AEG WorldwideMoncerrat Avila

Alexis Ayala

Client Needs

0AEG is the client0Fill a venue in Northern California 0Determine ticket prices

Event

0Soccer game: Real Madrid vs. Barcelona0Hornets stadium

Demographic Target

0Under 18 in Sacramento

Survey Interpretation Table

Graph 1Demand line :y= -50/35237x+153

Supply line: y= 1/500x+55

Solution

0 (28824,113)028824 people willing to attend at $1130Optimum ticket price: where supply and demand line

intersect

Summary

0Price of tickets goes up, people willing to attend goes down

0Optimum ticket price: $1130Event would sell out the Hornets Stadium