About Ballou PR

Agency Overview

Founded 2002 Clients such as 20 employees Facebook across Europe

• We offer the full range of communications services including media relations, developer relations and analyst relations, crisis and corporate communications, as well as social media, media training and conferences and awards programme. Our specialties are enterprise software, consumer technology, ecommerce, fintech, adtech, telco, internet infrastructure and security.

o,

as been named one of

Colette Ballou CEO

Experience: Accel Partners, AOL, Babbel, Eventbrite, Evernote, Facebook, HotelTonight, Lakestar, Pinterest, Seatwave, SendGrid, SurveyMonkey, Twilio, Waze, WhatsApp, Zendesk

Education: University of North Carolina

Before Ballou: Edelman Public Relations

Colette is regarded as one of Europe’s leading technology PR experts. She has been named one of WIRED UK’s “100 Most Influential Figures in Britain’s Digital Economy,” regularly speaks on the topic of corporate reputation at conferences such as Pioneers, NOAH and London Open Mobile Summit and Slush; judges at events such as Dublin Web Summit and Midem. She is also one of the 500 Mentors for 500 Startups.

Cordy Griffiths Managing Director Experience: Blacklane, Bookmate, Brightroll, Ebay, GoEuro, GP Bullhound, 83North, PROS, Seatwave, Sendgrid, SumUp, TechCrunch Disrupt,

WhatsApp, White Star Capital

Education: Cambridge University

Before Ballou: Expedia & Hotels.com, Google

Cordy brings more than 12 years' PR and communications experience to her role as managing director at Ballou PR. She’s equally comfortable devising strategy for clients and following through with successful implementation. Cordy’s experience prior to Ballou includes in-‐house PR roles at Expedia and Google plus three years working as a journalist at the Press Association. Cordy has a degree in French and Spanish from Cambridge University.

Cédric Voigt Associate Director France Experience: Blacklane, Cellectis, Corel, Electronic Arts, General Electric,

Honeywell, Leetchi, Line, Loewe, Panasonic, Pinterest, Rubicon, Unisys, Waze

Education: INSEEC

Before Ballou: Ketchum Pleon

Cedric brings 10 years of experience to our French office having worked on a range of B2B and B2C clients including Pinterest, Waze, eBay, Rubicon Project, FlightRight, App Annie and LINE. Prior to joining Ballou PR, Cedric worked at Ketchum-‐Pleon where he managed the Adobe account and worked on other clients such as General Electric, Panasonic, Electronic Arts and Loewe. He started his PR career at Club-‐Internet. Cedric has a Master of Communications degree from Inseec Paris.

Michaela Krause Account Manager Germany Experience: Aboalarm, AOL, App Annie, Automic, Box, deltamethod, Evernote, flightright, FiftyThree, Food.de, glispa, Jägermeister, Liquid Labs, navabi, Papersmart, Pinterest, Startup Institute, TransferWise, Withings, wywy, 360 dialogue

Education: TU Berlin and HTW Berlin

Before Ballou: piâbo medienmanagement

Michaela has worked in PR and media for more than 9 years. She brings extensive experience with both corporate and consumer clients. She’s especially skilled in launching new consumer technologies and apps. Working on launches for Evernote, FiftyThree, TransferWise and Withings, she has a great media network with German tech, business and lifestyle journalists. Ela has a Master of Business Communication degree from HTW Berlin.

B2C Experience

B2B & Corporate Experience

Financial Services Experience

Events Experience

• We are very well connected on the European tech scene and can not only advise on which events are worth attending, we can also help secure sought-‐after speaking spots.

• We can also advise on hosting your own events and help invite key influencers along to ensure they generate buzz.

• We have done the PR for key tech events in Europe including TechCrunch Disrupt in Berlin and the Noah Conference.

Our approach to PR

• We see ourselves as a strategic partner for our clients and a source of information and insight for media and influencers.

• We counsel instead of executing mindlessly. We know what works and what doesn’t and we’ll tell you the truth. We don’t pitch stories we don’t see a news value in. We’ll look for new angles to support your messages.

• We know the other side: every member of the Ballou PR team has a strong background in media. From newspaper, to broadcast or online – we know how editors think and what journalists find newsworthy. Instead of just sending out brand messages, we listen to what the public is thinking, feeling and saying.

• Besides being creative, we believe agenda surfing is a smart way to support your goals. That’s why we constantly monitor upcoming issues and jump on hot topics just at the right moment.

• The difference between on-‐ and offline is a yesterday’s topic: we rate bloggers and influential digital leaders as much as the classic journalist.

• We think quality is more important than quantity: we don’t believe in pitching stories to as many journalists as possible – only the right ones at the right time. We know who to talk to when.

Case studies

See our latest case studies and how we can help your company!

www.balloupr.com Ballou PR on

Twitter: @BallouPR

@BallouPR_FR @BallouPR_DE

UK 2-7 Clerkenwell

Green

London EC1R 0DE

+44 20 3092 9754

France 5 rue du Helder

75009 Paris

+33 1 42 22 24 10

Germany Linienstrasse

214

10119 Berlin

+49 152 554 77120