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2012 – 2015 Strategic Plan Progress Report October 1, 2015
2012 – 2015 Strategic Plan Progress Report
October 1, 2015
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Long Term & Continuing Care Association of Manitoba
Presented at the Annual General Meeting – 2015
TABLE OF CONTENTS
About LTCAM ............................................................................................................ 2 Strategic Direction 1 ................................................................................................ 3-4
Strength of Voice ................................................................................................................................................................................. 3-4
Strategic Direction 2 ................................................................................................ 5-6
Membership Growth & Retention ......................................................................................................................................................... 5-6
Notable Progress Indicators ........................................................................................ 7-8
2012 – 2013 ............................................................................................................................................................................................. 7 2013 – 2014 ............................................................................................................................................................................................. 8
Board of Directors & Members 2014 - 2015 ...................................................................... 9
About LTCAM
The Long Term & Continuing Care Association of Manitoba is a membership based not-for-profit
organization that has been representing health care providers since 1959. We are incorporated under
Companies Act of Manitoba and have recognized bylaws. Our volunteer member-elected Board of
Directors provides direction to the overall governance of the Association while full-time professional staff
manage the daily administrative duties. As an organization we continue to foster long term care leadership
through membership growth, development and support. Our membership of almost 100, represents more
than 4,500 long term and continuing care beds/suites (we represent non-profit (49%), and private (51%)
retirement, independent living, as well as supportive housing and personal care home residences),
approximately 5000 employees, spanning all five health authorities across Manitoba.
LTCAM Mission Statement
We advance the delivery of quality long term and continuing care services and resources, through advocacy, education and networking for our members and those they serve.
Objectives of the Association are to: advocate on and respond effectively to industry issues such as relevant legislation, policy and funding
actively support the provision of the best possible care and services
enhance the profile of its members as providers of service excellence for seniors in Manitoba
educate the public and serve as the voice on behalf of the seniors' care and services sector
provide educational opportunities for members
facilitate timely communications and networking opportunities
liaise with like-minded Associations across Canada.
2012 – 2015 Strategic Plan
As we wrap up the 3-year strategic plan, we will highlight LTCAM’s progress over the past year, as well as
highlight the accomplishments which have been achieved since embarking on this plan.
The Future
The 2012-2015 Strategic Plan was developed based on a survey distributed to a wide-spread contact database of
persons associated with long term and continuing care in the province of Manitoba. The information and feedback
acquired through this survey allowed LTCAM to establish the directions on which to focus. The same survey will be
distributed in the near future in order to cross-reference and examine the results’ progress.
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Strategic Direction 1 – Strength of Voice Position LTCAM as the “go to” Association to collaborate on long term and continuing care policy and service delivery
To become a credible voice and hence fully represent its members’ needs, LTCAM is called to increase its involvement with the Province and RHAs in addressing priority policy and service delivery issues. The Association’s role from 2008 to 2015 was as Co-chair of the Provincial Aging in Place Working Group & as member of the Provincial Community Housing with Services Review Committee (working group of the Advancing Continuing Care Implementation Advisory Committee, “Advanced Continuing Care – A Blueprint to Support System Change”), represent important assets to build on as the Association strives to be “the voice” of its members by working collaboratively with the Province and the RHAs. Strategies include continuously scanning the Provinces’ and the RHAs’ emerging policy and service delivery priorities and opportunities (e.g. committees) that could potentially impact LTCAM members and that are aligned with their priorities. We also continue to build and sustain mechanisms for ongoing, 2-way communication with the Province and the RHAs. Our active involvement with the Canadian Alliance for Long Term Care is critical for us to keep pace with national viewpoints.
2014-15 Highlights of Progress for this Strategy Include:
LTCAM met with Manitoba Health, subsequent to collaborating with Manitoba Association of Residential and Community Homes for the Elderly (MARCHE) and Aboriginal Affairs, to review the proposed PCH Standards revisions. Suggestions from this group collaboration were provided on 40 performance measures & standards. The new standards reflect implementation of a number of these suggestions.
The Auditor General of Manitoba approached LTCAM to provide input into the provincial home care audit. LTCAM is a member of the Panel Improvement Process Committee. Presented to the Long Term Care
Providing Consultation
The Long Term and Continuing Care Association of Manitoba (LTCAM) applauds the release of the Canadian Institute for Health Information (CIHI) Long Term Care Indicators. The Alexander Inquest - LTCAM offers Comments and Suggestions June 2015 via Open Letter to the Minister and News Release. A response from Minister Blady was received thanking LTCAM for ongoing advocacy.
Education, Information
& Guidance
Within one week of posting the News Releases regarding the Alexander Inquest and CIHI Long
Term Care Indicators, there was an influx of traffic to www.ltcam.mb.ca of 6,000 page views.
60% of visitors were new to viewing the site.
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Prime Minister Stephen Harper responds to CALTC open letter regarding tragedy in Quebec.
Minister Crothers and Minister Blady stated how helpful the LTCAM website is for navigating options for seniors.
MARCHE Outgoing Board Chair, commended LTCAM’s overall work and specific involvement in Bill 6.
Positive comments and thanks were received from government Regional Health Authorities regarding LTCAM’s open letter on Fire & Safety (composed in French & English).
Commendation & Acknowledgement
Manitoba Health’s website now links to LTCAM for navigating Housing Options for Seniors. Beverly O'Connell, University of Manitoba’s Dean of Facility of Nursing co-hosted LTCAM’s Awards for Excellence Ceremony in May 2015. The Conference Board of Canada invited LTCAM to attend the Council on Healthy Aging. LTCAM was referred by the Minister of Health to speak at the Regional Conference of the National Association of Federal Retirees in September, 2015. National Presence through the Canadian Alliance for Long Term Care (CALTC): o CALTC is now federally incorporated
and bylaws have been developed to support the new governance structure
o Formal endorsement and official partner of AgeWell Initiative
o LTCAM was elected to the CALTC
Board Executive as Secretary-Treasurer
o Annual General Meeting attended by
LTCAM in August 2015 in Charlottetown, PEI
o A national poll for seniors was developed by CALTC and published in The Globe and Mail
Collaboration, Support
& Membership
Within just 4 hours of the LTCAM open letter on Fire & Safety being
released, 1,600 visitors viewed the letter at www.ltcam.mb.ca
and multiple media requests were received.
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Strategic Direction 2 – Membership Growth & Retention
Provide relevant, value-add services for the Association’s members
LTCAM exists to support its membership in providing quality care, services and resources. In terms of both recruitment and retention, LTCAM needs to continue to support members and pay attention to their stated priorities (e.g. capital renewal, consistent reporting). Members – actual and potential – must see value in LTCAM. One of LTCAM’s value--add services is the provision of information to the general public on long term and continuing care options. The ability to provide relevant member programs and services (to respond to growing and changing needs) is also influenced by available resources – financial, human, technological and physical. Resource development is important in this context. LTCAM’s ability to retain current membership and recruit diversity of members will also promote its credibility
Strategies include developing and implementing mechanisms to engage members in evaluation of LTCAM services on a regular base, identify potential members and communication vehicles to reach them, identify and promote value of services, and develop and implement a public communications strategy to promote LTCAM as the community resource for long term and continuing care options.
2014-15 Highlights of the evidence of progress of this strategy include:
Active Member retention was 100% in 2014
Has maintained a year-end surplus for almost 10 years
Member fees haven’t increased in 12 years
The Association
LTCAM’s YouTube channel features a web series which explains the different living options for seniors in Manitoba. The total views for the channel has surpassed 5,000.
Inquiries from various media outlets include CBC, CJOB and Gimli Radio.
A two-page article about LTCAM and the 2015 conference was featured in WAVE Magazine.
Media Presence and Public Access to
Information
Bill 6 (need details)
Recommendations submitted to the Fire Commissioner included alternatives for reducing proposed administration costs. A meeting with the Progressive Conservative government took place regarding their proposed policies for Manitoba. When asked what the highest priority is for long term care, LTCAM indicated that communication and education for the public should be a high priority.
Advocacy &
Representation
Email “blasts” to members are sent monthly, highlighting several LTCAM member profiles and news items.
LTCAM’s ever-evolving website aims to be a resource for members, offering information on all the options available to seniors in Manitoba. A recent addition is a section highlighting “Aging in Place Communities".
Communication and
Mechanisms to Engage Members
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Annual Conference
Comments from Conference Delegates
“Everything was Awesome!!!”
“The LTCAM Conferences provide an invaluable service to the general public and health professionals.”
“Enjoyed the relaxed learning style!”
2015 Awards for Excellence Ceremony, Hosted by Professor Beverly O’Connell
Award Recipients: Emily Kozera, East Gate Lodge Recreation Department, Jack King
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2015 Membership List
Prairie Mountain Health Dinsdale Personal Care Home Hillcrest Place Rotary Villas at Crocus Gardens Valleyview Care Centre Northern Regional Health Authority George Colon Memorial Home Nisichawayasihk (Nelson House) Personal Care Home Ochekwi Sipi Cree Nation Personal Care Home Interlake-Eastern Regional Health Authority Betel Home - Gimli Betel Home - Selkirk Red River Place The Ironwood - Pinawa Tudor House Personal Care Home Woodland Courts Retirement Residence Southern Health - Santé Sud Heritage Life Personal Care Home Niverville Credit Union Manor Supportive Housing Greendale Estate Winnipeg Region Retirement Residences The Landing at Riverwood Square Winnipeg Region Supportive Housing ArlingtonHaus Chez Nous Fred Douglas Heritage House Harmony Court Irene Baron Eden Centre Lions Supportive Housing Résidence Despins Riverside Lions Seniors Residence Rosewood Windsor Park Place Winnipeg Region Personal Care Homes Beacon Hill Lodge Charleswood Care Centre Golden Door Geriatric Centre Heritage Lodge Kildonan Personal Care Centre Maples Personal Care Home Oakview Place Parkview Place Care Centre Poseidon Care Centre River East Personal Care Home St. Norbert Personal Care Home Tuxedo Villa Vista Park Lodge Special Services Brummitt-Feasby ALS House Jocelyn House Thorvaldson Care Centre Commercial and Affiliate Members 3M Canada A Place for Mom ArjoHuntleigh Attends, a Domtar Personal Care brand Bergen & Associates Counselling Canadian Society of Nutrition Management Cardinal Health Canada (Futuremed) CJ Radio Complete Purchasing Services Inc. Ecclesiastical Insurance Evacuscape Inc. Facilitated Solutions FCS International First Quality Products Freedom In Home Medical Care Glen Lawn Memorial Gardens & Funeral Home Golden West Guldmann HUB International InTouchLink Johnson Inc. Logibec Inc. Manitoba Institute for Patient Safety Manrex Limited Mediation Services and Resolution Skills Centre Medical Mart West Medisystem Pharmacy Ltd. Momentum Healthware My Coach Bill Olymel Solutions PointClickCare RANA Respiratory Care Group Ranger Insurance Reliable Home Care Robertson College - Winnipeg RONA Inc. Ruban Insurance Brokers Inc. SCA Personal Care Senior Care Practice Shoppers Drug Mart Silver Group Purchasing SpacesaverCCS Inc. StaffScheduleCare Staples Advantage Canada Inc. Surge Learning Sycamore Specialty Care Sysco Tache Pharmacy The Stevens Company Ltd. U of M- Centre for Community Oral Health VIP Home Care Inc. We Care Home Health Services
www.ltcam.mb.ca
