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BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are...

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BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT
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Page 1: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

BRINGING

LOCAL FAVORITES TO

WILL ROGERS WORLD AIRPORT

Page 2: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

• Delaware North is committed to Oklahoma

and Oklahoma products

• All WRWA locations are MIO (Made In

Oklahoma) certified

New Concepts Presentation January 26, 2017

Page 3: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

The New Delaware North Concepts Will:

• Show Delaware North’s commitment to strengthening ties to the

community and promoting local eateries

• Enhance customer experience and revenue capture with updated &

relevant offerings

• Estimated $500k investment to re-concept 3 spaces

• Deliver approximately $500k incremental revenue per year

• Generate $56k additional revenue annually for the airport

New Concepts Presentation January 26, 2017

Page 4: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

Old Concept New Concept Menu Location Target

Open

Date

Oklahoma

Bakery Coolgreens - Fresh

- Healthy

West

Concourse

Early

March

Salt Lick Cinnabon - World-Famous

Cinnamon Rolls

- Breakfast &

Snack Solution

Food Court Mid March

Sonic Tucker’s

Onion

Burger

- A Good Egg

Dining Group

- Oklahoma Onion

Burgers

- Premium

Ingredients

Food Court Late April

New Concepts Presentation January 26, 2017

Bringing More Local to WRWA

Page 5: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

New Concepts Presentation January 26, 2017

Alaska (AS)

Page 6: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

New Concepts Presentation January 26, 2017

Page 7: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

• Coolgreens is a local brand with 6 metro locations. The store provides fresh

farm-to-guest appeal and a strong tie to the community

• Open daily 5am until 30 minutes before the last scheduled flight on the west

concourse

• The addition provides a fresh updated space needed in the west concourse

• Will generate higher revenues and greater profitability for the airport

New Concepts Presentation January 26, 2017

Page 8: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

New Concepts Presentation January 26, 2017

Below is a sample of Coolgreens’ current street-priced

menu. DNC and Coolgreens are still working to

finalize the airport menu and pricing.

Page 9: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

New Concepts Presentation January 26, 2017

Page 10: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

• Tucker’s Onion Burger is part of Oklahoma City’s A Good Egg Dining Group

which has a strong portfolio of restaurants that are favorites among metro

dinners

• Tucker’s currently has 4 metro locations

• Tucker’s will open 5am till 7pm daily with the exception of Saturday when it

will remain open until 30 minutes before the last scheduled flight.

• Staffing will allow for 4 to 5 employees per shift to take care of the guest.

New Concepts Presentation January 26, 2017

Page 11: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

New Concepts Presentation January 26, 2017

This is a sample of

Tucker’s current

street-priced menu.

DNC and A Good Egg

Dining Group are still

working to finalize the

airport menu,

including a breakfast

menu and pricing.

Page 12: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

New Concepts Presentation January 26, 2017

Page 13: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

• Cinnabon® is now one of the world’s most-recognized and sought after

brands

• This will be the first full-size Cinnabon® in Oklahoma as all others are the

mini Cinnabon® inside the Schlotzsky's locations in the metro area

• Cinnabon® will open 5am till 7pm daily with the exception of Saturday when it

will remain open until 30 minutes before the last scheduled flight

New Concepts Presentation January 26, 2017

Page 14: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

New Concepts Presentation January 26, 2017

Cinnabon® Sample Menu

Page 15: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

• Due to the expiration of the contract agreement with Sonic in December

2016, Delaware North opened a temporary replacement in that location

• Route 66 Express fills the burger need while offering high quality food in an

express time frame, compete with the fast pace of the other quick serve

restaurants

• The same premium ingredients used in our full-service location are being

used in the Express location

• Route 66 Express will open 5am till 7pm daily with the exception of Saturday

when it will remain open until 30 minutes before the last scheduled flight

• The location will operate for approximately 120 days until Tucker’s opens in

the space.

New Concepts Presentation January 26, 2017

Page 16: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

Breakfast served from 5am -10:30am

Sausage biscuit $3.50 Sausage biscuit with an egg $4.25

66 breakfast plater (two pancakes, eggs, choice of sausage or bacon) $7.75

All burgers are 4oz patty served with your choice of Shredded Lettuce, tomato, pickles, ketchup, mayo, or mustard

Regular Burger $6.05 Cheese Burger $6.58

Double Burger $8.20 Double Cheese Burger $9.35

**Veggie Burger 6oz $ 8.35 Patty melt $7.20

Add Extra Cheese $0.55 Add Bacon $1.10

**Pulled Pork Sandwich $6.25 Chicken Sandwich $6.05

*Chicken Fried Steak Sandwich $8.75 Chicken Strips 4ea served with Sauce$5.59

BLT Bacon lettuce Tomato $5.25 Grilled Cheese Sandwich $4.75

Chile Cheese Dog $5.25

Fresh Cut Fries $2.85 Express Salad $5.50

Fountain Drink $2.29 Large $ 2.75 Ice Tea & Sweet Tea $2.29 Large $2.75

Fresh Lemonade $2.75 Large $3.20

** same item as Route66 grill at a lower price to match QSR *Larger portion than comparator pricing

New Concepts Presentation January 26, 2017

Route 66 Express Menu

Page 17: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

Proposed Schedule

• December 2016

• Route 66 Express opens in food court

• January 2017

• Salt Lick branding removed; temporary construction wall installed for Cinnabon®

• Temporary construction wall for Coolgreens installed at Oklahoma Bakery

• Refrigerated Grab ‘n Go will operate temporarily near each location

• March 2017

• Coolgreens construction complete; target opening early March

• Cinnabon® construction complete; target opening mid-March

• April 2017

• Route 66 Express closes and construction begins on Tucker’s

• Tucker’s construction complete; target opening mid-April

New Concepts Presentation January 26, 2017

In the spirit of “Keeping It Local,” DNC will be using Red Prairie Design

Group and Globe Construction to design and build out the new concept.

Page 18: BRINGING LOCAL FAVORITES TO WILL ROGERS WORLD AIRPORT · 2017. 1. 31. · •All WRWA locations are MIO (Made In Oklahoma) certified New Concepts Presentation January 26, 2017 . The

BRINGING

LOCAL FAVORITES TO

WILL ROGERS WORLD AIRPORT


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