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PricewaterhouseCoopers:AcuMentality
October 14th , 2016
PwC
Our Team
Tian-Shi (Fudi) Xu
Cassie Zhang
Jessie Gu
David Perez
Shandara Smith
PwC
Introduction
Review
Research
Results
Recover
Respond
Our Plan
Results!
Review
PwC
Challenges
Tires & TheEnvironment
Branding & Reputation
Financial
Greenlight’s tires were discovered in the Mississippi River, harming the environment and polluting the ecosystem.
The public image of Greenlight has been tarnished as a result of this incident.
The fines and penalties, along with the financial statements, are a severe challenge for Greenlight.
Review
Research
Results
Recover
Respond
Research
PwC’s Global Crisis Center
Financial
Humanitarian
Technology/IP
Reputational
Legal
Operational
Human Capital
PwC
Challenge: Tires & Environment
The products include soles of shoes, belts, crumb rubber, welcome mats, railroad ties, anti-fatique mats, portable speed bumps. Products
Rubberized asphalt highways ride quieter, last longer, and use significantly less paving material than traditional asphalt. Asphalt
Resistant to wind, water, and sunlight. Reduces bug and rodent infestation. Does not decompose or compress. Will not fade for up to 12 years.
Rubber Mulch
Tire-derived Fuel (TDF), Viable Alternative to Fossil Fuels, Pyrolysis.Fuel
Review
Research
Results
Recover
Respond
PwC
Challenge: Tires & Environment
Rubber Recycling Companies
Review
Research
Results
Recover
Respond
RubberUp, Inc.
Challenge: Brand & Reputation
Review
Research
Results
Recover
Respond
Challenge: Brand & Reputation
Review
Research
Results
Recover
Respond
PwC
Challenge: Financials
Assets = Liability + Owners Equity
Debt to Equity ration is
4:3
Review
Research
Results
Recover
Respond
Huge Accounting Mistake
Greenlight is overstated by
over $5.7 million.
Equity in Greenlight is overvalued by
83%
Section 1
Review
Respond
Challenge: Tires & Environment
Declining RubberUp Inc.
$1 Million
Profit
$1.5 Million
Total Assets
2.5Average Industry
Ratio
$6.25 Million Proposing Price excl. Goodwill
Review
Research
Results
Recover
Respond
Challenge: Tires & Environment
Liberty Tire Recycling
1.5 B lbs of Rubber
Reclaimed
1.5 B lbs of Rubber
Reclaimed
150 Remediated Dump Sites
150 Remediated Dump Sites
140 m Tires
Recycled Yearly
140 m Tires
Recycled Yearly60,00
0Locations
60,000Locatio
ns1100 Employees
1100 Employees
2002 Founded
2002 Founded
#1 in North America
#1 in North America
ExperienceExperience
ExpertiseExpertise
Challenge: Tires & Environment
20% Pulp &
Paper Mills
8% Dedicated
Tire-to-Energy
Facilities
41% Cement Industry18%
Electric Utilities
13% Industrial/ Institutional
Boilers
Of the 130 million scrap tires used as fuel per year:
Pyrolysis
Review
Research
Results
Recover
Respond
PwC
Challenge: Brand & Reputation
We’re no stranger to Press Releases here at PwC…
Public Statement
Admit Fault
Reiterate Values & Mission
Explain the Plan
Press Conference
Review
Research
Results
Recover
Respond
PwC
Challenge: Financial
Review
Research
Results
Recover
Respond
PricewaterhouseCoopers’s
Audit Services
Financial Statement
Audit
Corporate ReportingOur
Services Include: IFRS
Reporting
Regulatory compliance
Capital Markets
Accounting Advisory
Internal Audit Etc.
Why PwC?
One of the Big 4
Provided services to 422 Fortune Global 500
Companies223,000
Employees Worldwide
743 Locations
Initiatives for Diversity & Inclusion
Gross Revenues were $35.9B in
2016Etc.
Section 1Recover
PwC
Developing Credibility through Partnership
Review
Research
Results
Recover
Respond
PwC
Donations to CharityI
nternalN
ationalL
ocal
Review
Research
Results
Recover
Respond
PwC
Driving Revenue through Sales & Promotions
4Tire 4 Tire: Exchange & Recycle Old Tires for Discounts off New Ones.
Tire & Tickets: With the purchase of tires, customers receive discounted or free tickets to support local businesses near the Mississippi River
Review
Research
Results
Recover
Respond
Section 1Results
PwC
Results: The OverviewWhy Our Solutions Work
Environmental / TiresBrand &
Reputation Financials
Partnership with Liberty Tire Recycle
Holding a Press Conference
Gaining Credibility through Partnership
Donating to Charities
Creating Sales & Promotions
Review
Research
Results
Recover
Respond
Utilizing PwC
PwC
Results: The OverviewHow Our Solutions Work
Sta
ge
of
Pro
po
sal
Respond Immediately(within 1 year)
Long-term Recover(2-5 Years)
Release a Public
Statement
Partner with Liberty Tire
Recycling
Build Credibility
through Partnership
Create Sales & Promotions
Donate to Charities
FinancesFinances
Tire & Tire & EnvironmentalEnvironmental ResponsibilityResponsibility
Branding & Branding & ReputationReputation
Imp
rov
emen
t
Review
Research
Results
Recover
Respond
Results: The 5 Year Plan
Work with PwC to fix Finances
Thank you for choosing PricewaterhouseCoopers for your
consulting needs.
One Last Thing…