Asia Pacific Tuna Trade

Shirlene Maria AnthonysamyINFOFISH

Pacific Tuna Forum 2017 Papua New Guinea

JAPANESE MARKET

• Demand for sashimi tuna remains highly seasonal strengthening during the spring festivals in April/May/ year end

• The market imported less fresh tuna; increasing in frozen import of sashimi grade loins

• Loins from South Korea, China, Pacific (Fiji, Vanuatu etc), Vietnam, Taiwan(deep frozen)

• Mainly due to longer shelf life • Comprised both high end bluefin

and cheaper red meat tuna

0

55000

110000

165000

220000

2007 2008 2009 2010 2011 2012 2013 2014 2015 2016

FreshFrozen

Whole tuna imports

Japan: Imports of Sashimi Grade Tuna

0

7000

14000

21000

28000

2010 2011 2012 2013 2014 2015 2016

Red MeatBluefin

Supplies of fresh tuna from the Pacific Japan

• Largest market for frozen tuna

• Fresh tuna from the Pacific: Palau, Australia, Marshall Islands, PNG, Tonga

Japan: Tuna Imports from the Pacific (MT)

0

7500

15000

22500

30000

2007  2009  2011  2013  2015 

Fresh tunaFrozen tunaTuna loins

Imports of air flown-fresh tuna (MT) (sashimi and non-sashimi)

USA

• It interesting to note that Japan has lost its supremacy in the air flown tuna market which is now taken over by USA

• USA has become important market for fresh tuna imports

• Two major markets for air-flown are the US and Japan

Imports of air-flown – fresh tuna (MT) USA vs Japan

0

12500

25000

37500

50000

2009 2010 2011 2012 2013 2014 2015 2016

• Japan

• USA

Supplies of fresh tuna from the Pacific USA

• Main suppliers Trinidad and Tobago, Sri Lanka, Maldives, Thailand

• Due to the import ban on Sri Lankan tuna into the EU because of IUU issues, the USA has emerged as an alternative market for Sri Lankan tuna

• US retailers offer frozen thawed tuna steak at higher prices for products from the Pacific region

US Imports of Tuna from the Pacific (MT)

0

1000

2000

3000

4000

2007  2008  2009 2010  2011  2012 2013  2014  2015 2016 

Fresh tuna Frozen tuna

PROCESSED AND CANNED TUNA Asian Dominance Continues in Global Supply of Processed

Tuna

• Leading players: Thailand, Philippines, Indonesia

• Imports of canning raw material have extended beyond Thailand

• China, Philippines, Vietnam (about 8000 MT) are importing raw material for export processing

Frozen Tuna Raw Material Imports

0

225000

450000

675000

900000

2005  2006  2007  2008  2009  2010  2011  2012  2013  2014  2015  2016 

China Philippines Thailand

0

150000

300000

450000

600000

2005  2007  2009  2011  2013  2015 

PhilippinesThailandIndonesia

Exports of Canned tuna (MT)

From the leading producer of canned tuna in 2016 – Thailand

• Exports of canned tuna in 2016 increased in volume but declined in value due to lower raw material prices

• The USA was the lead market with higher exports

• In the traditional EU markets, exports declined by to the UK, France (mainly cooked loins), and Poland.

• Significantly higher exports to the Middle East and North African markets namely: Jordan, Syria, Iran, Iraq, Oman, Tunisia, Morocco and Turkey.

• In Latin America, Chile and Peru were the important markets

• Thailand also exported more canned tuna to small and new markets in Asia and Africa.

0

750000

1500000

2250000

3000000

2005  2007  2009  2011  2013  2015 

MT1000 US$

Philippines

• The bulk of export revenues came from canned tuna followed by frozen tuna and fresh chilled tuna

• Major export destinations include the U.S., Japan and United Kingdom.

Philippines Tuna Exports (MT)

0

40000

80000

120000

160000

2005  2007  2009  2011  2013  2015 

Canned TunaFrozen TunaFresh Tuna

Canned tuna: Exports from Indonesia (MT)

• The main markets were Saudi Arabia, USA, Japan

and UK

Indonesia: Exports of Canned

0

25000

50000

75000

100000

2005  2006  2007  2008  2009  2010  2011  2012  2013  2014  2015  2016 

Canned tunaFrozen tunaFresh tuna

China: Frozen tuna trade

• Frozen tuna exports totaled 89156 MT in 2016

• Imports leveled off

0

22500

45000

67500

90000

2009  2010  2011  2012  2013  2014 

ExportsImports

0

35000

70000

105000

140000

2005  2007  2009  2011  2013  2015 

ImportsExports

China exported more processed tuna

Exports • During 2009-2016, processed tuna

exports more than doubled reaching close to 90000 MT last year --- dominated with cooked loins

• Lion portion – USA, Thailand, Spain, Portugal, Mexico, Japan

• Exports increased to Spain, Mexico, Japan

• Market expansion for canned tuna was prominent in the Africa region

Imports • Domestic demand for canned tuna

did not improve much and annual imports remained below 3500 tons so far.

China Canned Tuna Trade (MT)

0

22500

45000

67500

90000

2005  2007  2009  2011  2013  2015 

ExportsImports

Asia Pacific: Imports of Canned Tuna in 2016

Japan and Australia are the large markets with strong preference for high value products

• Japan – imports annually 60 000 MT of canned tuna • Australia (import more value added-higher value product/New Zealand –

in total 54 000 MT; weakening of AUD limited imports from 2014

0

17500

35000

52500

70000

2005  2007  2009  2011  2013  2015 Japan AustraliaThailand New Zealand

Canned tuna imports in other markets

• During the high-price period, imports were stagnant in East Asia but improved in Sri Lanka and Iran due to high raw material prices and financial embargo (on Iran)

• Iran- has a huge local industry • When raw material prices came

down, they started processing for local market and neighboring Central Asian countries

0

1250

2500

3750

5000

2005  2007  2009  2011  2013  2015 

TaiwanMalaysiaChinaHong KongSingapore

0

750

1500

2250

3000

2005  2007  2009  2011  2013  2015 

South KoreaSri LankaIndiaIran

Perspective..• The markets in Asia remained flat for canned tuna • Japanese style restaurants (sushi and sashimi) have expanded

significantly in most of Asia • The number of Japanese style restaurants eg in Thailand increased 2.2

times over 5 years; 1 753 restaurants as of June 2017 in greater Bangkok; rest of Thailand 960.

• According to the Organization to Promote Japanese Restaurants Abroad (JRO) – Japanese style restaurants take a 8.3% share of all restaurants in Thailand

• Although the share of tuna consumed through these restaurants have not been quantified, this offers an opportunity for growth

• Biggest advantage of the Pacific: Own your fishery • However direct exports are much below compared to opportunities

present • Target needs to be more on direct trade between PNA and the markets

be it processed or raw fish exports

THANK YOU