Expanding your expectations of mid-market insurance

Our Proposition

Aviva Mid-Market

Supporting the UK’s flourishing mid-market

The UK’s mid-market reflects a dynamic and innovative group of businesses and is forecast to become the fastest growing sector, often described as the UK’s economic engine.*

With the accelerated pace of change driven through new technology and the Internet of Things, being able to understand and manage new and emerging risks is critical to mid-market business ambitions.

Mid-market businesses are too big to be eligible for government support and too small to employ full-time risk managers. As a result, many would welcome access to further insight and expertise about the risks facing their business.

Our Aviva Mid-Market proposition provides tailored insurance solutions backed up by in-depth market expertise and industry focus. It combines comprehensive cover with first-class risk consultancy, claims and client relationship management to deliver an integrated, service-led proposition.

Mid-market business:

Of mid-market business owners:

Represents less than

1% of UK

business**

Contributes

1/3 of private

sector GDP**

67% project an increase

in revenue over the next 12 months**

50% do not fully

understand all of the risks their business faces†

62% plan to increase investment of

exports beyond the EU**

Aviva Mid-Market is designed to meet the needs of UK-domiciled businesses with annual turnovers between £5m–£100m, GWP spend

over £15,000, or with complex insurance needs.

* https://www.bdo.co.uk/en-gb/news/2018/economic-engine-mid-sized-businesses-outperform-rest-of-uk-plc* * https://natwest.contentlive.co.uk/content/midmarket-britain-2018† Supporting SMEs to prosper, Allianz, 2018

The key risks facing mid-market businesses

Cyber Crime

It is important that mid-market businesses understand all new and emerging risks faced and have robust, regularly tested plans in place. This is particularly relevant when you consider that 80% of businesses that suffer a major incident go out of business within 18 months.*

Cyber incidents and changes in legislation or regulatoryrequirements, alongside interruption to the business, are among the top concerns for mid-market businesses.**

* ABI, Insurance for Small Business: a guide to protecting your business** Allianz Risk Barometer, 2018

Legislation & regulation change

Business interruption

New technologies

Fire & explosion

Market development & increasing competition

Political risks & violence

Loss of reputation

Natural catastrophes

Macroeconomic developments

Business built on partnerships

Our approach will look to dovetail your existing capabilities with our expertise, to deliver the right insurance and service solution for your clients.

Together in partnership, we can help your mid-market clients achieve their ambitions today, tomorrow and in the future.

The UK mid-market represents a myriad of industries. That’s why we‘ve adopted an industry-focused approach to ensure that our capabilities, products and services are tailored specifically to the needs of each industry.

We can cover all your mid-market clients’ commercial insurance needs to avoid unexpected coverage gaps. Plus, the vast majority will be delivered under one policy, with flexibility to increase covers and limits as your clients’ business grows.*

Professional & Business Services Construction & Real Estate

Retail & Wholesale Health & Public Sector

Technology Motor Industry

Manufacturing & Industry Arts & Culture

Industry-focused approach Unrivalled scope of products

As a composite insurer we can also provide access to Health, Pensions, Life and Investments products to serve you and your clients more efficiently.**

Property

Contract Works

Liability

MotorMarine

Engineering

Latent Defects

Professional Indemnity

Management Liability

Life & Investments

Workplace Pensions

Private Healthcare

Accident & Health

Surety, Bonds & Guarantee

Cyber

Commercial Crime

* Surety, Bonds & Guarantees, Marine, Latent defects and wider composite covers will require standalone policies to be issued ** Subject to acceptance criteria

Construction Plant

Whole customer underwriting

Specialist industry expertise

Defying uncertainty

Long-term business partner

Our underwriters will act as a focal point, adopting an industry-focused approach to tailor relevant covers and products, leveraging data science and analytics to identify potential gaps and areas of emerging risk. The result is a whole customer insurance solution that is simple, future-focused and exceeds expectations.

Our expert underwriters are supported by first-class risk consultancy, claims and client relationship management. We will work to understand and dovetail your existing capabilities to develop the right service proposition for your mid-market clients.

Our goal is to ensure you and your clients get the right outcome every time – allowing your clients to focus on achieving their ambitions with the peace of mind that what matters most is protected.

With an ever-changing business landscape, we know that a longer-term partnership is the best way to give you and your clients a competitive edge. That’s why we reward loyalty and have evolved our services to assist mid-market businesses with wider issues, including litigation, legislation, compliance, technology and globalisation.

Access to locally based underwriters• Using in-depth market expertise and industry insight, underwriters will look to combine relevant covers and products to deliver one integrated insurance policy

Prevention first philosophy• Customised loss prevention solutions and technology

included with every quote and renewal invite to minimise disruption and avoid losses

• Access to real-time assessments to identify cyber and reputational vulnerabilities

Comprehensive coverage• We look to continually review our core property, business interruption and liability wordings against customer and market challenges to deliver broad coverage for your clients• Benefit from our in-depth expertise with sector- specific relevant covers included as standard across our eight industry segments

Dedicated Risk Consultancy• Dedicated risk consultants will look to identify

and assess risk to your client’s business through bespoke face-to-face survey programmes and the use of virtual technology. It helps provide guidance on best practice controls and tailored solutions, to support the development of risk management strategies to reduce costs

Dedicated claims management• Dedicated claims managers will look to obtain a thorough understanding of your client’s business to ensure our claims service meets their needs• Provision of best practice procedures to assist in managing claims costs and improving claim life cycles, supported by customer-level claims trend analysis reporting

Client relationship management• Larger mid-market clients benefit from a single

focal point that will bring together all parts of Aviva to ensure exceptional levels of service

Fair Presentation of Risk Guarantee* • Provides certainty around duty of disclosure by

limiting disclosure to what you and your clients tell us and what we ask for, waiving our right to additional information. This ensures your clients’ claims are paid in full, and may protect your PI exposure

Fast, fair and reliable claims• Centres of excellence with in-house loss adjusters

and specialist expertise to handle claims in specific lines of business

• UK-based handlers with 24/7 access• Dedicated Major Incident teams to provide rapid

response immediately after an event• Duel remedies for innocent non-disclosure*

No hidden surprises• Warranty-free policies with flexible approach to policy conditions• No administration fees

Rewarding loyalty• Access to 3 or 5 year long-term agreements

incorporating all your client’s covers, providing premium stability in an uncertain world.

• Flexibility to remove ECR break clause• Provision of profit share rebates

Business support funding• Funding support to part or fully fund consultancy,

loss prevention solutions and technology to help your clients improve risk prevention and innovate in their business

Timely, relevant guidance and insight• Free legal and risk helpline as standard• Access to whitepapers and industry seminars• Business resilience, supply chain and crisis

management support• Business-specific consultancy, including risk-related

legal and tax advice, regulation and compliance support with third-party industry experts

* Subject to Acceptance Criteria

We recognise that every mid-market business is unique. That’s why we work with you to understand your client’s business, processes and values to deliver tailored insurance solutions through:

Delivering tailored insurance solutions

• One of the largest and most recognised UK brands, with more than 320 years of heritage

• Financially strong, with Aviva Insurance Limited ratings of A+ with Standard & Poors, Aa3 with Moody’s and A with A.M. Best

• Industry-focused, continually monitoring the market to identify trends and potential risks for your mid-market clients

• Dedicated data and analytics teams focused on providing real-time assessments of your clients’ coverage and wider insurance needs, supported by ‘ask-it-never’ quotations

• Locally based underwriters, empowered to make decisions and adopt a solution-orientated approach

• Prevention first philosophy to prevent losses and avoid claims before they happen

• First-class service thanks to our in-house risk consultancy, claims and client relationship management teams

• Defending you and your clients – in 2017 we achieved a 73% trial success rate against spurious claims

• The Aviva Community Fund is giving back to UK mid-market business by benefiting causes that matter to you and your clients.

What makes us different?

Our unique approach combines our heritage and a financially strong platform to provide certainty for your mid-market clients:

Protecting our customers

since 1696

More than 14,600 employees in the UK

Over 15m UK

customers

£34.6bn paid in claims

and benefits in 2017*

Over £1m awarded to

broker-supported causes through the Aviva Community

Fund

* https://www.aviva.com/investors/annual-report-2017/

Expanding your expectations of mid-market insurance

For more information speak to your sales manager or local underwriter

Aviva Insurance Limited, Registered in Scotland Number 2116. Registered Office: Pitheavlis, Perth PH2 0NH. Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.

Expanding your expectations of mid-market insurance

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