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2015 MEDIA GUIDE Public Risk, the official publication of the Public Risk Management Association PRIMA’s Annual Conference Program 2015 Advertising Information and Rate Card for:
2015 MEDIA GUIDE
Public Risk, the official publication of the Public Risk Management Association
PRIMA’s Annual Conference Program
2015 Advertising Information and Rate Card for:
For more information, call 888.814.0022 or e-mail [email protected] or [email protected]
Public risk managers influence how millions of dollars are spent. And no publication reaches them better than Public Risk, the flagship publication of the Public Risk Management Association (PRIMA).
2 out of 3 readers say that if all five leading publications serving the risk management and insurance professions arrived on their desks on the same day, Public Risk would be the one publication that they would read FIRST. PRIMA members rank Public Risk magazine at the MOST IMPORTANT BENEFIT of membership.
REACH EVEN MORE READERS!Reach even more readers with PRIMA's online version of Public Risk. Readers will be able to click through your “print” ad in this fully digital version of Public Risk and reach your company's Web site.
Continue to reach readers long after your ad runs in the print version of Public Risk.
*This service is free with your paid print ad. Online-only ads are not available.
Magazine
READERSHIP HIGHLIGHTS
Read Public Risk on a regular basis(at least 3 of every 4 issues)
85.6%Used an article for ideas, discussed
an article with a colleague, referenced an article in a meeting or other action
as a result of reading Public Risk
93.5%Give Public Risk a high
satisfaction rating
94%
This is what you can expect:Public risk managers are an influential group with tremendous purchasing power. They provide
influential evaluations to senior managers that impact how their organizations handle risk—high-speed
police pursuits, violence in schools, natural disasters, indoor air quality, power outages and much more.
The overwhelming majority of public risk managers purchase a variety of products and services, including
computer hardware and software, education and training resources, insurance and consultant services.
Their recommendations have broad financial implications. In making evaluations, they rely on cutting-
edge articles in Public Risk magazine. Readers of Public Risk account for billions of dollars in annual
spending power. Public Risk provides practical information that can be applied on the job. Public Risk
is the only magazine exclusively that targets risk management practitioners in the public sector.
For more information, call 888.814.0022 or e-mail [email protected] or [email protected]. 3
ISSUEWRITER’S DEADLINE
FEATURESSPACE
DEADLINEMATERIALS DEADLINE
JANUARY November 14, 2014• Third-partyadministration• Winterhazards• Health&wellness
December 3, 2014 December 9, 2014
FEBRUARY December 19, 2014• Enterpriseriskmanagement/ISO31000• Police• Fleetsafety
January2 January7
MARCH January20• Colleges&schools• Regulatorycompliance
• Informationtechnology• Publicsafety January30 February5
APRIL February13• Customerservice• Humanresources• Employmentpracticesliability
February27 March5
MAY/JUNE March31• SpecialCoverage:PRIMA’sPresident-ElectDeanCoughenour• Cyberliability• Claimsmanagement
April11 April16
JULY May18• Losscontrol• Disasterrecovery• Transit
May29 June5
AUGUST June19• SpecialCoverage:PublicRiskManageroftheYear• Crisismanagement• Informationtechnology
July2 July8
SEPTEMBER July17• Schools&colleges• Pools• Reinsurance
July31 August5
OCTOBER August21• Riskmanagement101• Futuretrends• Self-insurance
September2 September8
NOVEMBER/ DECEMBER
September25• Workerscompensation• Enterpriseriskmanagement/ISO31000• Health&wellness
October9 October15
2015 Editorial Calendar
2015 PRIMA ANNUAL CONFERENCE PROGRAMJUNE 7–10, 2015 • HOUSTON, TEXAS
Each year, PRIMA’s Annual Conference draws more than 1,000 risk management professionals for
three days of learning and networking. PRIMA’s Annual Conference program puts your company in the
hands of every attendee! Drive traffic to your exhibit booth or advertise a new product in THE guide to
the only conference specifically for public risk managers!
For more information, call 888.814.0022 or e-mail [email protected] or [email protected]
Advertising MaterialsPleasenotethatalladvertisingmaterialsshouldbesubmitteddigitallyoroncompactdisc.PRIMAcannotbeheldresponsibleforthereproductionofadssubmittedwithoutprintedproofs.Artworknotpreparedaccordingtothesespecificationsmayberejectedoralterationsdeemednecessarywillbebilledtotheadvertiser.
Electronic FilesApplications/Softwarerecommended:PDF/X-1a (preferred) or PhotoshopJPEG/TIFF,IllustratorEPS,orInDesign.
Artwork File Requirements• PDF/X-1a preferred • All ads must have 1/8" (0.125'') bleed and have crop marks•AllPDFsneedtobeformattedforhigh-endprinting.Allembeddedimagesshouldbehires(300dpi).CMYKcolormode,allfontsembedded.FormoreinformationaboutPDFfiles,visithttp://createpdf.adobe.com.
•IfsubmittedonCD,includeallpostscripttypefonts,type1and3;screenandprinterfontsincludingfontsinanyEPSfiles
•IncludealldigitalartworkonCD(hi-res,4/cprocessart,logos)•ArtworkfilesmustbesavedasPDF,JPEG,TIFF,orAdobeIllustratorEPS•Allartmustbehigh-resandsubmittedinCMYK,notRGB•Removeallunusedcolorsfromfiles(includinggraphicfiles)•Correctcolorsmustbeindicatedintheformat•For2-pagespreads,prepareeachpageseparatelytoallow1/8"(0.125'')bleedand1/8"(0.125'')gutter
BleedsAvailable(noextracharge).
Special PositionsPositionrequestsotherthanpremiumpositionscannotbeguaranteed.
Short RatesAdvertiserswillbeshort-ratedif,withina12-monthperiodfromthedateofthefirstinsertion,theamountofspaceuponwhichbillingshavebeenbasedhasnotbeenused.
CancellationNoticeofcancellationofscheduledadvertisingmustbereceivedinwritingbythespacedeadlineofthedateofpublication.Advertiserswillbebilledifcancellationisreceivedafterthisdate.
Insertion Orders/ContractsFaxInsertionOrders/Contractsto302.436.1911ormailto:Public RiskMagazine,c/oAHI116ChurchStreet,P.O.Box519,Selbyville,DE19975Phone:888.814.0022•Fax:302.436.1911E-mail:[email protected]@ahi-services.com
Materials/Shipping InformationPleasenotifytheadvertisingofficespriortoshippinganymaterial.TopostfilestoourFTPsite,pleasee-mailLizEdelsonatledelson@moiremarketing.com.Allartworkshouldbesentto:
LizEdelsonc/oMoiréMarketingPartners407NorthWashingtonStreet,Suite102,FallsChurch,VA22046Phone:703.237.0045•Fax:703.237.7538E-mail:[email protected]
The publisher reserves the right, without liability, to reject, omit, or exclude any advertisement for any reason at any time with or without notice to the advertiser or advertising agency, and whether or not such advertisement was previously acknowledged, accepted or published.
Advertising RatesFOUR-COLOR 1X 5X 10X
Fullpage $2,459 $2,339 $2,219
2/3page $2,063 $1,967 $1,871
1/2page $1,823 $1,739 $1,659
1/3page $1,475 $1,403 $1,327
Cover2 $2,931 $2,787 $2,651
Cover3 $2,691 $2,559 $2,431
Cover4 $3,171 $3,011 $2,859
*PLEASENOTE:Allrateslistedhereinarenetrates.Agenciespleaseaddcommissions.
PUBLIC RISK MAGAZINE AD SPECS
UNIT SIZE WIDTH DEPTH
Fullpagenon-bleed 7.5" 10"
Fullpagebleed 8.75" 11.25"
Spreadnon-bleed 16" 10"
Gutter-bleedspread 17.25" 11.25"
2/3vertical 4.6833" 9.285"
1/2horizontal 7.5" 4.625"
1/3square 4.4333" 4.4333"
1/3vertical 3.15" 9.285"
Trim size:8.5"x11"
Printing Method:Sheet-fedoffset
2015 PRIMA ANNUAL CONFERENCE PROGRAMJUNE 7–10, 2015 • HOUSTON, TEXAS
Material Specifications:Ifyouwishtouseanexistingadthatisastandardmagazinesizeof8.75''x11.25''itcanberesizedtofittheconventionprogram.Ifyouareproviding ahiresPDF,pleasekeepinmindthattheadmaynotreduceproportionatelytoallowforfullbleed.
For more information, call 888.814.0022 or e-mail
[email protected] or [email protected].
$3,620•Twopagespread,4colorad
$2,130 •Fullpage4colorad
$2,449 •OutsideBackCover
$1,550•Fullpageblack&whitead
$2,343 •InsideFrontorInsideBackCover
Space Deadline: April29Materials Deadline: May4Program Finish Trim Size: 5.5"x9"
Full Page Non-Bleed Ad Size: 4.5"x8"Full Page Bleed Ad Size: 5.75"x9.25"(Live Area is 4.5" x 8". Please make sure all graphics and text are within this area.)
*Pleasenote:theadspecsfortheconferenceprogramareDIFFERENTthantheadspecsforPublic Riskmagazine.
