An Industrial Project Report-Prince Dudhatra

8/2/2019 An Industrial Project Report-Prince Dudhatra

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An Industrial visit onENERCON (INDIA).LTD

Prepared by

Parkhiya Rishit .D

Year

2008-2009

College

Shree H.N.Shukla college of

It & Management

Guide by

Prof. DINA KANANI

Submitted to

Saurastra university


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DeclarationI Mr. PARKHIYA RISHIT D. student of S.Y.BBA declare

that the work presented in this project is my own work and has

been carried out under the supervision of PROF DINA KANANI

lecturer of SHRI H.N.Shukla college of it & management, Rajkot.

This report has not been previously submitted to any other

university examination.

DATE STUDENT SIGN

PLACE: Rajkot


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PREFACEAs a theoretical knowledge is must for every student in the

BBA but practical experience is also very essential.

The modern business is placed on a very complex and

intricate political and economic environment. The opportunity and

challenges provided by these environments have profound impact

on the business and the type of product to be manufactured and

marketed, the marketing strategies to be employed and

technologies to be adopted are all influenced by environmental

factors.

To know about this environment, as a student of S.Y.BBA

conducted industrial visit of CAPTION TRACTOR PVT. LTD. The

preview of this visit is to earn much knowledge from practical

studies and nearly from theoretical studies.

Thus I take this as my privilege to have an opportunity to

make project of this kind. This project report is the result of co-

operation of the company and my hard efforts. So in respect of

my practical training I am presenting this report.


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AcknowledgementIt is indeed matter of pleasure in undertaking this project

with SHRI H.N.SHUKLA COLLEGE OF IT & MANAGEMENT. And

I am very happy to express my gratitude to persons who spend

their valuable time for me on my project work.

First of all I would like to thank our in charge DINA

MEDAM who guides us. Without her guidance this report can not

be possible.

I am greatly thankful to the company and the GENERAL

MANAGER for giving me all information about his company &

explaining all the process very well.Lastly I am heartily thankful to my parents, my friends &

well wishes who give their morale support.

DATE:

PLACE: SIGNATURE


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INDEXNO. Particular Page no.

1 General information 6

2 Production department 27

3 Marketing department 47

4 personnel department 59

5 Finance department 77

6 Achievement 87

7 Future plan 89

8 Swot analysis 91

9 Suggestion 93

10 Conclusion 95

11 Bibliography 97


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INDEXNO. Particular Page no.

1 INTRODUCTION 8

2 COMPANY PROFILE 11

3 LOCATION 13

4 HISTORY AND DEVELOPMENT 15

5 SIZE OF ORGANIZATION 17

6 FIRM OF BUSINESS 18

7 BANKERS 20

8 AUDITORS 21

9 GENERAL ORGANIZATION STRUCTURE 22

10 ORGANIZATION CHART 23

11 CO-OPERATIVE SOCIETY 24

12 GROUP COMPANY IN INDIA 26


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INTRODUCTION

The ENERCON LTD. is located at Sadodar,

Jamnager. Company produce raw-material for wind

farm, like segments blade turbine etc. & company

stand up wind farm and after produce eco friendly

electricity.

ENERCON LTD. Is German multinational

company. In India company has two CTF (concrete

tower facility) (1) Sadodar and (2) Shir htti

It has three manufacturing plants in Daman.

Company work in six states of India, Gujarat,

Maharashtra, Madhyprades, Rajasthan, Karnataka

and Tamilnadu.


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Why wind energy Renewable source of energyThe project is environment friendly. A project with the fastest pay back period. The cheapest source of power electrical energy

on a leveled cost over 20 year.

A permanent shield against even increasing powerprice the cost per KWH reduces over a period of

time as against rising cost for conventional power

project.

A real fast track power project with the lowestgestation period.

Operation and maintains (o&m) cost are low dueto gearless technology and low rpm ( 50 rpm max)machine of Emerson.

A project with no investment in manpower sincecomprehensive o&m is taken up by Enercon.


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ABOUT ENERCON INDIA LTD. Establish in 1995 subsidiary of ENERCON GmbH,

Germany

150, 9000 certification for manufacturinginstallation and services

Manufacturing & marketing two models withrating 230kw (E-32) and 600kw (E-40) and has

installed more than 400 wtg.

ENERCONS total manpower strength is 3700which 350 managers and engineers have

undergone extensive training in Germany.

First Indian company to export fut set of wt6 toAustralia.

Technical & Financial collaboration. Foreign promoter: ENERCON GmbH. Indian promoter : Mehra Group

ENERCON GmbH has its global slogan ENERGY

FOR THE WORLD it launch its operations in India in year 1994 with formation of its subsidiary ENERCON

(INDIA) LIMITED its market leader in Germany.

ENERCON world wide has 2750 mw of installed

capacity of wind energy converters in operation only


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company in the world who has providing concrete

tower to wind energy converters.

PROFILEName of the firm : ENERCON LTD. (INDIA)

Year of establishment : 1995

Forms of organization : PRIVATE LTD.

Size of the unit : LARGE SCALE

Area covered :

Bankers : ICICI BANK, BANK OF INDIA

CANADA BANK, ING BANK

Adders of factory : SADODAR PLOT NO.05401

TA: JAMJODHAPUR

DIST: JAMNAGAR

GUJARAT (INDIA)

Telephone : 91-22-66924848

Fax : 91-22-26730085

Registered office address : Plot No. 33Daman Patalia Road,

Bhimpore,

Daman - 396210.

Tel :0260-2220624,2221 219,


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2221 220, 22 20 321

Fax : 0260 - 2221508

Website : www.enerconindia.net

CORPORET OFFICE Enercon Tower,Plot No. A-9,CTS No. 700,Veera Industrial Estate,Veera Desai Road,Next to Bhagavati House,Andheri (West),

Mumbai - 400 058.India

Chairman : Dr. HOBBEN

Managing director : YOGESH MEHRA

Slogan : ENERCON FOR THE WORLD

Symbol :

Main product : Concrete Tower &Steel 75-mt tower

Accounting year : 1STAPRIL TO 31STMARCH

Investment : 1500cr
http://www.enerconindia.net/http://www.enerconindia.net/http://www.enerconindia.net/


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Employee : 2600 around

LOCATIONLocation is a particular area where unit is located.

It is directly affected to business. If the proper location

is selected then there will be decline in various costs.

So profit will increase.

In general sance the place where the industry is

located started is called location. This is the most

crucial decision which business manager has to take.

This decision is taken once in a life of an organization

and it can not be changed without in covering huge

cost. A selection of right place will give maximum

benefit to the unit.

For the selection of location ENERCON INDIA

LTD. Take many things in consideration. After that the

unit has selected SADODAR as a location. There are

many factor affecting location which are as under.

Natural factor Economical factor Other factor


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1 ) Climate 1 ) financial facility 1 ) Availability

2 ) Power 2 ) Market of

3 ) Raw-material 3 ) Transport facility land

Location of the ENERCON LTD. is very prompt. It

satisfies almost all the necessary factor.


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HISTORY & DEVELOPMENT

By founding ENERCON in 1984 the graduateengineer ALOYS WOBBEN sparked off an economicand ecological transformation on Germany wind

energy market. The extent of innovation of ENERCON is

determined by research and development in 1991 thecompany took a pioneering step by developing &manufacturing the E-40 as the worlds first gearlesswind energy converter. This unprecedented conceptgave the decisive impetus to our claim ENERCON FOR

THE WORLD.

BENCHMARKS OF ENERCON HISTORY

1984 Company founded by AIOYS Webbed development offirst generation of ENERCON wind energy converters.

1985 Series production and installation of E-15/E-16 with65kw

1987 Contraction of a wind farm with 10 ENERCON E-16

1988 Contraction of employees first own production facility(900 mw) development & installation of E-17/80kw,

as well as E-32/300kw prototype.1993 Start of series production of E-40/500kw as first

gearless wind turbine world wide contraction ofproduction plant for series production of rotor bladesstart of development of gearless E66/1500KW

1994 1509001 certificate awarded to ENERCONcontraction of E30 production plant in India.


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1996 Purchase of a production plant in BRAZIL

1997 German environmental award presented to alloyswobben. ( DipIng )

1998 Participation in SKET MaschinenUnd Anlagendau

GmbH. 50 Doubling manufacturing capacity.2000 German environmental Award presented alloyswobben

2002 Erection of the E112 prototypes (4.5MW) in euglenanear Magdeburg, the largest wind turbine n the world.

2003 ENERCON has following capacity installation by05.05.03

481 X E36 3,400 X E40

121 X E58 1,458 X E66

Companys first stand up 108mt load wind farm

in Rhineland-palatine in Germany.

The contraction of building and the installation of

machinery took around one year 1996. Initially

processing few person wares doing the job to collectionconcrete and processing and produce segments blade

& stand up tower. After company growths day & day

out.

It we can look from 1995 to 2008 we can observe

companys growths

Companys growth is about 4050 % per annum.


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SIZE OF THE FIRM

According to the definition given by

Government of India, the size of the industry

can be divided into three main types.

Small Scale OrganizationMedium Scale OrganizationLarge Scale Organization

If companys investment in plant and

machinery is more than 3 corers, it is called

large scale organization.

ENERCON LTD. is a large scale industry and

also German multinational company. Companys totalinvestment around 1500 corers.


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FORM OF ORGANISATION

Forms of the organization can be classified in

three categories on the basis of ownership.

Private sector

Public sectorJoint sector

1. Private sector

Private sector are those sectors who owned,

managed and controlled by private individual.. The

followings are the types of private sector.

Sole proprietorship

PartnershipHindu Undivided Family (HUF) Co operative society

2. Public Sector

Public sectors are the forms of organization

established for public goods under a special act of

assembly deriving independent entity and internal

autonomy through the same act.

For Examples:

Government SectorPublic SectorGovernment Department


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3. Joint Sector

Legally the joint sector is an artificial person

created by law for carrying on some business by an

association of persons. It asserts that a company has a

legal entity of its own in the sense that it has powers

and characteristics determined by the provisions oflaw and a constitution formed in accordance with

them.

ENERCON LTD. Is Private limited unit.


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BANKERS

In todays worlds banks play an important role in

every field of activity. Whether it is field of housing or

education or business.For every business unit banks are the most

important element of their organization. Without the

assistance of banks industry could not go long and

even the reverse is true that without the assistance of

industry banks could not go long.

For this important of banks the company has

many bankers which are as under.

ICICI BANKBANK OF INDIACANADA BANKING BANK


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AUDITORS

Auditors are the legal persons who help us in

every legal matter they regularly check or rather wecan say that audit our legal records and other

documents. Even when we get stuck in any vicious

circle of legal matters auditors are always there to help

us.

They are the persons who prepare our legal

documents and other financial paper.


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GENERAL ORGANIZATIONALSTRUCTURE

When two or more person work together towards a

common goal, authority and responsibility is allocatedamong them so that their efforts may become effective.

This task of organizing is known as designing of an

organizational structure

Organizing is the process of dividing up of the

activities which are necessary to any purpose and

arranging them in groups which are assigned to

individual.

Organizing is the key to the success of the

business.

In ENERCON LTD. There is a separate personal

department for achievement of goals. Personal

department is one of the most important part in

organization structure all the function related with

company are being concern-Ned with personal

department personal manager has got maximum

authority and get higher status in organization

structure.


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COMPANY AS A CO-OPERATIVESOCITY

The ENERCON co operative society came into

being in the month of April 2002. Initially only 322

members ware enrolled with the society. When the co-operative society came into being. There was no such

registered employee credit co-operative society in

demand. So it was difficult to convince the government

of Daman for registration of society.

Today the number of members of enercon co-

operative society has skyrocketed from 322 in 2002 to

2800 in October 2006. Since inception of the society.1700 members have benefited from cash loans

amounting to Rs. 2.5 Cr.

5,00,000

4,45,0004,00,000

3,00,000

2,57,9672,00,000

1,54,457

1,00,000

2,6000 2002-2003 , 2003-2004 , 2004-2005 , 2005-2006


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Year

Growth rate of ENERCON co-operative society.

Year Profit

(In Rs.)

Interest

Paid (%)

Dividend

Paid (%)2002 03 26,000 5 2.00

2003 04 1,54,457 5 6.50

2004 05 2,57,967 7 4.25

2005 06 4,45,000 7 4.25


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GROUP COMPANY IN INDIA

8.4MW ENERCON Wind farms India Ltd.

21MW ENERCON Wind farm Karnataka Ltd.

ENERCON wind farm Rajasthan Ltd.


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INDEX

NO. Particular Page no.

1 INTRODUCTION 29

2 ORGANIZATION STRUCTURE 31

3 PRODUCTION PROCESS 32

4 CORPORATE OFFICE LOCATION 34

5 PRODUCT & USE OF IT 35

6 RAW MATERIAL & ITS SOURCES 43

7 MACHINERY 44

8 CAPACITY OF PRODUCTION 45

9 INSTOLATION CAPACITY 46


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INTRODUCTION

Production department is the heart of all

business. Production means conversation of raw

materials into semi-finished or finished product. It is

fact that for the manufacturing of successive products,proper production department and accurate with

economy, production process is essential. Production

means conversation and transformation of raw

material or semi-finished good into finished product.

Production activities are directly affected to the cost of

production. So, production activities operate in an

economical and effective manner.

Production department of the business is

concerned with the certain of a product for a service

required to satisfy customers needs, wants, desires

production management is called upon to develop and

establish close relationship between market demand

and production capabilities of the enterprise regularly.

It deals with man, machine and by the help of

both productivity and satisfaction and desirable

results.


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PRODUCTION IS CREATIVE PROCESS WITHINFINITE VARIATION.

PRODUCTION MEANS CREATION OF UTILITYINTO THE PRODUCTION.

The production department of ENERCON LTD. is

fully equipped with machines of latest technology.

In other words production means utilization of

resources like labor, money, energy material,

equipment, etc.


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ORGANIZATION CHART


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PROCESS OF PRODUCTION

MANAGING

DIRECTOR

CHAIRMAN

CHIEF

EXECUTIVE

OFFICER

PRODUCTION

MANAGER

ENGINEER

WORKERS


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Production process is very important

process as the product manufactured in the

company should satisfy the need of the

customer. The quality is also to be maintained

and the given target should be achieved in the

given time period.

Company has a heavy machine for produce

material of wind farm and after stand up wind farm

and also produce eco-friendly energy

In sadodar I visit that CTE produce segments of

wind farm and blade and turbine produce in Daman.

For segments production company use cement,

steel, iron, flash, & chemical and also water first they

mixed raw-material in filter R.O. water after mixed

inter in batching plant and cases. When segments

become strong they paint it.

Company gave a contract for foundation to L&T

Company after Foundation Company stand up wind

farm & joint blade with turbine and turbine joint with


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segments. Turbine is very technical electrical

machinery.

CORPORATE OFFICELOCATION


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PRODUCTS


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Product is the most important element of

marketing mix. Product is the vehicle by which

company provide consumer satisfaction. It is theengine that pulls the rest of the marketing program.

It is said that anything that is capable of

satisfying human need is a product

ENERCON LTD made material for wind farm and

stand up wind farm and after produce eco friendlyelectricity.

ENERCONS PRODUCTS

(1) E30 (230 KW) windfarm(2) E40 (600 KW) windfarm(3) E48 (800 KW) windfarm(4) E66(5) E70(6) E82

Other product is given as under

E-48E-48Ratedcapacity

: 800kW


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Rotordiameter

: 48m

Hub height : 56.85m and 74.85m

Rotor with Pitch Control 800kWType : Upwind rotor with active

pitch control

Direction ofrotation

: Clockwise

Number ofblades

: 3

Length ofblades

: 20.7m

Swept area : 1810m

Bladematerial

: Fiberglass(reinforced epoxy)with integral lightningprotection

Rotor speed : Variable, 16-31.5rpm

Tip speed : 41-78m/s

Pitch control : Three synchronized bladepitch system with battery

back-up

Generator : Synchronous Type

Hub : Rigid

Bearings : Tapered roller bearings

Grid Feeding : AC-DC-ACthrough Converter Inverter

Braking

System

: 3 independentAero Brakes withemergency back up

supply.Yaw Control : Active

through adjustmentgears,friction damping

Cut-in Wind

Speed

: 2m/s

Rated Wind

Speed

: 14m/s

Tower : Steel Tubular /Concrete

The E-48 is one of ENERCON's most attention-grabbingproducts. The converter, which is described in specialistcircles as a " new engineering standard" makes an economic

centre out of virtually any wind site. Alone the large number ofalmost 3,400 sites makes it plain that the E-48 results insuccess both in coastal regions and inland.

All the more impressive are the empirical values which havebeen compiled and converted to a high-tech system. What wasprovided by its predecessor in the 500 kW performance class


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in terms of practical data, is qualified by the current E-48featuring 800 kW technology in striking ENERCON design,catering for the most extreme wind sites between Europe andAustralia.

E-53

E-30
http://www.enerconindia.net/images/E53.pdf


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E-33


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E-40

8) SEGMENT OF WINDFARM


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9) TURBINE OF WINDFARM


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RAW MATERIAL & ITSSOURCES

For any production basically need is raw-material

without raw-material noting is produce.

Stand up windfarm company use segments.

Turbine & blade for production. Company use concrete

water. Cement flash chemical steel and iron.

RAWMETERIAL SOURCES.

Company purchase raw-material n our

country and foreign company purchase cement from

AMBUJA CEMENT LTD. Flash and concreter

purchase from and VADALA and KALAVAD, steel ironand chemical purchase in Germany.


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MACHINARY

ENERCON LTD is German multinational

company for production company purchase heavy

Machinery Company used number of vehicle &

machinery.

Company purchases its R.o plant machinery from

Germany and production plant machinery purchase

from Brazil.

HANSA INDUSTRIENIANGEN

D- 89241 senden, Germany

E-Mail: Hansa @ industrieanlagen.com

Companys targets of 900 machine

installations in the year 20082009.


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CAPACITY OF PRODUCTION

Company use heavy machinery for produce

segments. Company produce segments per day 27 and

per week segment production is 117.

By windfarm ENERCON product 1000MW

electricity in India.

In 200 windfarm power production capacity

is 59GW. To day 40 countries generate mare then

10MW of wind power and ten countries are

approaching or exceeding the 1GW mark in installed

capacity.

Potential of generation 45000 MW

So far captured on 2500 MW by all player.


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INSTOLATION CAPACITY

As market leader in Germany , ENERCON worldwide has

already installed over 6000 Wind Energy Converters (WEC's) all

over the world with total installed capacity crossing 4600 MegaWatt.


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INDEX


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NO. Particular Page no.

1 INTRODUCTION 49


3 CHANNEL OF DISTRIBUTION 51

4 MARKET SEGMENTATION 52

5 ADVERTISING & SALES

PROMOTION

53

6 COMPITITORS 55

7 INTERNATIONAL MARKET 56

8 COUSTOMERS PROSPECTIVE 57

9 MAJOR COUSTOMERS 58

INTRODUCTION


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Before stepping towards marketing activities,

we should know firstly about what is marketing. So,

the answer is very simple to understand that,

marketing is a set of activities which are necessary

to direct and facilitate the flow of goods and services

from producer to consumer. It comprises of all

activities that are involved in the determination and

satisfaction of consumer needs at a profit. Pay C

defined marketing as The creation and delivery of

standard of living the society.

In short, modern marketing begins with

customer needs and ends with customer

satisfaction social well being where buyer is the

boss.

According to American Marketing Association

Marketing Management is the process of planning and

executing the conception pricing, promotion and

distribution of ideas, goods and services to create

exchanges that satisfy individual and organizational

goals.

For above important ENERCON LTD is having

marketing department. Mr. Shakhar Bhagwal who is

well experienced and expert in marketing operates this

Department.


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ORGANIZATION CHART

MANAGING

DIRECTOR

CHAIRMAN

CHIEF

EXECUTIVE

OFFICER

MARKETING

MANAGER

MARKETING

ASSISTANCE

MARKETING

EXECUITIVE


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CHANNELOF DISTRIBUTION

The word Channel has its origin to the

French word used for Canal. Thus, channel is

route through which goods passes from one end

to another. In other words, the route through

which goods move from the place of production

to the place of consumption is called ChannelDistribution. Channel of distribution is the

pathway or route through which goods are

transferred from the hands of producer to the

consumers or from the seller to the buyer.

According to one author, A channel of

distribution for a product is the route taken bythe title to the goods as they move from the

producer to ultimate consumer.

In this industry, the distribution channel is

MANUFACTUER

CONSUMAR


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MARKET SEGMENTATION

Market segmentation is based upon the

market oriented strategies and philosophy

segmentation gives special emphasis on the

demand size of the market.

Market segmentation is sub dividing of the

whole market in to different parts. Each part

demand schedule and each demand schedule andeach demand schedule represents a group of buyer

with similar needs and features.

According to Stanton Market segmentation

consists taking total of heterogeneous market for a

product and dividing it into several sub markets to be

reached with a distinct marketing mix.

There are several bases for segmentation themarket which are as follows: -

o Geographic Segmentationo Demographic Segmentationo Psychographic Segmentationo Behavioral Segmentation

In case of ENERCON LTD. There is a no need for

market segmentation. Their product is industrial

product so they think there is no requirement of

market segmentation.


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ADVERTISING & SALESPROMOTION

Advertising is any paid form of non-personal

presentation and promotion of communication to

target buyers and publics

- Philip KotlerNow a day, marketing plays an important

role for the entire organization. Marketing isvery much necessary for all the products as

without marketing the consumer will have lack

of information about the products. Thus, to

make the consumers aware of the product,

marketing is done.

In developing an advertising program managermust always start by indentifying the target market

and buyer motives. Then they can proceed to make the

given major decision to develop advertise which are

known as the 5 Ms.

1.Money2.Mission3.Message4.Media5.MeasurementENERCON LTD. Do not give advertisement


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SALES PROMOTION

Sales promotion includes those marketingactivities other then personal selling, advertising and

publicity at stimulating consumer for purchasing.

Sales promotion means to efforts to increase the

sales. It is necessary today to increase the sales. It is

part of marketing in short it is extra facility given to

the customers.

Such activities are promoted shows, exhibition

and demonstration fair and many other activities are

done. In short all those activities done by the company

that halpes to increase the sales of the company.

In this industry, they do not adopt any

technique because of potential marketing and

potential customers.


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COMPETITORS

In the market there are many companies which

are producing same kind of goods. These companies

are known as competitors of particular company.

Competitor is very good for the customer because

they can get better quality in cheaper. Competitors are

playing a major role in marketing sometime they

become reason of success of a unit is an every unit

Accept them as challenge. The entire unit must

knowledge of competitor activities and their strengths

they includes features and development activeness of

the company or firm because to develop new products

are the basic and fundamental of competition market.

This plays role of competitor against their

organization.

It is rightly said that, Without competitors

market does not survive.

There are many competitors of ENERCONLTD. But the major competitors of the firm are

as under.

1) SUZLON PUBLIC LTD.2) WESTARS PVT.LTD.


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INTERNATIONAL MARKET

ENERCON (INDIA).Ltd. has satisfied customer in India as well as in International

Market. They sales the product in many countries like.

U.K. U.A.E. SPAIN EGYPT KOREA BRAZIL TURKEY SRI LANKA ARGENTINA WEST AFRICA BANGLADESH

And in many more countries.


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CUSTOMERS PROSPECTIVE

We are maintaining a very cordial relationship

with Enercon ever since our first project in Wind

energy. They have a dynamic, dedicated and

professional team to take care of the investors. I am

sure that our WECs are in safe hands and confident of

trouble free operation during the entire lifetime of the

turbines.Mr. P.V. Chandran, Chairman cum Managing Director,

Ambika Cotton Mills Pvt. Limited

We have shared a cordial and professional

relationship all throughout. During the commissioning

and to till date KPCL has had a very fulfilling business

relationship. We look forward to strengthening thesebusiness ties further in the coming times.

Mr. S.M. Jafrulla,

Director (Technical) Karnataka PowerCorporation Limited


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MAJOR CUSTOMERS

1 Bannari Amman Sugar Ltd.

2 Birla Vamanha Ltd.

3 Coksi Tube Ltd.

4 Cepco Industrial Pvt. Ltd.

5 Chordia food product Ltd.

6 Chodawat pan masala industry Ltd.

7 Hotel sunnsend8 Indo sell casting Pvt. Ltd.

9 Kirolsker Copeland Ltd.

10 Liberty oil mills Ltd.

11 VIJAY SOLVEX LTD.

12 New Sahayadri industries Ltd.

13 Parle Product Ltd.

14 Pate Shanti Steel Pvt. Ltd.

15 Pidilite industries Ltd.16 Sakal paper Ltd.

17 Sambandam spinning mills Ltd.

18 Shilpa antibiotics Ltd.


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INDEX NO. Particular Page no.

1 INTRODUCTION 61


3 RECRUITMENT & SELECTION 63

4 TRAINING & DEVELOPMENT 66

5 WAGES & SALARY ADMINISTRATION 69

6 PROMOTION & TRANSFER 70

7 EMPLOYEE BENEFITS 72

8 TIME KEEPING SYSTEM 74

9 PERSONNEL RECORD 75

10 COLLECTIVE BARGAINING 76


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INTRODUCTION

In business every activity are done by man.Manpower is most important power in every

organization. It is necessary that to use manpower insuch way so that maximum outcome is possible. Thereis need of personnel management in an organization toget maximum output.

Personnel management is planning, organizing,directing and controlling of procurement,development, compensation, integration,maintenance and separations of human resources to

the end that individual, organizational and socialobjectives are accomplish.

MIND YOUR MEN AND MEN WILL MIND ALLOTHER THINGS OF YOURS.

Willing experienced, imaginative & sincereemployees are the most valuable assets for anybusiness unit.

ENERCON LTD. has its own separate personnel

department.The workers are fully satisfied in each and every

aspect. The relation between the top leval and workersare very good. The problems of the workers are to besolved in the best possible manner.


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Thus the most valuable asset of the company ishuman being is well managed by the personneldepartment.

ORGANISATION CHART


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RECRUITMENT ANDSELECTION

Recruitment

MANAGING

DIRECTOR

CHAIRMAN

CHIEF

EXECUTIVE

OFFICER

PERSONNEL

MANAGER

ADMINE &

SECURITY


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Every firm or company needs persons toperform different works. In this shifting processonly manpower have been determined,recruitment is next logical step. It is a linking

activity bringing together those with job andthose seeking job.

Recruitment is the process of searching forprospective employees and stimulating them to applyfor the job in the organization

- EDWIN B. FLIPPOA good organization structure and good plant can

be ruined just by placing wrong man at wrong placeand even wrong man at right place.

The sources of recruitment is devided as follow1) INTERNAL SOURCES2) EXTERNAL SOURCES

INTERNAL SOURCESInternal sources means sources which are soughtfrom within the organization. Internal sources include

promotion, transfer, and retired manager.

EXTERNAL SOURCESExternal sources of recruitment refer to

prospective candidates outside the enterprise. Theyusually include new entrance to the labor force the


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unemployed and people employed in otherorganization seeking a change.

External sources include advertisement, campusinterviews, and employment agencies etc.

ENERCON (INDIA).LTD. IS USING CAMPUSINTERVIEWS AT SEVERL INSTITUTE.

SELECTIONAfter application of recruit numbers of employees

are secured through different method or recruitment,selection process begins. The main purpose ofselection procedure is to find the right man for right

job.Selection is the process of selecting the most

suitable candidates from the no. of application whohave shown their interest in joining the organization. Itis called negative process because in this processunsuitable candidates are rejected.

ENERCON (INDIA).LTD. has separate selectionprocess which is as under.

PROCESS OF SELECTION IN ENERCON

(INDIA).LTD

Request for manpower from HOD

Sourcing of data by HRD


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Data shorting by HRD

Preliminary interview by operative HRD department

Further interview of short listed ended attest withhead HR and function

Final interview I assessment by tech head

Climb test, medical and psychometric test

TRAINING & DEVELOPMEN

Training is very important for company, for

employee in making product. So training is the act of

increasing knowledge and skill of workers for doing


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specific job. If employee make product without training

they may be make mistake in product, so it makes bad

impacts on the customers so it makes impact on the

product. So every company must have trainedemployees.

Training and development is necessary for every

worker. Workers can improve their capacity through

training for getting work efficiently and effectively.

In the words of Adwin B. Flippo, "Training is theact of increasing the knowledge of employees for

doing a specific job." Thus increasing the knowledgeand skill of employee for better performance on job.

A series of rescue trainings was conducted bySFE department in ENERCON LTD employee duringSeptember, October 2006, this training program wasdesigned to make the site personal understand theworking at new FG-9 rescue device and make correctand safe use of such devices at the time of emergency,

these employees ware also thought how to maintainand keep these kind of devices in ready to usecondition.

APPROACH TO TRAINING IN

ENERCONAiming through training at

1)leadership skill development2)interpersonal and Behaviaral development3)Technical skill Development4)Management Development5)Worker Development


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6)Leadership Potanical Mopping

In ENERCON LTD there is no separate

department of training to ready selected people atoperative level. He is placed at the work undersupervision of a senior worker who gives guidance andintroduction to them for particular task. Then theparticular employee at this units means that theygenerally provide on the job training.

A managerial level they selected those person who

are experienced and after word they are assigned sometask which are to less importance and on words theyare to less importance and on words they are trainedby given them guidance at managerial level also the

job training is provided. The employee may be sent tothe deferent seminar and exhibitions etc. but theemployee must deserve such training.

DEVELOPMENTDevelopment is long turn process develop the

personality mental ability and maturity of the

employees development of employees can improve his job performance it means that he can work efficientlyand become a beneficial employee for company.

Development is related process which covers notonly those activities which improve job performancebut also those which bring about growth of


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personality, helps individuals in progress towardsmaturity & actualization of their potential capacities.So they become not only good employees but betterindividuals.

The main purposes of development are as under.1)TO INCREASE JOB KNOWLEDGE2) FOR DECISION MAKING ABILITY3) ATTITUDE CHANGE4) PERFORMANCE CHANGE

WAGES & SALARIES SYSTEM

Wages or salary is reword of work for everyemployee wages or salary should be rational andenough for employees work.


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Wages means price paid for the use of laboraccording to dale Yoder wages are the compensationof the wage earner. The numbers employees who usethe tools and equipments at the employees in producer

produce goods and services that are sold by theiremployers.

In ENERCON LTD. employee are workingincluding skilled as wall as unskilled. Wages andsalary is decided by board of director. The entireemployees get his wage and salary at the end of themonth.

PROMOTION & TRANSFER

PromotionIn any industry promotion is most important

because without promotion workers interest in work


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decreases. Promotion is very requiring in this industry

workers experience and work is good at that time give

a promotion.

Promotion means to increase the authority and

responsibility of an employee by increasing his post.

An organization can give promotion by two ways.

- on the basis of seniority- on the basis of performance

Promotion on the basis of seniority considers the

number of year in which employees perform that work

and promotion on the basis of performance consider

talent and power of employee.

ENERCON (INDIA) Ltd. gives promotion to the

employee on the basis of performance because it is

private company. If they will found the satisfied

performance then they promote the employee.

Transfer: Transfer means to change the work place of

employee without changing his post, authority,

responsibility or salary.


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Transfer possible in any way such as

One shift to another shiftOne department to other departmentOne organization to other organizationOne city to other city etc.

In ENERCON LTD. they transfer employee to other

department if they needed.

EMPLOYEE BENEFITS

Industrial units pay their employees salary orwages for their work done. But only salary and wagesare not enough. Employees should be given manyother benefits by the company which would providesecurity and would motivate them. These benefits are


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very important for the company to provide because itwill motivate the employees and would enhance theirwork which will bring ultimate success to the firm.

ENERCON LTD. provides so many facilities which

we can classify in there various categories and otherbenefits this is as follows:

(1) INDUSTRIAL RELATION ACTIVITIES.a.Helping to Employeeb.Grievance redressedc.Managing Harmony and Disciplinesd.Wages Settlemente.

Counseling, Coaching and Mentoring

(2) WELFARE ACTIVITIES:a.Canteen Management.b.Uniformc.Medicald.Insurance

(3) EMPLOYEES RELATION ACTIVITIES:a.Employees credits and consumer co-

operative society.b.Celebration of festival and cultural programs.c.Sportsd.Family get-togethere.Image building and community development


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(4) SECURITY, SAFETY ANDADMINISTRATION.

a.Safety and security of manb.Vigilancec.House Keepingd.Tours and travel managemente.Guest House managementf. Maintenance of Garden an other facilityg.Legal and Local Liaison.


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TIME KEEPING SYSTEM

Time keeping system is very essential for theregulation of employee and for marinating theproductivity of the units. The ENERCON LTD. Time forproduction department is as follows.

(1) For office : 8:00 am to 1:00pm2:00 pm to 7:00pm

(2) For worker : 8:00 am to 1:00pm

3:00 pm to 7:00pmNIGHT SHIFT:First shift : 8:00pm to 12:00amSecond shift : 12:00am to 7:00am

Every worker has to sign in daily register.


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PERSONAL RECORD

Personnel records mean preservation ofinformation. Personal records are an important tool tocollect information about the present employee. Theyare generally prepared and completed form reports andthey are meant for long-term use. Personnel record isused by management at the time of promotion,transfer etc. of the employees. It contains muchinformation regarding employee which are as under.

1. NAME2. AGE3. QUALIFACTION4. EXPERIENCE5. WORKING DEPARTMENT6. DATE OF BIRTH7. BLOOD GROUP8. NATIONALITY9. LOCAL ADDRESS10. SALARY AT THE TIME OF JOINING


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COLLECTIVE BARGAINING

The word collective bargaining is made up of twowords- collective meaning representative andbargaining suggesting negotiation.

Collective bargaining is the preventing stepsfor the grievance. Bargaining is made by thecollective part of the employee. The method ofcollective bargaining is decided by both

representatives. It means the agreement andbargaining between the two representatives ofthe parties. There is no interference from thethird parties in the bargaining process.

ENERCON (INDIA).LTD. Is having a verygood relation with their employee, but if anyproblem arises then the problem is solved by the

representatives of both the parties.


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iNDEXNO. Particular Page no.

1 INTRODUCTION 79


3 SOURCES OF CAPITAL 81

4 FINANCIAL PLANNING 82

5 MANAGEMENT OF FIXED ASSETS 84

6 WORKING CAPITAL MANAGEMENT 85

7 MANAGEMENT OF INVENTORY 86


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INTRODUCTION

Financial function does not cover onlyprocurement of funds but also effective utilizes in thebusiness.

HAWARD ANDUPTONWe can say that finance decision is the most

important decision of the business. The requirementsof the firms, finance is arises in business in everyfields. If we want to start a business, we have plenty offinance. When we want to expand our business, wehave required finance on our hand. Therefore, Prof.

S.C.Kutchal has rightly said that money is the pivotaround which all economic activities cluster.The finance in the modern business world is the

life blood of the business. It is impossible to imaginebusiness without finance. It is said that businessmantakes money to take money. But it is so how thebusinessman makes the money. The answer is quitesimple i.e. by managing the money means by the extraordinary management of finance. In short money is themaster key to provide access to the variable resourcesand man power for being employed in manufacturingand merchandise activities.

ENERCON (INDIA).LTD. works very well in thefield of finance. It has a good finance department.


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According to the head of the financial department thecompany at present is financial sound.

ORGANISATION CHART


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SOURCES OF CAPITAL

MANAGING

DIRECTOR

CHAIRMAN

CHIEF

EXECUTIVE

OFFICER

FINANCE

MANAGER

ACCOUNTANTASSISTANT

MANAGER


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Sources of finance are that from which finance iscome in an organization. There are many sourcesthrough which company can collect necessary finance.

Finance is life blood of a business. The business

can not run efficiently if it has inadequate finance tomeet its requirement. The financial requirement ofbusiness classify in to 2 categories.

- short term financial requirement- long term financial requirement

Short term finance is required for meetingworking capital needs. They are usually required for a

period up to 1 year. They are raised from sourceswhich can provide funds at reasonable cost.

Long term finance is required for meeting fixedassets capital needs. They are usually required for aperiod up to 1 to 10 year.

Company select sources of finance as per financialrequirement.

ENERCON (INDIA).LTD. gets finance from self

investment by promoters, reinvestment of profit as

internal sources. And company collect finance from

the bank loan, government help as external sources.

FINANCIAL PLANNING


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Planning is very necessary for the smoothrunning business. A business can not be carriedout successfully without proper planning.Planning means to decide in advance, the

activities to be done for the achievement oforganization over the objectives.

Financial planning refers to the estimationof the requirements of the fund and the sourcesavailable to affirm. A sound planning isnecessary for a firm so that the funds areavailable at the time when it is needed. Thefinancial manager has to take various things in

mind such as past records, the position of thecompany and the competition etc.

The financial planning can be classified intotwo ways.

1. Long term financial planning 2. Short term financial planning

Long term financial planning This financial planning covers more than 5

year of time period. It has impact over


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organization. Following decision are taken in thelong term financial planning.

a) Replacement of machineryb) Growth and expansion of businessc) Long term objective of the firm

Short term financial planningGenerally this kind of planning is found in

the most of the organization. This planningcovers one year period of time. Short term

planning leads with the planning of day to dayexpenses for production, for purchase of rawmaterials and for other general office expenses.

It is preferable for the companies tomaintain the system of both type of planning.

This fact is well accepted by ENERCON(INDIA).LTD. This company prepares long termas well as short term financial planning. Theyprepare plan in such a way the case in flowremains greater then case outflow. That is why,according to me, the company has not faced anyshortage of funds till today.

MANAGEMENT OF FIXEDASSET


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Management of fixed assets refers to the management

of those assets, which are having life expectancy of

more than one year and are used by business in its

day-by-day operations. Fixed assets management ishaving a vital importance in any type of business

because fixed assets are which cannot be easily

converted into cash.

ENERCON (INDIA).LTD. has 1200 corers of fixedassets. They manage their fixed assets very well.

WORKING CAPITAL

MANAGEMENT


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In financial management working capital plays on

important role. Working capital management usually

involves the planning and controlling of current assets,

mainly cash and marketable security accountsreceivable and inventory and also administration of

current liabilities.

There are two concepts of working capital gross and

net working capital. The gross working capital is

simply called as working capital, refers to the firms

investment in current assets. Currents are the assets,

which can be converted into cash within anaccounting year and includes cash short-term

securities, debtors, bills receivable and stock. The term

net working capital refers to the difference between

current assets and current liabilities.

MANAGEMENT OF INVENTORIES


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The term inventory refers to the stockpile of theproduct firm is offering for sale and components thatmake up the product.

Inventory means the stock of the product of a

company land components there of that make up theproduct includes:

1. Raw material2. Work in progress3. Finished goods

Management of inventories refers to the assets

which will be sold in future in narrow course ofbusiness operation. It means optimum investment ininventories. The investment should neither be too highnor two parts, to minimize investment in inventoriesand to meet the demand for products by efficientproduction and sales operation. Thus the goal ofinventory management is to have a trade of cost andbenefits at different levels of inventory.


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AwardsEnercon has been awarded the Best Service Provider

Among Manufacturers 2005-06 by M/s. World Institute ofSustainable Energy (WISE).

This category awards the wind power manufacturingcompany, which has provided the best Service to its customersafter installation, during the financial year 1 April 2005 to 31March 2006.

World Institute of Sustainable Energy (WISE), Pune,

organized theConference-cum-exhibition on wind power, 'Wind

India 2008' on 25-26November 2008 at the Chennai Trade

Centre,Chennai. The event Witnessed the participation of the

global wind power industry and all Associated stakeholders,

including more than 15 Danish and European Companies and

consultants.

One of the major highlights of the inaugural session was the

distribution of the Wind India 2008 Awards to stalwarts inthe wind industry and to some

of its major allies for their efforts in shaping a green India.

Some of the major awardees during the period 2006 -2008

included Enercon (India) Ltd,bagging 4 out of 11 awards.


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FUTURE PLAN

ENERCON (INDIA). Ltd. is progressive company. It

exports their product in many countries and it has

following future plans.

They want to generate 1000MW of clean energy

by the year 2010. without damage in environment. They want to setting up 240MW wind power

project on build operate and transfer basis.Details are under:-

1.160MW at Gurgoan.2.80MW at Madhogarh

They are trying to increase market share in

bearing market.


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SWOT ANALYSIS

1. Strength

Production process is highly modern technologythats why the process is very fast.

2. Weakness

They give comparatively less attestation on smallbusiness unit

3. Opportunities

If the company re-engineers its infrastructure, ithas a very good future to be with.

4. Threats

It should rather focus on any one kind of productthere are also the product there are also the

threats like solar energy.


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SUGGESTION

Actually we are just student and to writesomething as a part of suggestion. It is not or capacitybut this B.B.A. faculty has involved. Practical study inB.B.A. course, so student have to work as their report.

ENERCON (INDIA).LTD. is well developingcompany and it is doing its job very well but aftervisiting ENERCON (INDIA).LTD. I would like to saysomething for the turbo bearing.

The area where ENERCON (INDIA).LTD.company situated is not enough for

companys production so that they should

have to expand it.

Second thing is that they should advertisetheir product by any media. I think to

achieve their goal advertising is the beat way

to making a good image in market.

Company needs to increase sales promotionactivities

Company should focus on the other product.


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CONCLUSION

After visiting ENERCON (INDIA). Ltd. I feel very

glad that I had been part of it for sometime. This visit

gave me much practical knowledge and a very good

experience.

The unit is also enquired with the latest

technologies and modern machines. The staff and

workers are also well organized and co-operative.

I have only learned a view about the working of

finance, personal & marketing but have also learned

as far as the technical and manufacturing fields are

concerned.Looking to the units properly and orderly

management, I would like to give my best wishes for

each and every step they take for expansion and for

attaining a bright future.


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BIBLIOGRAPHY

For general informationCompany websiteWWW.ENERCON.COM

For other informationMarketing management

-Philip kotler

Principle and practice of management- Tripathi

Financial management-Khan & Jain
http://www.enercon/http://www.enercon/http://www.enercon/http://www.enercon/

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