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BENEFITS FOR CYCLISTS IN THE NETHERLANDSwhy we all started cyclingwhy we all started cycling
Sustainable Mobility Summit 2010, Ottawa, 24th November
Introduction
Introduction
Cycling in the Netherlands
Benefit no.1: low cost mobility
Benefit no.2: good for health
Benefit no.3: convenience
Benefit no.4: (p)leasure
Benefit no.5 independence
Benefits for society
New opportunities
Typical for Dutch cyclists
Some historical and cultural background
An equality ideal
Another example of the equality ideal
Responsibility
Participation and freedom
Current ‘unexpected’ supporters of cycling culture
Current ‘unexpected’ supporters of cycling culture
Current ‘unexpected’ supporters of cycling culture
Current ‘unexpected’ supporters of cycling culture
Conclusions
• Develop strategies to involve more women
• Feminize the bicycle and cycling culture
• Target for unexpected supporters
Contactdetails
Angela van der Kloof
Senior Consultant
b lwww.mobycon.nl
Th k f tt tiThank you for your attention