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AUTONOMY & THE SHARING ECONONY · TRENDS DEALERS NEED TO KNOW Isabelle Helms, VP of Research &...

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1 AUTONOMY & THE SHARING ECONONY A FUNDAMENTAL SHIFT IN THE AUTO INDUSTRY
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Page 1: AUTONOMY & THE SHARING ECONONY · TRENDS DEALERS NEED TO KNOW Isabelle Helms, VP of Research & Market Intelligence Jonathan Smoke, Chief Economist . Title: Title Author: Givens, Kristen

1

AUTONOMY & THE SHARING ECONONY A FUNDAMENTAL SHIFT IN THE AUTO INDUSTRY

Page 2: AUTONOMY & THE SHARING ECONONY · TRENDS DEALERS NEED TO KNOW Isabelle Helms, VP of Research & Market Intelligence Jonathan Smoke, Chief Economist . Title: Title Author: Givens, Kristen

2 2

Source: KBB Future Autonomous Vehicle Driver Study

Know nothing Know a little Know some

12% Know a lot

about AV

28% 35% 25%

Page 3: AUTONOMY & THE SHARING ECONONY · TRENDS DEALERS NEED TO KNOW Isabelle Helms, VP of Research & Market Intelligence Jonathan Smoke, Chief Economist . Title: Title Author: Givens, Kristen

3 3

Source: KBB Future Autonomous Vehicle Driver Study

2017 2016 2015

70% 32% 41% 49% Likely to consider

a vehicle with AV features

AV Features Make People Better Drivers

Page 4: AUTONOMY & THE SHARING ECONONY · TRENDS DEALERS NEED TO KNOW Isabelle Helms, VP of Research & Market Intelligence Jonathan Smoke, Chief Economist . Title: Title Author: Givens, Kristen

4

4 4

comfortable letting a vehicle drive them without their control

(vs. 36% of total)

Younger generations have a higher propensity to adopt AV

OF YOUNG GEN Z

48%

Source: KBB Future Autonomous Vehicle Driver Study

Page 5: AUTONOMY & THE SHARING ECONONY · TRENDS DEALERS NEED TO KNOW Isabelle Helms, VP of Research & Market Intelligence Jonathan Smoke, Chief Economist . Title: Title Author: Givens, Kristen

WILL DRIVERLESS CARS END TRADITIONAL CAR OWNERSHIP?

CAR SHARING RIDE SHARING

AUTONOMOUS

FLYING CARS V2V SELF DRIVING

IOT

RIDE HAILING

OWNERSHIP

V2I

FRACTIONAL USAGE

DRIVERLESS CAR

VTOL

5 5

Page 6: AUTONOMY & THE SHARING ECONONY · TRENDS DEALERS NEED TO KNOW Isabelle Helms, VP of Research & Market Intelligence Jonathan Smoke, Chief Economist . Title: Title Author: Givens, Kristen

Traditional Ownership

Public Transportation

Taxi / Rideshare

Fully Autonomous Taxi/Uber/Google

Ride Sharing

Public Transportation

Shared Ownership

Traditional Ownership

Subscription Services

OWNERS

FLEETS

MOBILITY SERVICES MODEL

6 6

Page 7: AUTONOMY & THE SHARING ECONONY · TRENDS DEALERS NEED TO KNOW Isabelle Helms, VP of Research & Market Intelligence Jonathan Smoke, Chief Economist . Title: Title Author: Givens, Kristen

0.0

1.0

2.0

3.0

4.0

5.0

6.0

2016 2018 2020 2022 2024 2026 2028 2030 2032 2034

Pa

ss

en

ger

Mil

es

Tra

ve

led

(T

rill

ion

s)

Fleet-Owned Vehicle Miles

Consumer-Owned Vehicle Miles

U.S. PASSENGER MILES TRAVELED

Consumer preferences evolving

Greater ease of use of ride-sharing

Consumer wallets squeezed

Ride Sharing

Car Sharing

Driverless AV

• Source: Cox Automotive 7

Page 8: AUTONOMY & THE SHARING ECONONY · TRENDS DEALERS NEED TO KNOW Isabelle Helms, VP of Research & Market Intelligence Jonathan Smoke, Chief Economist . Title: Title Author: Givens, Kristen

TRENDS DEALERS NEED

TO KNOW

Isabelle Helms, VP of Research & Market Intelligence

Jonathan Smoke, Chief Economist


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