An exciting new Live streaming platform that allows you to broadcast with viewers around the world via your mobile

How to Use for business

Product Demonstrations Show buyers real time demo of products. Showcase your product tips and tricks

Announcements Use Periscope as an avenue for live announcements- Product launches, Team

incentives

Run a QnA or Informational SessionUse periscope to teach your followers about the brand and your business. Talk about the opportunity, share your story and take questions from the viewers.

Conduct Focus Groups with your Team Connecting with your team has never been easier. Start running motivational

sessions, share your successes and lessons.

Exclusive Sales, Discounts, and PromotionsReward your Periscope viewers occasionally by announcing flash sales.

There are 3 phases to PeriscopePre-BroadcastIn-Broadcast Post-Broadcast

Pre-BroadcastAdd your URL and keywords to your Bio

That way during your broadcast you can just direct people to your bio to find a link to your website if they want to find out more about you.

Pre-Broadcast

Periscope is simple. Open up the app, hit the camera icon, type a title and hit Broadcast.

Pre-Broadcast

Download Katch

• Automatically save your broadcasts to their cloud

• Gives quick stats about each broadcast• Fast-forward or rewind when viewing videos• Download your videos• Restrict videos to Private if you don’t want

them to be public• Share/Embed your videos• View comments in a scrollable sidebar next

to the video!• Commenters names are links to their Twitter

profile

Advanced Pre-Broadcast

Headline: “Live on #Periscope” Is automatically added to your tweet Think about your grab line

Your Opening Shot: Be aware that wherever your camera is pointed at will then

become the video thumbnail Turn the camera to the most visually alluring feature in your

broadcast Have something to say:

Entertain or inform

Advanced Pre-Broadcast

Set up some IFTTT recipes

• Create a recipe streamline you social media

• Spread Periscope broadcasts to other platforms

• IFTTT connects many of your social channels including (but not limited to):

• Facebook• LinkedIn• Reddit• Instagram

Advanced Pre-Broadcast

Example Social Media Streamline Recipe

In- Broadcast

Short Intro- to welcome people and let them know who you are and encourage sharing

Stay in frame and stabilize the camera

Post- Broadcast

Screen shot your stats

Follow up on tweets

Share and upload Katch Videos

QUESTIONS?

Sources

• http://www.slideshare.net/hootsuite/apac-instagram-and-hootsuite-webinar?related=2 • http://

www.slideshare.net/hootsuite/grow-your-business-with-social-media-52925038?related=3 • https://zephoria.com/top-15-valuable-facebook-statistics/ • https://blog.bufferapp.com/best-slideshare-presentations-2014 • http://

www.slideshare.net/vaynerchuk/the-rise-of-social-media-video-marketing/44-GARY_VAYNERCHUKAs_Twitter_has_grown