PowerPoint Presentation

Apple Inc.

Apple Blueprint for GeniusRoad Map History Some Interesting Facts About Apple Company Profile Mission & Vision Market Share SWOT Analysis Conclusion

1974The idea for Apple Computers wasBORN1976First Computer wasSOLD

1984The Macintosh wasINTRODUCED1985was dischargedSteve Jobs

198619901990199319941996

19981999Apple introduced all-in-onethe iMacAlso Apple unveiledthe iBookAnd the Innovations continue

Some Interesting Facts About AppleSteve WozniakSteve Jobs

Apple was started by

Steve WozniakSteve JobsTo raise enough money they soldHP Calculator for $500Volkswagen for $1500

20132014officially bigger than Microsoft (23,382,000)Now, Apple generated revenue of$170,910,000

In ThousandsIn Thousands

2014Even bigger than the GDP of100 other countries

$596.39 B$ 314.90 BEnterprise ValueTotal GDP

Apple makes their employees work onFAKE PROJECTSuntil they can be trusted!

Early Galaxy S phones and their software were

AppleGalaxy Sheavily influenced by the iPhone.Postponed some ProductsDue to technical & competitive reason

iTV

iWatchTill 2015Apple Inc.Company ProfileVision & Mission

Apple Inc. Current ProfileNameApple IncorporationFormer CEOSteve JobNew CEOTim CookRevenue$ 176.910 billion (2013)Area servedWorldwideHeadquarter California,United States.Total number of employees72,800

Mission Statement"Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings."

Vision StatementWe are committed in producing high quality products and providing high quality service thus setting high industry standards for other competitors.

Apple Inc.Product Market Share@ International Markets

Global Market Share

Current Growing Products of Apple are

iPadsiPhonesApple Inc.Competitors &Products line

iMaciPodiPod NanoiPadMac Book AiriPhone 4siPhone 5siPhone 5C

Apple TviPhone 6 &

iPhone 6 plusApple Inc.SWOT Analysis &Conclusion

SFaithful customersApple is a leading innovator in mobile device technologyStrong financial performance ($10,000,000,000 cash, gross profit margin 43.9% and no debt)Brand reputationAPPLE BRAND STRATEGY MODEL

W1.High price2.Decreasing market share3.Further Change in management4.Long term gross margin decline

O1.High demand of iPad mini and iPhone 52.iTV launch3.Growth of tablet and smartphone markets4.Strong growth of mobile advertising market

T1.Rapid technological change2.2013 tax increases3.Rising pay levels for Foxconn workers4.Strong dollar

How to THINK DIFFERENTConclusionFor more than 35 years apple has been a trends set company able to foresee the future of domestic computers and consumers electronics, it will continuing it because apples others name is innovation and apple know,Stay Hungry, Stay Foolish.Think Different

What NEXT..??

Reference Sourceshttp://www.businessinsider.com/15-amazing-facts-about-apple-2010-10?op=1http://www.statisticbrain.com/apple-computer-company-statistics/http://retailindustry.about.com/od/retailbestpractices/ig/Company-Mission-Statements/Apple-Inc--Mission-Statement.htmhttp://www.statisticbrain.com/apple-computer-company-statistics/http://www.microsoft.com/investor/reports/ar13/financial-highlights/index.htmlhttp://www.marketwatch.com/investing/stock/aapl/financialshttp://www.slideshare.net/marconivr/apple-history