem

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• South Park  & absurdist humor or re'ection o" (mericanculture)

• *ne historical event that has in'uenced your li"e)

• Sociali!ation and assimilation when a person starts college+

•*ne visit to a supermar,et: The e-ects o" consumer cultureon your choices+

• .ender stereotypes in a relationship: Is it o, "or a boy to cry)

• (bortion: ( heartless murder or a method o" birth control)

• Who is to blame "or today/s insane beauty standards)

•  Top 0 misconceptions ,ids get "rom T1 ads+

•  The pros and cons o" mainstream schools+

• 1irtual reality: scapism has never been easier+

• (3rmative action: More positive or negative e-ects)

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4ot topics in sociology•

(re women less privileged in today/s society than men)• 5an it be ever acceptable "or a man to hit a woman)

• (re wor,ing women better mothers)

• 6oes wealth always ma,e people less ethical)

• (re only men to blame "or the ob$ectifcation o" women/s

bodies)• 6oes the T1 show /78 and pregnant/ promote teen

pregnancy)

• Should people wait till the age o" 27 to get married)

• 6id "eminism contribute to the moral destruction o" (merica)

• Should ,ids be able to change their names i" they want to)

• (re brains more important than beauty "or success in today/ssociety)

• Imagine your ,id9brother9"riend turned out to be gay9lesbian+Would you fght "or his9her rights)

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 Theory 

7+ Theory is a statement o" how and why specifc "acts arerelated+

  2+ It postulates an ordered relationship between natural

phenomena+  0+ It is a wor,ing model o" the world or some part o" it+

  + It serves as a "ramewor, "or research+  ;+ It prompts researchers to as, certain ,inds o" questions

and "ormulate specifc hypothesis+  8+ Theories survive as long as they continue to suggest

use"ul approaches to the phenomena that scientists are

trying to e#plain+ 

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 Two issues sociologists "ace

7+ What issues should we study)

2+ 4ow should we connect the "acts to"orm theories about society)

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6i-erent Ways o" =erception

  7+ Some sociologists "ocus on howsocieties

stay the same+  2+ Some "ocus on patterns o"change+  0+ Some loo, to what $oins people

together+  + *thers investigate on howsociety divides

people according to gender

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Sociological Inquiry• the systemic analysis o" the motivations and

behavior o" individuals within groups

Social (ction

•

prime concern o" sociological inquiry

 Theoretical =aradigm• ( theoretical paradigm provides a basic image

o" society that guides thin,ing and research+

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>asic .oals o" SociologicalInquiry

  7+ *btain an understanding o"the

observable

world

  2+ *bserve phenomena and how

it isconnected to otherphenomena

  0+ (ccumulation o" scientifc

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?undamental =rocedures in

Sociological Inquiry

  7+ 6efnes the =roblem+ Researcher should delimitthe scope and breadth o" the problem and to defnethe phenomenon to "ocus on+  2+ .athering o" 6ata+ The researcher chooses the

techniques to identi"y and record the data to bestudied+  0+ (nalysis o" 6ata+ This involves the testing o"the hypothesis or answering questions9assumptions

with "acts that have been gathered+  + 1erifcation+ ?urther chec,ing and verifcationo" fndings are necessary+

5h t " h

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5haracter o" researchquestions:

  1. How will the exploration of the topic

contribute to my discipline?  2. How might its outcome ll the gaps innowledge?  !. "ould the answer to this #uestion help clarifypu$$ling issues%

lead to conceptuali$ations% or suggest newpractical

applications?  &. 'ight it help to illuminate an area in whichthere are theoretical

contro(ersies?  ). How might the conduct of the researchbenet me as researcher?  *. +s the #uestion enough to me to maintain myinterest and

enthusiasm from the period re#uired for its

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Selecting the topic

  7+ Manageable+2+ 5lear+

  0+ Simple and ?ocused++ 5oncrete

  ;+ Researchable

  8+ (ctive++ 

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Scientifc Method

• Systematic organi!ed series o" stepsthat ensure ma#imum ob$ectivity andconsistency in researching a problem

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Steps

7+6efning the problem2+Review o" literature

0+?ormulating the hypothesis

+Selecting the research design

;+5ollecting and analy!ing data

8+6eveloping the conclusion

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Research 6esigns

 A Survey to CheckNews Accuracy 

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 An Experiment of Communicator

Credibility  ( classic e#periment incommunication researchconducted by 4ovland and Weiss

@7A;7B

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•  The Ci"e o" child laborers in

  slaughter houses

+ Iwitness:4amon sa 5aramoan

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• The Wire Editor asatekeeper  D.ate,eeperE

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Secondary (nalysisThe Portrayal of Education inPrime-time Television 'ayerleand Raric 01

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thics o" Research @(S(B

7+ Maintain ob$ectivity in research2+ Respect the sub$ect/s right to privacy

0+ =rotect sub$ects "rom personal harm

+ =reserve confdentiality;+ See, in"ormed consent

8+ (c,nowledge research collaboration

and assistance

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