Small Business Initiative The Small Business Initiative (SBI) is the comprehensive resource for small business growth. The team includes experienced business owners, entrepreneurs, marketing, operations, legal and fi nancial professionals who work to help owners and entrepreneurs grow their business effi ciently and effectively.

The Small Business Initiative is located in the Entrepreneur Resource Center on the NWTC campus in the Advance Business and Manufacturing Center building. You can fi nd our offi ce at 2701 Larsen Road in Green Bay.

Our Commitment to Your Business

If you fi nd yourself spending too much time in your business, working more hours for less money, and not seeing the results you expected, don’t wait until it’s too late. Contact one of our team members for a complimentary, no obligation assessment.

The Small Business Initiative offers 4 distinct services: One-on-one coaching & consulting Workshops & training Networking and referrals to professional service providers Special events including the Taste of Entrepreneurship, The Business Summit, and Marketing for Musicians

Client Testimonials Century Sun Oil

“The Small Business Initiative at NWTC has been great at providing very good support and direction for growing a small business. They will help you fi nd resources that are available to help you grow.”- Pam Johnson, Owner Century Sun Oil

OrendX“The NWTC Business Summit was very inspirational! I achieved an amazing milestone already with the sale of my fi rst technology platform! I am now pending the market launch of my newest innovation. The education,

resources and connections from the

Summit and Small Business Initiative are invaluable!”

- April Knutson, CEOOrendX

Small Business Initiative WorkshopsAs part of our commitment to supporting small business and entrepreneurial growth in the region, the Small Business Initiative at NWTC offers workshops, one-on-one coaching, roundtables (velocity groups), networking events and more. We work with growth-minded small and microbusiness owners who want to achieve peak performance and sustainable growth.

Marketing Strategies for growing a Small BusinessIn this fast-paced, hands on workshop, you dive into the critical building blocks for creating your brand and the messaging that will resonate with your target market. Explore the demographics of your customers and the social media platforms and tactics that will help you succeed. $129

Facebook for BusinessIn this hands-on workshop, you actually BUILD your business Facebook page. Our instructor walks you through step by step in building your page. You also learn how to promote the page, earn likes and create Facebook ads. $69

Small Business Law 101This workshop is designed to help small business owners and entrepreneurs navigate the various legal encounters they face. Often times business owners are unaware of legal obligations such as fi ling a business entity (LLC, corporation, partnership), trademarks, employee requirements, contracts, leases and other legal matters that effect your small business. Attend this workshop to increase your legal awareness and achieve peak performance. $97

Business Success Strategies for Solo & Micropreneurs There are 10 talents that lead to business success. Are you ready to discover yours? Participants complete a pre-workshop online assessment; then, during this engaging workshop, entrepreneurs, busi-ness owners and their leadership teams will work to understand how to develop and direct those talents to grow the business. $69

Best Tax PracticesTaxes don’t have to be complicated. Discuss best tax practices to meet IRS and Wisconsin Dept. of Revenue standards and the typical tax deductible business expenses and documentation requirements. Cover ordinary expenses, repairs verses capitalization, depreciation, business use of vehicles, home offi ce, startup costs and more. $89How to Read Your Financial StoryThis workshop covers the basic fi nancial reports and how to use and adapt them to help you make better business decisions. The month end closing checklist helps ensure accuracy and completeness. Make sense of fi nancial ratios and learn what to track from the fi nancial reports. $89

Social Media for Small BusinessToday there are numerous social media platforms and it can be overwhelming. How do you decide which one is suitable to include in your small business marketing plan? In this workshop you will learn to leverage the power of social media for your business by learning the benefi ts of certain social media platforms and how it can add value to your marketing plan. $89

One Page PlanA traditional business plan can be complex and time-consuming. This innovative concept is a simple and effective way to focus on key metrics, align your strategic direction, profi le your target market, and defi ne value proposition to help achieve your business goals. Organize your thoughts and ideas into a workable single page plan to launch or grow a business. $179

www.nwtc.edu/sbi (920) 498-7124

Small Business Special Events

3rd Annual Business SummitNovember 9, 2016

Taste of EntrepreneurshipComing April 2017

Whether you want to start a business or currently operate a part-time, home-based business, micro business or small business; this workshop will provide you with the information you need for your business to launch, grow and thrive. Learn about the resources available and why a business plan is essential to success. Also, learn from other successful local entrepreneurs and business owners who share their experiences.

Check our website for a Start Right the First Time Workshop in your area!

Are you a growth-minded small business owner looking for a process to help you take your business to the next level and achieve peak performance? With the support of a USDA grant, NWTC is accepting nominations/applications for a special workshop series designed for businesses with one to nine employees and annual revenues under one million dollars. The program is available to businesses in Shawano, Florence, Oconto, Marinette and Kewaunee Counties. The program consists of 3 workshops, each lasting approximately 2 hours. There is no cost for the program; however, participants are required to complete Gallup’s Entrepreneurial Talents online assessment tool, which has a fee of $12.

www.nwtc.edu/sbi (920) 498-7124

NEW! Small Business Growth Grant

FREE!Start Right the First Time Workshop

This annual event is a favorite of staff and faculty. Regional food-based businesses are invited to the Green Bay campus of NWTC to showcase, sample and sell their delicious food products. This is a great opportunity to introduce your product to a new target market. There is no fee to be a vendor.

Attend the premier regional conference for growth-minded business owners and entrepreneurs! This day-long summit allows you to participate in business focused work-shops, network with other business owners and listen to inspirational speakers from across the country! Don’t miss this annual event!

Mark your calendars for our business-centered special events. These large activities are held throughout the year at various locations to maximize the growth of your business.

Admission:$79 per person

Space is limited, register early! Email sbi@nwtc.edu for details

NEW! Marketing for MusiciansFebruary 8, 2017We are proud to introduce this new and exciting event to our performing arts community! Social media is necessary for business to survive - but what about musicians? Learn how to streamline your brand and image while taking advantage of the power of social media. This workshop will feature local area subject matter experts who will share their tips & tricks!

Admission:$89 per person