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Amity Business School
Session outline
Human capital management defined
Human capital management and HRM The concept of Human Capital intellectual capital,
Social Capital and Organizational Capital
Human capital measurement and
Approaches to measurement
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Intellectual capital It consists of the stocks and flows of
knowledge available to an organization
Intangible resources, anything thatcontribute for value generating process
It includes the value of all relationships
inside and outside the organization
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Elements ofIntellectual capital Human capital
Social capital
Organizational capital
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The concept of intellectual capital
It defines the link is concerned with the added value
people provide for organizations
Its the differentiator for competitive advantage
It captures the set of skills rented out by the worker to
the employer
It is the most important element of the Intangible assets
It defines the link between the HR practices and
business performance in terms of an asset than as a
business process
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Human capital The knowledge, skills ,abilities and capacity to
develop and innovate possessed by people in
an organization Originated by SCHULTZ, 1961- human factor in
the organization , distinctive character to the
organization
Human capital theory, Elliot , 1991
Work is a two way exchange of value
- WORKERS AND EMPLOYERS INVEST IN
HUMAN CAPITAL
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Features of Human Capital- The human elements capable of learning,
changing, innovating which ensures sustenance
of organization for long run
It is not owned by the organizations but can besecured through the employment relationship
It can be developed by training and development
programmes.
Employees can make choices and decide when,
how and where they will contribute (exchange
value)
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How employees invest in HC? Workers rent out their skills, abilities,
behaviours and knowledge
Expected returns on HC investments =high earnings, greater job satisfaction,
career prospects, security, increasing
employability.
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Cost ofInvsts. Take 3 forms-
psychological costs
Social costs foregone market opportunities
Monetary- direct financial outlays and
foregone market opportunities
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When will employee invest inHC?
Benefits > cost
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WHE
N WILL
EMPLOY
ERS
INV
ESTM
ENT
INHUMAN CAPITAL?
ROI= IMPROVEMENTS IN performance,
productivity, knowledge, innate skills and
behaviours
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Social capital Putman, 1996 defines the features of
social life- networks, norms and trust- that
enable participants to act together moreeffectively to pursue shared objectives
World bank- horizontal associations
It is the knowledge tied up and developedby relationships among employees,
partners, customers and suppliers
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Organizational capital Owned by the organization
Embedded and institutionalized knowledge
The institutionalized knowledge possessed by an organization that
is stored in databases, manuals, etc (Youndt,2000). It is often calledstructural capital(Edvinson and Malone, 1997), but the term
organizational capital is preferred by Youndt because, he argues, it
conveys more clearly that this is the knowledge that the organization
actually owns.
It is retained with the help ofIT on readily accessible and easily
extended databases.
Explicit knowledge recorded and stored in databases, manuals, etc
Tacit knowledge that has been captured, exchanged as far as
codified.
Developed by Knowledge management processes
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Practical implications Human capital theory and HR practices- it
focuses on resourcing strategies,
development strategies and rewardstrategies.
Social capital theory- helps in usage of
multidisciplinary project teams and ODinterventions
Organizational capital theory- Developed byKnowledge management processes
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Human Capital Management(HCM) It is concerned with obtaining, analyzing and reporting
on data that informs the direction of value adding
strategic, investment and operational people
management decisions at corporate level and at thelevel of frontline managers
It involves the systematic analysis, measurement and evaluation of
how people policies and practices create value It provides a bridge between HR and Business strategy.
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Aim of HCM Determine the impact of people on the business and
contribution in shareholder value
Demonstrate that HR practices produce value for
money( E.g., ROI)
Provide guidance on future HR and Business Strategies
Provides diagnostic data that will inform strategies and
practices designed to improve the effectiveness of
people management in the organization
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Overview of HCM
obtain, analyze and report
on data that inform
the direction of HR
strategies and processes
Use metrics to prove that
superior HRM strategies
and processes deliver
superior results
Reinforce that HR strategies
and processes
create value through people
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HCM Drivers Identify the business needs/ drivers
Determine the process- resources and
people , factors that add value throughpeople
Measurements
Identify the outcomes of measures andrelate them to business drivers
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The process HCM Obtain data AND Taking measurements
Reporting
Drawing conclusions
Developing Future action
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PROCESS 1: Human capitalmeasurement
It is about finding links, correlations and
ideally causation between different sets Of
HR data, using statistical techniques.
Emphasis in actual experiences of the
employees and not on stated HRProgrammes and policies
It depends on data/ quantifiable HR
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DATA IS RAW MATERIAL
MEASURES ASSEMBLE AND ANALYSE
RAW MATERIAL.
Data comes first but you can establish the
metrics and may indicate the data
required, ie., look for causal links
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Types ofData used forMeasurement
Business performance data
CSR dataCustomer data
Demographic data
People development and performance data
Employee opinion /Perceptual data
Non-financial variables
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Reasons for measurement- Market worth estimated
- HR planning for monitoring
- Best use of human capital
- Achievement of strategic HR goals
- You cannot manage unless you measure
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Classification of measures Activity measures
Performance measures
Added value measures
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Approaches of measurement
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Analytical models
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The Mercer Organizational Performance Model
Business Design
Capital Assets
Organizational
architecture
Shareholder
ValueHuman Assets
PeopleWork Processes
Managerial Structure
Information & Knowledge
Decision-Making
Rewards
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The sears Roebuck modelAttitude
about the job
Attitude
About the
company
Employee
Behavior
Employee
Retention
Service
Helpfulness
Merchandise
Value
Customer
Recommendations
Customerimpression
Customer
Retention
Return on Assets
Operating margin
5 unit increase in
Employee Attitude1.3 unit increase in
Customer impression
0.5%
increase in
Revenue
growth
Drives Drives
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EFQMModel/ BEM
L
EA
D
E
R
S
H
I
P
People
Management
Resources
Policy and
Strategy
Processes
People
satisfaction
Customer
satisfaction
Impact on
society
Business
Results
ENABLERS results
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PROCESS 2: Human capital ReportingHuman Capital reporting is concerned with providing information
on how well the human capital of an organization Is managed.
There are two aspects
External reporting- represent the boards understanding of the linksbetween HCM policies and practices and its business strategy and
performance.
- Provides details on composition of workforce, employee retention and
motivation, skills, competencies and training, remuneration and fair
employment practice and leadership and succession planning.
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Human Capital External Reporting
framework
Human Capital Strategy
Acquisition and
retention
Learning and
Development
Human Capital Management
Management
Leadership
Human Capital Performance
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Internal reporting- it is linked to externalreporting framework but will focus more on
practical implications of the data that has
been assembled and analyzed.
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PROCESS 3: DRAWING CONCLUSIONSHR and business strategy
Improving the capability of line managers in
handling HR issues
Overall organisation of HR Effort
PROCESS 4: GETTING INTO ACTION
Results put in action