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Bni del mar-8_min_3-16-2011

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People Will Buy When THEY Are Ready to Buy 3% - Will buy right away 7% - May buy now with proper incentives/offers 90% - Will buy at a later time 1 Rev. 08/2008 1 Rev. 08/2008 1
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Page 1: Bni del mar-8_min_3-16-2011

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People Will Buy When THEY Are Ready to Buy

• 3% - Will buy right away• 7% - May buy now with proper incentives/offers• 90% - Will buy at a later time

1 Rev. 08/20081 Rev. 08/2008

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This Means We Have To….

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Problem: Who Has Time?

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Result

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True Story

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How Many Touch Points Does it Take to Close a Sale?

1. 2% close on the first touch2. 3% on the second touch3. 4% on the third touch4. 10% on the fourth touch5. 81% close on 5th - 12th touches!!!

Source – Bain & Company

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When do Most Salespeople Stop Following Up?

1. 48% quit on the 1st touch2. 24% on the 2nd3. 12% on the 3rd4. 6% on the 4th

90% quit before the 5th touch!

Source – American Marketing Association

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10% of Salespeople Close 80% of the Prospects!

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How Do We…

•Stay in touch without bugging people?•Do it in a way that is time and cost-effective?

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What’s the Solution?

• Stay “top of mind”•Ensures that they will remember YOU when ready to buy

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So What is QuoteActions?

Your contact information

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Permission Based Opt-In

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Preventing…

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It Works Because…

Product Placement:Subtle

Advertising:In Your Face

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People Look Forward

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Set It & Forget It

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Why Motivational Quotes?

•Unrelated to Your Business•Gift vs. Marketing

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Won’t People Get Annoyed?

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Au Contraire (On the Contrary)

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How Does QuoteActions Help Me Grow My Business?

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Re-Initiate Contact With Inactive Clients

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Stay Connected with Prospects

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Build Relationships with Social Media Connections

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Build Goodwill with Current Clients (Increases Retention)

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But I Already Stay In Touch…

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