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An ACES approach to Mobility as a Service Orla O’Halloran | MaaS Market, London 20 th March 2019
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Page 1: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

An ACES approach to

Mobility as a ServiceOrla O’Halloran | MaaS Market, London 20th March 2019

Page 2: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

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Contents

IntroMaaS at Arup

Part 1The ACES

Approach

Part 2MaaS without

CAVs, the

doomsday

scenario

Part 3MaaS and EVs,

the sustainable

approach

1. Independent research

2. Led to MG work

3. Workshops to bring MaaS to life in Sydney and Dublin

4. Further planned workshops on EV and CAV

Page 3: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

What is the ACES approach?

Page 4: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

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Why is it important?

• EVs are already a part of the landscape, offer

benefit, but slow uptake

• AVs are part of a larger picture in a changing

landscape

• On-demand services and usership are on the rise

• Convergence between EVs, CAVs, shared vehicles

and MaaS must be taken into account

We must

design today

for the

movement of

tomorrow

Page 5: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

5

MaaS Global

MaaS Global domination!

Page 6: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

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Page 7: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

MaaS: Governance – Aims of the Workshop

4

32

15

Collaborate & Ideate

We hope this will be a great opportunity to

network, discuss and share ideas between key

stakeholders with regard to MaaS in the Irish

and Australian context.

Collective Experience

We hope to share insights, and experiences

with regard to MaaS, collectively sharing

benefit in our combined knowledge.

Share Thoughts

We wish to establish and open, collaborative and

cooperative forum where we can share our thoughts

and opinions of the future of mobility in Ireland and

Australia.

Identify Future Needs

Identify collective activities and key next steps to bring

MaaS and sustainable mobility to Irish and Australian

markets maximizing public value and collaboratively

promoting intelligent transport in Ireland.

Further our collective knowledge of the critical

elements of MaaS and the future of mobility. Sharing

our combined thoughts and understanding of the

practical constraints in an Irish and Australian context.

Further Understanding

Page 8: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

What is the role of government that is emerging?

What is the role of government

in MaaS?

Government’s role today may

be different from government’s

role in the future with CAV.

Discuss responsibilities

and role that government will

have in the future.

Page 9: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

There is opportunity but the time is now to act on the challenges we face

MaaS: GovernanceWhat should we do?

What should we do next?

Where do other transport trends sit in the picture

of future mobility?

Who will champion the

cause of navigating

Ireland into the future of mobility?

Further workshops on

EV and AV to follow

PARTICIPANTS

WELCOME!

Page 10: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

Why Bother?

safety efficiency mobility productivity

Page 11: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

It’s about what is best for public value

Being prepared for what

is coming but also

understanding that we

should not plan our

behaviour around

technology, but tailor our

use of technology to our

best interest.

Understanding the

opportunities and what

needs to be put in place in

terms of governance in

order to both promote the

positive outcomes, and

mitigate the negative.

Basically, it’s about using

ACES to promote

sustainability – which is

best for public value as it

brings long-term

affordability, safety, and

good environmental

performance to transport.

Page 12: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

This is what is best in terms of public value

Sustainable MaaS?

• MaaS is key to sustainability because

it aims to reduce dependency on

private vehicles for mobility.

• Private vehicles are responsible for

75% if all journeys in Ireland, which

generates congestion, pollution, and

cost.

• By reducing private vehicle usage a

number of benefits can be realised

across multiple stakeholders.

Sustainable MaaS

Efficient Transport –

improved public offering and

shared mobility

Healthy societies – benefits for consumers as they shift to

active transport

Clean Transport – Reduced emissions

Improved safety for road users

and pedestrians –Zero Accidents

Liveable cities –reduction in air

and noise pollution

Affordable Transport –

shared vehicles

Inclusive Transport –

meeting differing and evolving

needs

Efficient Transport –

Reduced congestion

Last-mile connectivity -

MaaS

Long-term vision – planning for the future and coming trends

Page 13: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

This is what is best in terms of public value

Sustainable MaaS?

• MaaS is key to sustainability because

it aims to reduce dependency on

private vehicles for mobility.

• Private vehicles are responsible for

75% if all journeys in Ireland, which

generates congestion, pollution, and

cost.

• By reducing private vehicle usage a

number of benefits can be realised

across multiple stakeholders.

Sustainable MaaS

Efficient Transport

Healthy societies

Clean Transport

Improved safety

Liveable cities

Affordable Transport

Inclusive Transport

Efficient Transport

Last-mile connectivity

Long-term vision

Page 14: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

Improving

efficiency of

vehiclesCombatting rural

isolation

Facilitating

mobility for the

less mobile

Alleviating rush

hour chaos

Irish context

1. CAVs without MaaS, the Doomsday Scenario?

Page 15: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

Cars Parked

96%

of time (OECD, 2015)

Efficient Transport – efficiency in

the use of vehicles

Mostly idle

1.5 ppj

Page 16: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

Efficiency in use of vehicles

CAVs + MaaS

Fewer vehicles

Frequent use

Higher occupancy

Lower cost

Page 17: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

The Impact of CAVs…

…decreased privatisation of public spaces…

…increased privatisation of kerbsides

Page 18: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

Last-mile connectivity – combatting rural isolation

CAVs MaaSAffordable

and effective

Cost lower

Specialised solutions

Facilitate access:

tailoring of service

for first- and last-mile

journeys

Shared CAVs

fill service

gaps as part

of MaaS

Page 19: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

Inclusive Transportproviding mobility for the less mobile

• Specialist needs inabilities, reliance on

taxis or relatives

• PT can be scary! Anti-social behaviour

• MaaS can be intimidating: encouraging

shared high-occupancy travel

• CAVs greatest impact – independence –

but $$$

• Robin Hood for PT`- requires govt

involvement

Page 20: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

Liveable towns and cities – alleviating rush-hour chaos

Competition for road space

• CAVs – consistent speed in fleet and drivers.1 CAV = 14 cars

• Efficiency = stop owning cars! start using shared,

autonomous vehicles, tailored services under MaaS

Page 21: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

2. EV and MaaS, the sustainable

approach

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• The social cost of private car use

• Air pollution (NOx and PM10) is the single biggest environmental health risk (WHO, 2018)

• Fourth biggest risk to public health after cancer, heart disease and obesity

• ICEs tailpipe emissions are largest source of PM10

• 4 preventable deaths per day in IRL

• Diesel cars primary source of NOx

• Private cars are responsible for 52% of all transport emissions

The Black Death

Page 23: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

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Changes in

VRTdiesel cars

became cheaper

201670% of all new

cars sold were

diesel

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• Internationally binding targets –Ireland has missed Kyoto protocol targets, and breached WHO air quality norms.

• Ireland 95% off track to meet these targets (Minister for Climate Action)

• The transport sector alone [is] projected to increase emissions between 13% and 19% between [2016] and 2020 (Dr. Cara Augustenburg, UCD)

• Facing fines of up to €600m per year until compliant

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Clean Transport –

reducing emissionsIrish goals:

• 10% total fleet EVs by 2020

• 500,000 EVs on the road 2030

• Currently only 8,025 out of 2.3m

• Converting just 22% of the national fleet to EVs would engender a saving of 2,600,000 tonnes of emissions annually, which more than meets our targets – so there are generous incentives

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EV and car-sharing

• Reduced emissions and congestion

• Reduced car ownership

• New sharing-economy behaviours – behaviours drive step change in trends

• Promotes MaaS but also promotes EVs

• Each shared car can replace 15 privately owned cars in Dublin

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• International examples of electric bus

trials have shown that they deliver

lower running costs, due to fuel

economy and lower maintenance

requirements, and the switch has

proven to be a good business decision.

• Leading by example demonstrates a

collaborative approach, in which both

public entities and private individuals

contribute to achieving the goal of

sustainable mobility, promoting a

greater willingness to engage and de-

risking the transition

• In MaaS we aim for greater use

of PT so we need it to be

electric!

Leading by example

• An Post Eco Plan:

converting Dublin fleet to

EV vans by 2019

• Regional cities to follow by

2020

• A zero-emission operation

by 2030

• DLRCC converted its fleet

to EV

• Dublin Bus trialling electric,

hybrid-electric and hydrogen

fuel cell technologies on its

fleet

Page 28: An ACES approach to Mobility as a Service OHALLORAN.… · Identify Future Needs Identify collective activities and key next steps to bring MaaS and sustainable mobility to Irish

Conclusions

Orla O’Halloran | MaaS Market, London 20th March 2019


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