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INTRODUCTION In this information age, the importance of human capital and human asset cannot be ignored; rather it is that line of business that could lead any organization to attain heights. This is the factor that makes dierence between one organization and another. Getting the right person at the right place and then retaining him is the main area of concern in today’s corporate world. ence, the emphasis is being laid to de!ice policies and programs in such a manner that it leads to retention of the desired manpower and thus contributes towards organizational de!elopment. "ach organization is now thri!ing to attain the best person i.e. the knowledgeable worker and le!erage their wisdom towards the achie!ement of the organizational ob#ecti!es. $obody wants to ha!e the third best or the second best, but to ha!e the best person in the organization, it becomes !ery di%cult to retain them. &ertain great leaders who ha!e made their mark in corporate world by their actions say that e!ery organization can ac'uire the same machinery, the same infrastructure etc. (ut what makes the di erence in one organi zation to anot her is the manpower it possesses which cannot be copied down. &onsidering the aspect of sourcing, no organization should e!er think that once it has ac'uired the best talent, created fa!ourable conditions to retain them they would not re'uire going in for sourcing acti!ities. ence this should be kept in mind that sourcing is a continuous process, an outgoing one and will ha!e its e)istence til l the or gani zat ion functions. The tal ent that we ha!e ac'uired and retained is through its sourcing only. *nless and until a person is sourced from outside, how will the organization get the best. To ha!e the best it is essential to ac'uire it from outside. There has been tremendous change in the technology and for the organization to sur!i !e in this changi ng scenar io; it has become !ery essential that
