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The information and images contained in this document are of a proprietary and confidential nature. !The disclosure, duplication, use in whole, or use in part, of the document for any purposes other than !client evaluation without the written permission of Apperian, Inc. is strictly prohibited.!
© Apperian, Inc. 2011. All Rights Reserved.! 1!
5 Starting Apps for your Business and How to Roll Them Out Create, Deploy and Manage Enterprise Mobile Apps!
Alan Murray!Senior VP Products!Apperian, Inc.
Emily Herman!Director of Software Products!Big Nerd Ranch
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Today’s Webinar
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Twitter: #StarterApps
Direct Messages: “Chat Box” in Webinar Session
Q&A At the End of the Presentation
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About Apperian
Top tier investors
Company to Watch
Experienced team Strong customer base
Award winning product
2011 Product Finalist
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ENTERPRISE MOBILE APPLICATIONS.
R U Ready?
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Poll Question
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Have you deployed an in-house app at your enterprise?
No - Not Yet 33% No - Planning to Soon 24% Yes - Have built and deployed app(s) 30% Yes - Starting to develop now 12%
42% of you have already started!
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What Enterprise B2E Apps are being built Today?
19!Page!Apperian, Inc. - Proprietary and Confidential
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How are Apps being built?
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HTML Website
HTML+Mobile CSS
MobiFlex Antenna Webalo Pyxis Phonesai SAP
“Holy ��� Grail ??” Kurogu Kinvey Stackmob/Heroku
Red Foundry PhoneGap AppCelerator
Mono RhoMobile
Feature Phones (AD 2005)
Android SDK
Windows Mobile SDK
Xcode (IOS)
Functionality
Mul
ti-Pl
atfo
rm S
uppo
rt
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Enterprise Challenges for Mobile Computing
21!Page!Apperian, Inc. - Proprietary and Confidential
Consumerization of IT
Single personal/work device
Increased mobility
Why can’t you make business apps like this?
Users IT
Need a solution now!
Security is still #1
Have to mobilize workforce
How do I deploy and
manage Apps?
Dev
Need App “starter kit”
Minimal IT Apple or Android experience
Smartphone SDKs not built for enterprise
Where do I start?
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Public “Stores” vs Private “App Catalogs”
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Consumer app focus Apps and updates are “optional” Personal iTunes or Gmail account based
iTunes App Store or Google Market
Private “App Catalog” approach Enterprise “in-house” app focus Apps and updates “mandatory” Corporate directory authenticated
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Apperian App Management Platform
Private, branded “App Store”
Enterprise
Secure, private catalog
Enterprise licensed
Multi-device, multi-app install
Self-service or IT Push
Identity-based provisioning
Reporting/Analytics
Apperian, Inc. - Proprietary and Confidential
Enterprise App Services Environment (EASE)
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Apperian App Management Platform
Apperian, Inc. - Proprietary and Confidential 23!
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Apperian App Management Platform
Enterprise App Services Environment (EASE)
Build native mobile Apps Enterprise SDK App Samples and
Templates
Create
Developer Services
Configuration App provisioning &
decommissioning User management Help desk integration
Deploy
IT Services
Management dashboard Branded “App Catalog” Reporting & analytics Directory services
Manage
Management Services
Apperian, Inc. - Proprietary and Confidential 24!
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5 Starting Apps for your Business?
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Big Nerd Ranch
• Founded 2001
• Immersive programmer training
• Programming books
• Consulting
• Software
• Locations in the US and Europe
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What are other organizations doing?
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App Development Plans
Build it or Buy it
• Identify requirement
• Develop complete app specs
• Accept bids or build internally
• Build security into apps
• Deploy and manage internally
Re-use it
• Identify requirement
• Identify pre-existing apps; spec customizations only
• Use MAM to manage security for all apps at once
• Use MAM to deploy and manage
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Why Re-use?
• Faster development process
• Get apps into your employees’ hands faster
• Tested code leads to shorter QA cycle
• Invest your resources in the mobile apps that
require true ground-up development
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Corporate Directory
• Employee address book
• Back-end can be customized to read contact
data from a variety of web services
• Full integration with iOS (email, twitter,
messaging)
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Document Viewer
• Back-end can be customized to load documents from a
variety of web services
• Take notes on the documents and email them
• Favorites list or other “quick access” groups that can
be customized
• Server side search and document thumbnails
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Sales Toolkit
• Demo any content (video, slides, photos)
• Pull content and formatting from server for
offline viewing and information collection
• Online sync transmits data to back-end
(database, CRM, etc.)
• Other possibilities:
• Kiosk app for interactive product videos
• Step-through interactive sales process
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Sales Toolkit
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Compliance
• Sales toolkit repurposed for visual compliance
• Load ideal photo and compare in the field, either
visually or verbally
• Information collected in the field transmitted via
sync when connection is available
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Conference Room Scheduler
• Seeking two organizations to participate in
development
• Requires EASE Platform
• Email [email protected]
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Try it today for FREE!
apperian.com/ease
Questions? Alan Murray
[email protected] [email protected]
