Competitive Watch Program April & May Competitors Advertisements

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Comcast

• Valued Customer Offer (Letter in mail)• Xfinity Voice w/ no contract

• $19.99 for 12 months • Xfinity Internet up to 25 Mbps w/ no contract

• $29.99 for 12 months • Millions of hotspots and Norton Security

• Xfinity Home for 12 months with 2-year term agreement • Saves 10% on energy bill

• Digital Economy TV for 12 months (Letter in mail)• $29.95

• Internet Pro plus for 12 months (Letter in mail)• $64.99 w/ over 100 channels, DVR, HBO or Showtime, internet speed of 75Mbps

• Triple Play for $89.99 and a $200 Visa Gift card (Letter in mail)• For Switching back customers could get a Galaxy Tab A or $400 gift card (Triple play offer only)

• Xfinity booklet specified to customers address• States what is available and prices for packages

• Xfinity Voice Unlimited Saver (Letter in mail)• $20 a month; Not promotional, specified package price for customer

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Triple Play offer Xfinity Voice Unlimited Saver

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Valued Customer Offers Digital Economy TV & Internet Pro Plus

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Cover to Booklet Ad attached to letters sent home

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Inside of Booklet Pages 1-8

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Booklet Pages 9-16

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Last Pages of Booklet

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DIRECTV• Exclusive Invitation from AT&T Wireless Customers (Post Card)

• SELECT all included package • $50 a month; 2 year contract

• CHOICE all included package • $60 a month; 2 year contract

• ULTIMATE all included package • $75 a month; all included package

• All come with HBO, STARZ, SHOWTIME, CINEMAX for 3 months and a $200 visa gift card • Kohl’s Customer incentive (News paper Ad and Post Card)

• Purchase SELECT Package; $29.99 for 12 months w/ 2 year contract • Receive $150 Kohl’s Gift Card

• Switch to DIRECTV ad in mail • Select package: $19.99 • Choice package: $29.99 • Ultimate package: $39.99

• Customer receives $100 DIRECTV reward card for switching • AAA members exclusive

• Same packages as the switch to DIRECTV package• save $200 on DIRECTV ($10 every month)

• Valued AT&T wireless customer (Letter in mail)• Selected customers receive a $250 DIRECTV Visa gift card• Once combining AT&T and DIRECTV, customer can get unlimited data

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Customer letters from DIRECTV (shipped in red envelope)

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Valued AT&T wireless customer offer

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AAA Members exclusive

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Kohl’s News paper advertisement

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Optimum

• Optimum online Ultra 50 w/ free live broadcast (Letter in mail)• $44.95 a month for 1 year with no annual contract • Online ultra 101 mbps for $10 more a month

• Customer who no longer have service will receive same bundle (Letter in mail)• Plus free state of the art digital antenna & smart touch router

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Optimum Online Ultra 50Optimum Customer Appreciation letter