Agenda

6:00 Check-In / Ice Breakers

6:30 How to Pitch - Bri James

7:15 Looking for a Team / Teammates

8:00 Event Close

Award Opportunities

First Place

Second Place

People’s Choice Award

Syngas Challenge Award – Sierra Energy

Innovation in Plastics Award – EVCO Plastics

Biomedical Innovation Award – UC Davis

Innovation in Food & Agriculture – World Food Center

Global Poverty Alleviation Award – UC Davis Blum Center

CleanTech Award – CleanStart

2016/17 Sponsors

Andrew Barkett

Gary Simon

Big Bang!Workshops & Competition

WorkshopsFREE and open to the public

13 workshops from now through May – first one on November 3rd

Topics/timing aligns with competition deliverables

CompetitionOpen to the public

Entry deadline is February 23 –plenty of time to find a team!

Mentoring and support along the way

DUE DUE DUE

Competition Deliverables

ROUND 1Preliminaries

• Executive Summary

• Team Biographies

ROUND 2 Semi-Finals

• 2-Minute Video Pitch

• Draft Pitch Deck (5-10 slides)

• 20 Customer Calls

ROUND 3Finals

• Revised Pitch Deck (~10 slides)

• 10 additional Customer Calls

FEBRUARY 2016 APRIL 2016 MAY 2016

Big Bang! Website

bigbang.ucdavis.edu

Tonight’s Guest Speaker

Bri JamesCo-FounderScrumpt

2015 Big Bang! First Prize Winner

HowtoPitchBri James

Co-Founder,Scrumpt

TheProblem(and Solution) Technology

Hypotheses

MarketHypotheses

BusinessHypotheses

TheDeliverables

TheTeam

TheMilestones

TheInvestment

TheSummary&NextSteps

TheIdea(asapitch)

TheExperiments

WorkshopScheduleMeetsCurriculum

Overview

• Whatisanelevatorpitchandwhydoyouneedone?

• Elementsofanelevatorpitch

• Creatingauniqueandcompellingpitch

• Practiceapplyingwhatyou’velearned

• Nextsteps

LearningObjectives

Beabletoanswerthefollowingquestions:

• Whatareyoudoing?(yoursolution)

• Forwhom?(thecustomer/user)

• Whatmakesyouspecial?(yourvalueproposition)

ElevatorPitchesDefined

TheElevatorPitchisabrief,simplestatementthatdescribesanidea(abusinessventure,amovie,abook,etc.)in30secondsorless.

Itisnecessarilyshortbecauseyouonlyhavesomeone’sattentionforabriefmoment(liketheelevatorride).

Ithelpsto:

• Defineandtestyourvision

• Quicklyandclearlycommunicatewhatyouraredoingtoothers

• Generatea“really”anda“howdoyoudothat”?(noquestionsorreaction=ineffectivepitch)

MostImportantlyItIsForYou

• It’sthefirstandeasiestwaytoprototypeyourbusinessmodel

• Express,test,cycle: developyourinitialvision,shareit,andlistentothefeedback.

Ifyoucan’tsaywhatyou’redoingin140charactersorless...

youdon’t(YET)knowwhatyou’redoing!

AFewTricks

• Summarize&simplify

• Drivetotheessenceofyourprojectorbusiness

• Meetthe“grandmother”test– Reviseyourelevatorpitchuntilyourgrandmothercouldunderstandwhatyoudoinlessthan30seconds

makehow

provideregulatedevelopserveofferlease

yourwho(user)here

yourwhy(value

proposition)here

yourwhat

(offering)here

We[][]for[]that[ ].

PitchFramework

Examples

INEFFECTIVEOurmedicaltechnologyisthefirstautomaticanestheticgasscavengingsystemthatwillscanpatientsusingananestheticvaporizerthusprovidinganalytical,diagnosticandtherapeutictechniquessimilartothoseusedbyNationalLaboratoriesin2007,butthatwereupdatedin2011toincludethenewimmunologyreports.

MOREEFFECTIVEWeprovidethemostaccuratemedicaldiagnosticequipmentavailableonthemarket.

Examples,cont.

INEFFECTIVEWeprovidenon-penetrabledebridementmedicalequipmenttechnologiesforlymphnodeexcisionbyintegratingourwithour4851-bitencryptionalgorithmthatisintegratedwiththenewest245-bitDorlandoperators.

MOREEFFECTIVEWeallowmedicalprofessionalstooperateoncancerpatientsusingtheleastinvasiveequipmentonthemarket.

makehow

provideregulatedevelopserveofferlease

yourwho(user)here

yourwhy(value

proposition)here

yourwhat

(offering)here

We[][]for[]that[ ].

PitchFramework

WhatAreYouDoing?

• Thepitchshouldstartbyexplainingwhatyoudo

• Bespecificaboutwhetheryouaregoingtomakesomething,developsomething,licensesomething,provideaservice,etc…— “Wemakeandsellsoftware...”

— "Wedeveloptherapeuticsthat...”

— "Welicenseatechniqueformanufacturingbiofuels..."

ForWhom?

• Next,whoisyourconsumer/customer?

• Bespecificaboutwhoisyourintendedcustomerorconsumer(bettertofocusontheconsumer).• “fordoctorsinruralcommunitiesinIndia…”

• “forwastewatertreatmentplantsacrossCanada....”

• “nursingmotherswithHIV…”

WhyIsThisImportant?

• Finally,explainwhyitisimportant.

• Giveevidence:usemarketsize,intenseneeds,andunstoppabletrendstoshowthatwhatyouaredoingisthefoundationforagreatprojectorbusiness• "3billionpeopleannuallyhavethisproblem...”

• "1millionchildrenperyeardieof..."

• "Energyconsumptionindatacenterswilldoubleinthenext10years..."

Let’stryone.

ApplyWhatYou’veLearned

Practicewritingoutyourelevatorpitch:1. Includetheelementsexplainedinthispresentation

2. Keepitto150charactersorless.

makehow

provideregulatedevelopserveofferlease

yourwho(user)here

yourwhy(value

proposition)here

yourwhat

(offering)here

We[][]for[]that[ ].

PitchFramework

Finding a Team / Teammates

Suggested areas of expertise to consider:

• Technical / Subject Matter Expert (SME)

• Business

• Financial

• Marketing & Communication

• What else?

Upcoming Workshops

Defining the Problem and Solution

Wednesday, November 16, 6-8PM 2310 Gallagher Hall, UC Davis

Making the Leap: Moving from Idea to Business

Thursday, November 10, 6-8PM 2310 Gallagher Hall, UC Davis

For More Information

bigbang.ucdavis.edu

Karen Harding-DavisProgram Coordinator

Institute for Innovation and Entrepreneurshipkaharding@ucdavis.edu

Find our Facebook groupBig Bang! Business Competition