8/12/2019 AS Visit

1/27

8/12/2019 AS Visit

2/27

OVERVIEW:

.BHOsmain functions are :-

Cadre Controlling Authority in respect ofGr.C.

Training Programme on AgriculturalMarketing.

MRIN- Preparation of Post HarvestProfile and Manuals

Administration of DMI offices andLaboratories

8/12/2019 AS Visit

3/27

CSS Strength in BHO

S.No. Particulars Sanctioned

Strength

In position Vacant

1 US - 01 -

2 SO 04 02 02

3 Assistant 07 10 -

4 UDC 16 05 11

5 LDC 05 03 02

8/12/2019 AS Visit

4/27

Strength of Technical Officer in BHO

S.No. Particular Sanctioned

Strength

In

position

Vacant

1 Dy.AMA 03 01 02

2 Dy.

AMA(Gp.II)

01 - 01

3 AAMA 03 02 01

4 SMDO 01 01 -

5 MO 06 02 04

8/12/2019 AS Visit

5/27

STRENGTH OF GrC of DMI

S.No. Particulars Sanctioned

Strength

In position Vacant

1 Junior Chemist 118 87 31

2 Upper Division

Clerk

71 44 27

3 Lower Division clerk 28 16 12

4 MTS 208 153 55

5 Driver Gr.II 01 01 -

6 Driver(Ord. Gr) 01 01 -

7 Carpenter 01 01 -

8 Jr. Statistical Asstt. 02 - 02

9 Draftsman 03 03 -

8/12/2019 AS Visit

6/27

Training in Agricultural Marketing

DMI conducts suitable programmes for field workersas well as administrators shouldering agricultural

marketing responsibilities at different levels.

8/12/2019 AS Visit

7/27

OBJECTIVES OF TRAINING

To create an ambiance of good agricultural

marketing practices in the country to protect

the interests of all market users as well as

consumers.

To sensitize the agricultural marketing

personnel to respond to the changing

demand trends, challenges in the post WTO

era and globalised marketing environment.

8/12/2019 AS Visit

8/27

OBJECTIVES OF TRAINING

To provide up to date information about the ongoing

marketing developments and empower them toformulate policies to further the cause of agriculturalmarketing in the country.

To improve the managerial skills among

the marketing personnel.

8/12/2019 AS Visit

9/27

To promote scientific grading andstandardization of agriculturalcommodities both at producer and

market level and integrate the samewith the export marketing.

8/12/2019 AS Visit

10/27

To improve the efficiency of market

intelligence and market news servicesin the process of market integration

8/12/2019 AS Visit

11/27

To train the marketing personnel in

preparing survey reports on variouscommodities and functional aspects

8/12/2019 AS Visit

12/27

To improve the communication skills of themarketing personnel to develop awarenessamong market users about various marketdevelopmental schemes monitored by

different departments of the Government ofIndia

8/12/2019 AS Visit

13/27

Training Programmes organized by the

Directorate of Marketing & Inspection

Diploma Course in Agricultural Marketing:

A comprehensive training course of sixmonths duration for senior and middlelevel officers, organized at Branch Head

office, Nagpur.

8/12/2019 AS Visit

14/27

Market Secretaries Training Course:

Three months duration. Organized at Lucknowthrough Hindi medium and at Hyderabad Englishmedium for supervisory cadre such as APMCsSecretaries and Asstt. Secretaries or officers of the

Marketing Boards/Departments.

8/12/2019 AS Visit

15/27

Grading Supervisors Training Course:

For the Grading Supervisors of Market Committees

15 working days duration, organized at BHO Nagpur.

8/12/2019 AS Visit

16/27

Graders Training Course:

For the Graders of market committees, 30daysduration, organized through regional language, atChandigarh, Salem, Hubli and Pune.

8/12/2019 AS Visit

17/27

Market Intelligence and News Service

Two weeks duration. Organized at Nagpur It

emphasizes on the application of the system concept,

leads to scientific management of agri-marketing through

data collection, presentation ,analysis, interpretation and

developing information to help in decision making and its

timely dissemination.

8/12/2019 AS Visit

18/27

Market Extension Service Course

Two weeks duration. Organized at Nagpurto

develop specialized man power to further the

knowledge to its stakeholders and alsointegrate the farming community with

marketing mechanism.

8/12/2019 AS Visit

19/27

State level Short Term Capsule Training Programme

Specific need based programmes organized either at

Nagpur or at respective State Head Quarters on therequest received from the marketing Boards/Deptt.

Course module is developed accordingly. Duration of

such programmes is4 to 6days.

8/12/2019 AS Visit

20/27

TRAINING PROGRAMMES BEING

COUNDUCTED BY DMI

Name of the

programme

Venue Duration No. of

sessions

Period

Diploma

Course in

Agril.Marketing

Nagpur 6 months 1 Sept.- Feb.

Market

Secretaries

Training

Course

Hyderabad

&

Luknow

3 months 1 Aug. Oct

Grading

Supervisors

Training

Course

Nagpur 15 working

days

1 July

8/12/2019 AS Visit

21/27

Name of the

programme

Venue Duration No. of

sessions

Period

Market

Intelligence &News service

Nagpur 2 Weeks 1 December

Market

Extension

service

Nagpur 2 weeks 1 February

Graders

Training

Course

Chandigarh,

Salem, Hubli

and Pune

30 days --- ----

12881 Agricultural Marketing personnel have been

trained since inception up to October, 2013

8/12/2019 AS Visit

22/27

MARKET RESEARCH AND

INFORMATION NETWORK

(MRIN)

Under the MRIN scheme one of the objective is toundertake research that will be utilized to impart

training to farmers and marketing functionaries andother stake holders in order to educate and train themon GoodAgricultural Marketing Practices.

8/12/2019 AS Visit

23/27

Branch Head Office is involved inpreparation of Post Harvest Profile onAgricultural Commodities and Manuals on

Good Agricultural Marketing Practices tomake a tool to educate farmers and othermarketing functionaries.

8/12/2019 AS Visit

24/27

MRIN

The main objective-

Preparation of Post Harvest Profile onagriculture commodities

Aware Farmers for better marketing of thecrop

Prepares manuals on good agriculturalmarketing practices of various commodities.

Post harvest profiles covers post harvestmanagement, marketing, storage, SPSrequirements, marketing problems, marketinginformation etc.,

8/12/2019 AS Visit

25/27

B.H.O., so far has prepared the Post Harvest Profilesand Manuals on Good Agricultural MarketingPractices on following commodities:

(19 commodities)

Paddy Sunflower

Wheat Sesame

Red Gram Green Gram

Bengal Gram Black Gram

Mustard/Rapeseed Jowar

Soybean Maize

Groundnut Potato

Cotton Grapes

Chilles Mandarin

Mango

8/12/2019 AS Visit

26/27

The profile and manuals are also uploaded onAGMARKNET Portal.

The manual on Good Agricultural Marketing Practices hasbeen prepared with a view to improve efficiency in

Agricultural Marketing through regular training and

extension service to reach the farmers in their regional

language

8/12/2019 AS Visit

27/27