Blogging training

@handtomouthb#advocacytweets

You are encouraged to live-tweet this training.

What is a blog?

http://www.youtube.com/watch?v=NN2I1pWXjXI

Online diary

(we)Blog = web log

Doogie Houser – 1st blog?

Do you read blogs now? What blogs?

My blog

• Founded in 2007

• Food, music, writing

• Most of my traffic is from google search results of recipes, tweets, friends

Building a blog, building an audience• Starting a blog is the easy part

• For every hour you put into writing, put the same into promoting and sharing

• Less (text) is more

• Make it interactive

• Blogging isn’t always about writing – its about sharing

@handtomouthb#advocacytweets

Assignment 1: what to write about?

• Jot down 3 ideas for blog entries you have

• What other content could you add besides text?

• Why will people find in interesting?

• What interactive component could there be? @handtomouthb

#advocacytweets

Bloggers and Charity Work• #blogladesh• #hiddencrisis

• https://www.youtube.com/watch?v=YIYSxCbI8yQ&feature=plcp

• In the past we have taken bloggers on trips to show them first hand what our work does

• Beginning of a relationship• We also hold blogger dinners and events

where they can interact with our partners

@handtomouthb#advocacytweets

Blogging Basics• For your purposes we

recommend Tumblr

• It allows easier sharing and ‘liking’ of blogs than other platforms

• www.tumblr.com

• Read blogs and interact with other bloggers!@handtomouthb

#advocacytweets

Lets look at some blogs

• James Whatley www.whatleydude.com

• Jean Hannah Edelstein www.jeanhannahedelstein.com

• Chris Pople http://cheesenbiscuits.blogspot.co.uk/

• What do you like about them? Or not?• Who is the audience for each blog?

@handtomouthb#advocacytweets

Warnings• They should be good, but not necessarily perfect

• They are still you, and still represent you as a holistic person: professionally and personally

• Think of organisational risks

• BE YOURSELF!

@handtomouthb#advocacytweets

Blog set up – walk through