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Fundamentals of journalism:Blogging
Alfred Hermida
UBC Graduate School of Journalism
March 26 2010
First BBC live bloggerPhoto: http://www.flickr.com/photos/annabelb/
Agenda
Blogs, eh?
Why blog
Blogging tips
Examples of science blogs
Photo: http://www.flickr.com/photos/pinprick/
What is a blog?
A frequently updated website consisting of personal observations, excerpts from other sources, etc., typically run by a single person, and usually with hyperlinks to other sites; an online journal or diary.
Oxford English Dictionary
What is a blog?Photo: http://www.flickr.com/photos/lij/
What is a blog?
A blog is a website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order.
Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic.
Wikipedia
What is a blog?Photo:http://www.flickr.com/photos/barnett/
Blog qualities
Most recent post at the top
Often personal or subjective writing style, generally informal and conversational tone
Brevity – short, to the point, posts, rather than rambling entries
Links
Ability of readers to leave comments
Types of blogs
Vanity blogs
Expert blogs
Professional blogs
Corporate blogs
Project blogs
Blogs can overlap, evolve, change
Photo:http://www.flickr.com/photos/minifig/
Blogging examples
Why blog?
Outreach to broaden science communication
Demythologise science
Make science accessible
Discuss science politics
Engage in a conversation about science
Become part of a community
Personal profile
Photo:http://www.flickr.com/photos/shellysblogger/
Costs of blogging
Time commitment
Dealing with trolls
Institutional factors
Photo:http://www.flickr.com/photos/dunechaser/
Tips for a successful blog
Have a focus
A place for critical thinking
Value to the audience
Engage with the community
Make it personal
Photo: http://www.flickr.com/photos/cibergaita/
Jennifer Gardyhttp://www.globecampus.ca/blogs/nerd-girl/
Jennifer Jacquethttp://scienceblogs.com/guiltyplanet/
Science blogs
http://scienceblogs.com/
Nature blogshttp://blogs.nature.com/
http://scienceblogs.com/
I want a blog. What now?http://blogs.ubc.ca/
I want a blog. What now?
Wordpress.com
MovableType.org
Blogger.com
Tumblr.com
Posterous.com
Clive Thompson: Contributing writer for the New York Times Magazine, columnist for Wired magazine and blogger at http://www.collisiondetection.net/
Clive Thompson: Contributing writer for the New York Times Magazine, columnist for Wired magazine and blogger at http://www.collisiondetection.net/
Thank you
http://reportr.net
Thank you
http://reportr.net
Blogging @ the BBC
Often it is as far from journalism as it is possible to get, with unsubstantiated rumour, prejudice and gossip masquerading as informed opinion. Without editors to correct syntax, tidy up the story structure or check facts, it is generally impossible to rely on anything one finds in a blog without verifying it somewhere else. (BBC News website, 2003)
Blogging @ the BBC
Dissemination of information is great, but how much of it is trustworthy? They are an interesting phenomenon, but I don't think they will be as talked about in a year's time.
Mike Smartt, former editor in chief, BBC News Online, 2003