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SOCIAL MEDIA CHANNELS OVERVIEW American Rental Association of North Carolina Greensboro, NC December 1st 2011
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SOCIAL MEDIA CHANNELS OVERVIEWAmerican Rental Association of North Carolina
Greensboro, NC December 1st 2011
Social Media TrainingMitch MilesThe 26.2 Group
LinkedIn (2003) – 8 Yrs Old
Facebook (2004) - 7 Yrs Old
YouTube (2005) – 6 Yrs Old TwitterTwitter (2006) – (2006) – 5 Yrs Old5 Yrs OldSlideShareSlideShare (2006) – (2006) – 5 Yrs Old5 Yrs Old
They're just kids …
Over 1 billion facebook posts everyday. Over 80% Check facebook Once a Day. Median age of facebook is 38 (48 in USA) 61% of Facebook users are age 35 or older. Members over the age of 55 grew 513%
Key Facts
175+ Million Registered Users 95mn tweets are written every day 300,000 new users a day 180 Million unique visitors a month. 75% of traffic comes from outside of Twitter
Apps, Links, Mentions, Facebook, etc. Twitter usage via mobile browsers was up 347%
Key Facts
updated September 14, 2010
Median age of LinkedIn is 44 Business, Professional & Career Focused Over 120 Million Members in 200 Countries 750,000+ LinkedIn Groups 61 % LinkedIn’s users are aged 35 or older. 80% are college educated
Key Facts
– 1st Degree – personal, immediate network.
– 2nd Degree – connected to at least one member of your 1st degree to introduce you.
– 3rd Degree – connected to at least one member of your 2nd degree connection.
JUMP INSlideShare is the World’s Largest Community
for Sharing Slideshow Presentations AND
Videos
PDFs
Documents
Webinars
Over 45 million monthly users Over 90 million monthly pageviews Can upload PowerPoint, OpenOffice and PDF
presentations 70% of Users Have a College Degree
Key Facts
3rd Largest Search Engine. Google is #1 Facebook is #2 Owned by Google 2+ Billion Views a Day Over 24 hrs of video uploaded every minute. Average person spends 15 minutes per day on YouTube. 70% of the activity on YouTube comes from outside US
Key Facts
9.3+ Million Views for only $400
My offer to you and your business
Social Couponing
JUMP INMore than 350 million active users currently access Facebook through their mobile devices
TABLETS will only get better …
JUMP IN
JUMP INImportance of QR Codes
Location Based
Stay Organized
Remember: Relationships Matter Social Media is only one ingredient in your marketing recipe.
JUST JUMP IN
For Additional Social Media Coaching, please visit Mitch Miles and the
26.2 Group at the followingmitchmiles - Twitter
www.gothe262.com - WebLinkedIn.com/in/mitchmiles – LinkedIn
Slideshare.net/mitchmiles [email protected] - Web
Thank You!
