+ All Categories
Home > Business > Avant-Garde

Avant-Garde

Date post: 30-Oct-2014
Category:
Upload: citizens-for-accountable-governance
View: 4 times
Download: 2 times
Share this document with a friend
Description:
 
11
North East Profile Extraordinarily diverse mosaic of ethnic groups. Richly endowed with bio-diversity, hydro-potential, minerals like oil and natural gas, coal. Over 10 per cent of forest products requirement in the country are met from this region only. The region has a very high potential to generate hydropower. Arunachal Pradesh alone is expected to generate 2,67,474 MW i.e. 30 per cent of the total available in the country. Varied geo-climatic condition, the region is ideally suited for horticulture, floriculture and other plantation crops. Largest tea producer in the country contributing over 95 per cent of the total production.
Transcript
Page 1: Avant-Garde

North East Profile

• Extraordinarily diverse mosaic of ethnic groups.

• Richly endowed with bio-diversity, hydro-potential, minerals like oil and natural gas, coal.

• Over 10 per cent of forest products requirement in the country are met from this region only.

• The region has a very high potential to generate hydropower. Arunachal Pradesh alone is expected to generate 2,67,474 MW i.e. 30 per cent of the total available in the country.

• Varied geo-climatic condition, the region is ideally suited for horticulture, floriculture and other plantation crops.

• Largest tea producer in the country contributing over 95 per cent of the total production.

Page 2: Avant-Garde

Problems

Poor Geo-political

condition of the region

Poor Governance

Inadequate use of Resources

Poor Infrastructure

Unorganized

Handloom Sector Unemployment

• Government machinery is on the brink of collapse. • Corruption, squandering of public funds. • Deteriorating law and order. • Lack of transparency and accountability.

• Discontent & widespread criticism. • Public uprising either for sovereignty or for

separate homeland. • Kidnapping, extortion, killing, bandh, strikes and

curfews affecting growth.

• Geo-political condition, including ever-deteriorating law and order, which has a lot of implication on the development of must needed infrastructure.

• Lack of FDI inflow in the region. • Inter-state conflict.

Major Problems

• Inadequate Export Logistics. • Lack of Finance. • No degree level textile college and no silk

Institute. • Non availability of quality yarn ,no brand.

• Border Infiltration leading to increase in population.

• Underdeveloped Private Sector.

• Harnessing the full potential of the tea industry.

• Only 3.4% Utilization of available land resources.

• Inefficient use of Hydroelectric power resources.

Page 3: Avant-Garde

Recommendations

Strength

•Home of All 4 types of silk.

•60% of country’s total weavers.

weakness

•No degree level textile college and no silk Institute.

•Non availability of quality yarn ,no brand.

Opportunity

•International Border and No major competition.

•Export Trade can help increase potential to create a Brand name for home-grown products

•Government of India Assistance and products non Taxable.

Threats

•Scattered and Unorganized sector ,man Power Retention

•Hard labor and Low Income, low earning per unit space.

1. Approval of concept by

officer incharge.

2. Sub Committee members

3.Selection of weavers from

each state by sub committee.

4.Construction of the Village

/Hub.

5.Production Setup.

6.Finishing/

Quality check /Packaging.

7.Quality linked Pricing.

8.Participation in International

Exhibition with a brand.

9.Buyers sellers meet outside

the state/ country.

10.Inviting Buyers to the HUB\Village.

11.Business Deal

12.Building Long term

relationship.

Rural Enterprise Model

Page 4: Avant-Garde

Proposal-To develop a microfinance organization and community

development Bank.

• To Promote financial independence by giving micro-credit loans to the impoverished without collateral.

Objective

• Loans provided are better than charity to tackle poverty: they offer people the opportunity to take initiatives in business or agriculture, which further provide employment opportunities and revenue.

Principle

Belief

• Belief that people have endless potential, and unleashing their creativity and such initiatives help them tackle poverty and ultimately lead to prosperity in the region.

Govt.Initiative

•RBI can ask well established Banks in the region to promote this model. •Money lend by RBI at lower Repo Rates than market rate. •Land would be leased to banks at lower rates.

Identification of cells or region

•A special research team set out to explore regions in each of 8 states in north east India to Identify high-growth opportunities. •Personal Interaction with people will help build trusty-worthy relations.

Page 5: Avant-Garde

• Once a neighborhood is identified a bank is setup for that neighborhood

• Targeting region with population of (20,000-1,00,000)with a target customers of around 5000.

• There will be Seven to ten employees per Bank which Includes-

• Branch Manager

• Cashier

• Adviser/Accountant.

• Lobby Manager.

• Sales Manager.

• Administrative Clerk.

• Customer Service Representatives(2 to 4).

Bank Setup

• Group of 4 to 5 persons. Smaller size helps form a stronger relation ship between individuals and would bail out each other during emergency.

• Every group must have at least one women member so that women empowerment would increases and brings diversity within the group.

• Money would be paid by each person in the group weekly and the amount to be paid depends on the proposal of work put forward.

• Banks would initially not take money for 3 months and just monitor their work closely building a sense of trust among them.

• After 3 months if any person or group defaults, then there would be non issue of loans in future or the entire group is penalized.

• To prevent non issue of loans if one person is not able to pay then the others can give their share and prevent group from defaulting.

Group Based Credit system

Page 6: Avant-Garde

54%

46% North East Region

Other Regions

Largest Tea Growing and Producing Region

• Requires Modernization in techniques of plantation and infrastructure as it is a major source of employment (10.4 %) in the region. • Development of small tea growers which consist of major chunk of tea producers. • Access to modern fertilizers and pesticides for the protection of tea crops and to improve the productivity. • Emphasis on organic processing and cultivation of tea to reduce the amount of pollution, cope with the inadequate power supply and improve the quality of tea . • Effective implementation schemes such as Special Purpose Tea Fund (SPTF) through continuous monitoring by the Central Government.

TEA INDUSTRY IN NE REGION

Not selling tea at auctions at low prices to large private

companies from which they derive huge profits simply by

packaging and selling at a much higher price.

Carrying out ‘Niche Marketing’ and establishing a brand of its own like “Assam Tea” which is better than it being sold in the

name of ‘XYZ Tea’.

Packaging tea as per global standards at local or state level

with the assistance of Government.

Page 7: Avant-Garde

•Investment in irrigation capacity.

•Improve fertilizer quality.

•Low ground level credit.

•“Shifting” Cultivation.

•Use agriculture potential to maximize border trade.

•Implement Integrated farming system using “pisci culture”.

•Need for irrigation to develop production.

•Nature of terrain in the region makes irrigation a must for tea & horticulture crop cultivation.

•Drip irrigation ensures constant water supply.

•Region has a drip irrigation potential of 1M ha.

• High dependence on agriculture.

• Low levels of modern input

• Use of traditional farming techniques.

• Lack of farm mechanization.

• Low level of productivity.

• Poor infrastructure

• North East India receives an average rainfall of 2000mm.

• Region has a dense network of drainage channels with 7 river basins.

• Growing Industrial-Commercial Economy increasing demand of agricultural products.

Key Facts

Problems

Solutions Prospects

Agriculture in North East India

State Crop

Sikkim Orange,Vegetable,Floriculture

Assam Tea,Vegetable

Nagaland Floriculture,Pineapple,Vegetable

Meghalaya Pineapple, Floriculture

Tripura Rubber, Oil Palm, Vegetable

Arunachal Pradesh Kiwi,Orange,Vegetable,Pear,Rubber

State Drip(ha)

Arunachal Pradesh 613

Assam 300

Meghalaya 16

Manipur 341

Mizoram 124

Nagaland 816

Sikkim 23460

Total 25270

Drip potential for different crops

Area Coverage under drip

Page 8: Avant-Garde

Tourism: Key Facts 1. Assam boasts of famous wildlife preserves ,Fauna: Great Indian One-Horned Rhinoceros, the largest river island Majuli, (largest

river Island in the World).

2. Manipur: The beautiful and seasonal Shirui Lily , Sangai (brow antlered deer) and the floating islands at Loktak Lake are few of the rare things found in Manipur.

3. Cherrapunji in Meghalaya once the wettest place on earth.

4. Arunachal Pradesh is considered to be the "nature's treasure trove“.

In spite of the positive points , none of the states in the North East finds itself in the “Share of top 10 states of India in number of foreign/domestic tourist visits in 2011”.

Proposed 6 S Model for Tourism

A : SWAGAT(HOSPITALITY)

B : SOOCHNA(INFORMATION)

C : SUVIDHA(FACILIATION)

D : SURAKSHA(SECURITY)

E : SAHYOG(COOPERATION)

F: SANRACHNA(INFRASTRUCTURE)

Page 9: Avant-Garde

A

C F

B

E D

INITIATIVE

RESULT

POLICY

PLANNING

• Five Star Hotel Accommodation: North East Government have

their work cut out when it comes to attract Hoteliers to have their

five star bases in the States. The same has to proposed, giving

the Hoteliers incentives or even providing special economic

zones.

• Home stays: An Unique concept can be implemented where

tourists are provided accommodation in the locals’ houses, which

takes the experience of heritage and culture to a whole new

level.

• Facilities at Tourist Location: Specific care has to be taken to

maintain hygiene, sanitation and “Pay and Use” Toilets.

Trained Tourism Police: Trained Police force catering to

the security of the Tourists have to be deployed.

• Co-ordination and Co-operation: All bureaucrats and Councils

responsible for tourism has to work in co-ordination. Role clarity at

every levels have to be maintained.

• Co-operation with other States

• Certification of Tourism products and services has to be efficiently

done.

• Basically the Infrastructure is

the role of the Govt. So

following steps has to be

taken: "A Proper VISION”

• Proper Financial Planning

• Central Assistance

• Strategic Planning

• Private Sector Participation.

• Timely Information: Tourist Information Centre, Railway Stations, Central Bus

Station(ISBT in Guwahati),Major Metropolitan Cities

• Positive Involvement of People: Awareness on the part of the people through

creation of “Tourism Clubs” actively monitored by Government.

• Training: Training of People as Tourist Guides using Government sponsored

Training Programs.

• Crafting Memorable Experience : Creating Everlasting Experience for the

tourists.

• Marketing: Focused Marketing efforts has to be directed at the media and Tour

Operators. Fund allocation has to be judicious in this regard the role of the Government is very Important.

• Building the Brand North East: Brand Slogan should creatively designed in order to portray the right Image . Participation of the Tourism Boards on International Platform also has to be given proper Incentives.

• Attractive and Dynamic Websites: The E-commerce should be dynamic. One to One Interaction with International Tour Operators should be organized.

6 S Model

Page 10: Avant-Garde

Hydroelectric power in North East Potential

Arunachal Pradesh – Future Power House.

43% of India’s Hydro potential.

Only 2% utilized

Can generate Rs 10,000 Cr every year

Problems

Indo-China discord

Erratic weather

Difficult terrain

Local insurgency

Land acquisition and environment clearance

Anti-Dam projects.

Possible Solution North east may continue to remain a pipedream, unless the Indian government is able to tame the mighty dragon and push through a clear water sharing agreement for the Brahmaputra.

Utilizing the U Bend (called the “Big Bend”)in the Brahmaputra between Tibet (China) and Arunachal Pradesh in India for mega scale hydropower development.

Cross border energy trade.

Increasing private investments for development of hydropower.

State Hydro Power Potential

Arunachal Pradesh

50328

Sikkim 4286

Meghalaya 2934

Mizoram 2196

Others 4053

Total 63257

Page 11: Avant-Garde

Conclusion

With its rich biodiversity and immense natural resource wealth, the Northeast is a region the country should take pride in.

Certain constraints faced by the NER, both natural and man-made, have contributed to the economic backwardness of this region.

Concerted efforts are warranted to address the issues confronted by the agricultural sector since a substantial share of the population depends on this sector for its livelihood.

A well-focused plan which factors in local strengths must be formulated and implemented to improve farm productivity, promote high-value agriculture, encourage contract farming.

Strengthen rural infrastructure with the help of public private partnership such as roads, hydro-power generation, irrigation structures and communication networks.

The potential of the NER for tourism and to be a major trading hub of the East needs to be judiciously developed to make this region a net contributor to national growth.

References ASCI Journal of Management,2008

Report of the working group on Agriculture Development in Eastern and North Eastern India.

Conflict in Northeast India: Issues, Causes and Concern By Philipp Heimerdinger & Tshering Chonzom.

Report on Northeast India by Fincomindia


Recommended