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5 Ways to Boost Your Event Marketing !

Katie McPhee | @ktmcphee | November 2014

5 Ways to Boost Your Event Marketing

1. Modernise email marketing 2. Treasure data 3. Maximise event content 4. Build a community of event partners 5. Create a consistent and unmistakable brand

1. Modernise email marketing

1. Modernise email marketing

1. Modernise email marketing

1. Always have a call to action 2. Know your audience and

segment accordingly 3. Offer value - be it a giveaway, an

offer, or important news 4. Be strategic and set goals 5. Include images

1. Modernise email marketing

2. Treasure data

2. Treasure data

3. Maximise event content

3. Maximise event content

3. Maximise event content

4. Build a community of event partners

Managing your festival brand

5. Create a consistent & unmistakable brand

Have an event page that matches your brand

Summary

1. Modernise email marketing 2. Treasure data 3. Maximise event content 4. Build a community of event partners 5. Create a consistent and unmistakable brand

Thank you Katie McPhee | @ktmcphee