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Darren HarmonDirector, Supplier Diversity & Business Development

General Mills

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• One of the world’s One of the world’s largest food largest food companiescompanies

• Products marketed Products marketed in more than in more than

100 countries on six 100 countries on six continentscontinents

• 39,000 employees39,000 employees

• $17.8 billion in fiscal $17.8 billion in fiscal 2013 net sales*2013 net sales*

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Employment

Philanthropy

Revenue Growth

Supplier Diversity

Spend

Annually, GMI solicits feedback from our top 100 diverse suppliers in the following areas:

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2013 Recognition

• MMSDC Corporation of the Year

• “Best of the Best” Supplier Diversity Programs• Professional Woman’s• Hispanic Network

Our communication tools are used to drive awareness, engagement and execution of supplier diversity initiatives

Core Audience•Buying Community•Senior Leadership•Diversity & Inclusion Dept.•Public Relations Dept.•GMI Customers•GMI Consumers•Local & National Advocacy Organizations

Key Messaging•Value Proposition

- Impact aligns with corporate strategy

•Community Impact•Performance •C-Suite Commitment

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Monthly Reporting

SD Websites (internal & external)

Intranet “Champions” Stories

Employee Orientations

Annual Corporate Social Responsibility (CSR) report

Field & Functional Champions

External Website

• Key Characteristics:- Easy to find on website (3 clicks)- Relevant Information

- Statement on commitment- Registration Portal- Technology Idea Submissions- Videos highlighting SD in

action

Communication Vehicles

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Value

Value

Innovation, New Capabilities, Integrated

Value Chain

Optimize Total Delivered Cost, Shared

Objectives

Foundational, Consistency

Collaboration, End to End Optimization

Scorecards

Periodic

Reviews

Continuous

Improvement

Supplier Summit

Mentoring

Performance Mgmt.Performance Mgmt.

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TrainingTraining