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28 | VICTORY Magazine
FOR MORE
INFORMATIO
N ON
OUR FIN
ANCIAL
REPORTING V
ISIT
VICTO
RYFUND.ORG/
2012
AUDIT
www.victoryfund.org/magazine | 29
VICTORY FUND AND INSTITUTE
2012
OUT TO WIN
ANNUAL REPORT
30 | VICTORY Magazine
VICTORY FUND 2012 INCOME
A. B. C. D. E.
VICTORY FUND 2012 EXPENSES
A. B. C. D. E.
Appeals (Major Donors)
Donor Candidate Contributions
Events
Direct Marketing
Other Income
Total Income
$1,733,165$1,114,612$1,077,263$68,482$1,919
$3,995,440
Political Expenditures
Donor Candidate Contributions
Direct Donor Benefit (Events)
Fundraising
Management & General
Total Expenses
$2,318,035$1,114,612$454,326$225,263$99,180
$4,211,416
55%a.
26%b.
11%c.
5%d.
2%e.
43% a. 28% b. 27% c. 2% d. 0.05% e.
www.victoryfund.org/magazine | 31
VICTORY INSTITUTE 2012 INCOME
A. B. C. D.
VICTORY INSTITUTE 2012 EXPENSES
A. B. C. D.
Grants & Contributions
Appeals (Major Donors)
Tuition & Registrations
Other Income
Total Income
$2,042,521$857,063$99,446$52,056
$3,051,086
Leadership Development
Candidate & Campaign Training
Research & Communication
Fundraising & Administration
Total Expenses
$1,465,544$502,110$323,768$270,123
$2,561,545
67%a.
28%b.
3%c.
2%d.
89%Programing (a+b+c)
11%d.