Bela Jaya Enterprise Presentation

8/3/2019 Bela Jaya Enterprise Presentation

1/53

BELA JAYA ENTERPRISE

BUSINESS PLAN

PRESENTATION


2/53

Company Background

Name of company : Bela Jaya Enterprise

Address : Lot 379, Kampung Tok Kah, Jalan Tok Kah,

23000Dungun,Terengganu.

Date of commencement :

Date of Registration :

Registration number :

THE BEST QUALITY FROM US


3/53

Business overview



4/53

Purpose


To apply loan from BankKerjasama Rakyat Sdn.Bhd


5/53

Equity Contribution



6/53

ADMINISTRATIVE PLAN



7/53

OBJECTIVE

Gain profit resulting from high sales

Provide of works opportunity

MISSION

This business will operate to full fill demand of goat product to customers and achieve higher profit forour business.

VISION

To be the greatest farming industry that is able to be a main supplier of goat product for the entirecountry and produce a high quality of productivity in order to enhance and fulfill the customers needs.



8/53

Organization chart of bela jaya

enterprise

NUR SYAFIQAH

General Manager+FinancialManager

MOHD ROZAILANAdministration Manager

MOHD NURFAIZ

Marketing Manager

MOHD SHAHRUL AZRIL

Operational Manager

Workers



9/53

Manpower planning and job

descriptionNo. Position Job Description No. of staff1 General

Manager

To manage the overall operations of the business

To set objectives and goals

To ensure the business profit profitability.

1

2 Administration

Manager

To recruit and training new employee

To manage business structure and set up the task

1

3 Operation

Manager

To determine the rate of business

To calculate the loss of direct and indirect labor

To handle the workers to do their job

1

4

Marketing

Manager

To identify the target market and market size.

To arrange all the consultation and dealings with

customers

1

5 Financial

Manager

To determine the amount of money to be invested.

To identify and propose the relevant sources

1

6 Workers To cleaned the environments and giving feeds of

goat

2



10/53

Schedule of remunerationPosition No.

Of

Staff

Monthlysalary

(RM)

EPFContribution

(12%) (RM)

SOCSO(RM)

AMOUNT(RM)

General manager 1 1200.00 144.00 30.40 1374.40

MarketingManager

1 1200.00 144.00 30.40 1374.40

Operation

Manager

1 1200.00 144.00 30.40 1374.40

Administrative

manager

1 1200.00 144.00 30.40 1374.40

Financial

manager

1 1200.00 144.00 30.40 1374.40

Workers 2 800.00 96.00 16.90 1825.80

total 7600.00 912.00 185.80 8697.80



11/53

Administration budget

FIXED ASSET

EXPENCES

(RM)

MONTHLY

EXPENSES

(RM)

OTHER

EXPENSES

(RM)

SALARIES - 8697.80 -

LICENSE - - 300

BUSINESSREGISTRATION

- - 60

Total 8697.80 360



12/53

Marketing plan


13/53

PRODUCT DESCRIPTION

Bela Jaya Enterprise selling the Mutton, Goats, Goats milk and Fertilizer.

3 type of goats such as Katjang, Boer, Jamnapari

Selling goats meat live and slaughtered .

Services : delivery and slaughter

Slaughter in Islamic way.

Fresh goats milk from farm.



14/53

List of product

Frozen goats mutton

Fresh goats mutton

Fresh goats milk Goats

Fertilizers



15/53

Target Market


MILK

Beauty centre

Residents Restaurant

MUTTON

Wet market

Hotel

Restaurant

Butcher FERTILIZER

Farmers

Nursery


16/53

Market sizeRPODUCT SELLING

PRICE

OUTPUT

QUANTITY /

MONTH

TOTAL

PRICE/MONT

H

Milk RM 10.00 4000 LITTER RM 40,000

Fertilizer RM 1.50 8000 KG RM 12,000

Mutton RM 20.00 1000 KG RM 20,000

TOTAL RM 72,000

SELLING GOATS IN THE PER YEAR

PRODUCT SELLING

PRICE

OUTPUT

QUANTITY /

YEAR

TOTAL

PRICE/YEAR

Jumnapari RM

1,300(FEMAL

E)

RM 2,200

(MALE)

400

goat(FEMALE

)

250

goat(MALE)

RM 520,000

RM 550,000

Boer RM 1,300

(FEMALE)

RM 2,200

(MALE)

400

goats(FEMAL

E)

250 goats

(MALE)

RM 520,000

RM 550,000

Katjang RM 1000 400 goats RM 400,000

TOTAL RM

2,540,000

FORMULA/

Total product(month) X 12

month + Total selling goats

(year)

RM 72,000 12 month +

2,540,000 = RM 3,404,000/

YEAR

RM 3,404,000 12 month

= RM 283,666



17/53

Market share

30%

RM1,021200

35%

RM

1,1911,40

0

15%

RM

510,600

20%

RM680,800

BEFOREENTERING

FNI Argo Tulin

Kaprima

Kembang biak

other

25%

RM

851,000

30%

RM

1,021,200

12%

RM408,480

18%

RM

612,720

15%

RM

510,600

AFTER ENTERING

FNI Argo Tulin

Kaprima

Kembang Biak

OTHERS

BELA JAYA



18/53

Competitors


Strength and weakness FNI Kap KB BJ

1. Have loyal customers

1. Strategy place

1. Friendly workers

1. Selling product variable

1. Business plan more systematic

1. High cost of product

1. Still new in business


19/53

Logo and Address competitor

Name company : Kaprima enterprise

Address : Kuala Dungun ,23000 Dungun, Terengganu Darul Iman

Name company: FNI Agro Tulin Sdn. Bhd.

Address: Lot 6993, Jalan Paya Pancur, Kg NyiurPaka, 23000 Dungun, Terengganu

Name company : Kembang Biak Enterprise.

Address : Bukit Mak Budu, Paka, 23000 Dungun, Terengganu



20/53

Sale forecast

0

10000

20000

30000

40000

50000

60000

Jun

Feb

Mar

Apr

May

Jun2

Jul

Aug

Sep

Oct

Nov

Dec

SALES FORECAST FOR THE YEAR 2012

RM

Month Sales (RM)

January RM 25,000

February RM 33,000

March RM 40,000

April RM 44,000

May RM 44,000

June RM 50,000

July RM 43,000

August RM 42,000

September RM 42,000

October RM 54,000

November RM 53,000

December RM 50,000



21/53

0

100000

200000

300000

400000

500000

600000

700000

2012 2013 2014

RM 520000RM 572000

RM 657800

Sales Forecast Annually

RM

YEAR



22/53

Marketing strategy

7Ps

Product

Pricing

Place

Physicalevidence

Process

People

Promotion

THE BEST QUALITY FROM


23/53

Product strategy

We have variety type of goat

We prepare the fresh mutton & frozen mutton

The goats goat burn to make more quality of

fertilizer

However, we have our own packaging

brand name Bela Jaya

tag line The Best Quality From Us



24/53


Logo and tag line Packaging bottle

Frozen mutton Packaging


25/53

Price strategy

We flow the standard price in the market.

Avoid from losses

We give to customer the suitable price if themarket price higher.



26/53

Place & Distribution Strategy


Producer Retailer Consumer

yBusiness-to-business(B2B):describescommerce transactionsbetween businesses, such as between a manufacturer and a

wholesaler, or between a wholesaler and a retailer. We are targeting

other company might need us to be their wholesaler and thus, being

our customer.

yBusiness-to-consumer (B2C) : sometimes also called Business-to-

Customer) describes activities of businesses serving end consumers

with products and/or services.


27/53

Promotion strategy

website www.belajaya.blogspot.com

Email- [email protected]

outdoor advertisements :- banner

- brochures &pamphlets

We provide Mega Sale during Hari Rayakorban season but starting in second year.



28/53


Banner

brochures &pamphlets

Signboard


29/53

Process

We will have connection and feedback with

the customers regarding our business

Any suggestion or comment, customers canleave at our website:

- www.belajaya.blogspot.com

[email protected] can call our office at 09-8996393



30/53

Physical Evidence

The worker should have good attitude

Good communication to the customers



31/53

Marketing budget

Items Fixed assets expenses

(RM)

Monthly expenses

(RM)

Other expenses (RM)

Lorry 50,000

Signboard 1,500

Packaging:

-Packaging

labeling for

products

600

Promotion:-Banner

-Pamphlet

300

100



32/53

Gantt chartBusiness operation schedule

Planning

Actual



33/53

OPERATION PLAN


34/53

Cleaning

the pens

Purchase of

breeding

Feed

Vaccine and

medication

Sell

PROCESS FLOW CHART



35/53

Operation hour

EVERYDAY:Starting from 8.00 am until 5 pm

No Task Hour that need

1. Cleaning the pens 2 hour

2. Feed 1 hour

3. Machine grasses for livestock 3 hour

4. Activities cleaning/maintenance grazing 2 hour

Total of work 8 hour



36/53

Cost capacity planning

Raw Material No of goat Cost per goat Total

Food 62 RM14.92 RM925

Water 62 RM2.42 RM150

Total 62 RM17.74 RM1057

Total price for a goat for one month; Food + water

:RM14.92+RM9.40

=RM17.74



37/53



38/53

Manpower requirement

Positio

n

No

.

Job

status

Salary per

month

EPF(12

%)

SOCSO Total

Superv

isor

1 Perman

ent

RM800 RM96 RM16.

90

RM91

2.90

Total amount of 2 workers in a months RM1,825.80

Total amount of two workers in one year:

RM1825.80 x12 months =RM21909.80

TOTAL=RM21, 909.80



39/53

Operation budget

No Fixed asset Monthly expenses Other expenses

1.Goat Breed RM 52600

2.Food RM1042.50

3.Machiine and equipment RM10600

4.Workers salary RM1825.80

5.Medicine RM582

6.Infrasructure RM23000

7.Land RM80000

8.Goat pens RM60000

TOTAL RM173600 RM2868.30 RM53182



40/53


Financial Plan


41/53



42/53



43/53



44/53



45/53



46/53



47/53



48/53



49/53



50/53



51/53



52/53



53/53

Date post:	06-Apr-2018
Category:	Documents
Upload:	liyalyana
View:	215 times
Download:	0 times

Bela Jaya Enterprise Presentation

Documents