Broadband services in Amaroussion

WG1: Broadband

Eleni Maglara, European Project Manager

Municipality of Amaroussion

Telecities Summer eventRonneby, 2-4/6/2004

Ronneby, 4 June 20041

Content

Short city profile

Broadband in Amaroussion

The VisionAIR project

Business model

Our partners

Target groups – Services provided

Ronneby, 4 June 20041

Location of Amaroussion in the Attica Prefecture

ΜΑΡΟΥΣΙ

A T T I K H

ΜΑΡΟΥΣΙ

ΚΗΦΙΣΙΑ

ΠΕΥΚΗ

ΦΙΛΟΘΕΗ

ΗΡΑΚΛΕΙΟ

Ν. ΙΩΝΙΑ

ΧΑΛΑΝΔΡΙ

ΒΡΙΛΗΣΣΙΑ

ΜΕΛΙΣΣΙΑ

Ronneby, 4 June 20041

Amaroussion profile

Northern suburb of Athens greater area

Population: 90.000 inhabitants

Area: 13,5 km2

Business centre

Location of advanced technology companies

Location of Olympic Installations and Facilities

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The concept

Existing services by Commercial Service Providers

Current offerings by Service Providers cover basic needs with significant revenue potentialCitizens demand and Municipalities wish to deliver a whole number of citizen-oriented services over the same infrastructureMunicipalities have the intention and the appropriate user base to proceed with advanced service delivery, funding part of the initial investment costAppropriate measurements must be carried out and related business models must be developed, for real-life validation of framework

Usefulness to Citizen

Enhanced, Citizen-related service bundle by Municipalities

Breadth of Offered Services

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The VisionAIR Project

• Municipalities and technical partners

• network equipment providers

• universities and

• consultancy firms

collaborate for

providing a platform that will enable municipalities to offer a multitude of services to their citizens,

over upcoming Next Generation Networks

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The Consortium

Cablelink

City of MaroussiFirst Local Trial

Tecnopolis

City of BariSecond Local Trial

Biba

City of BremenThird Local Trial

Municipalities

Associated Technical Partners

AlcatelDSL AccessInfrastructur

e

InAccess Networks

RGs

TU Eindhoven

KenniswijkFirst Pilot

Full Service Trial

Technology Providers: Network Equipment & Services

TEMAGONValidation of Business ModelsMeasurement of Social Impact

Consulting Partners

State of the Art Service Delivery Network

SAGEMWireless Terminals

Set Top BoxPlatform

Optical access infrastructure

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Overview

ISP

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Business Model

For the provision of services Amaroussion:

Own infrastructure

Manage customer relationship

Provide Basic set of services

Provide 3rd party services through a

sharing revenue model

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Our partners

Attica Telecommunications S.A.Network construction, operation and maintenance

OtenetISP and VoIP to PSTN connectivity

Athens Medical CenterContent and tele-assistance medical services

ANT1Video on Demand and Live Video BroadcastNETLive Video Broadcast

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Target Groups

Students – Schools

Access to training resources, exchange of

information, entertainment

Medium – Low Income people & families

Low cost services, high-speed internet,

entertainment

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Target groups (2)

High Income people & families

High quality subscription services, high-

speed internet access, entertainment

Unemployed people

Skill improvement, job exploration

Elderly and Disabled

Communication, help, expert advice

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Mapping of services to target groups

VisionAIR Services

Home UsersStudents Medium-

Low IncomeHigh

IncomeUnemployed Elderly

High-speed Internet access          

Voice Over IP          

Live and/or on demand video of Municipal Events          

Live and/or on demand video services (3rd Party content)          

User-to-user Videoconference          

On-line gaming          

Tele-assistance Videoconference

         

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Revenue Creation

User subscriptions

Revenue sharing with 3rd parties

Co-location fees

Advertisements

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Conclusions

Amaroussion:wishes to become specialized service provideraims to translate success of broadband technologies into financial success by becoming a Multiservice Operatorparticipates into VisionAir project to test and evaluate technology offerings and validate business models

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For more information . . .

Municipality of AmaroussionEuropean Project Office

9 Vas. Sofias St., Amaroussion 151 24Tel.: +30-210-8760340, fax: +30-210-8760522

e-mail: maglara@maroussi2004.gr

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The end…The end…

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Network Architecture

OTENET

FastEthernet

Alcatel 7750 SR-1

Multiservice Switch-Router

Optical GigabitEth

FastEth

ServerFarm

GigabitEth

Alcatel7301ASAM

w/ ADSL card

NewCityHall

RG

RG

RGRG

RG

RGRG

Apartment Building X

FastEthernet

RG

RG

RG

RGRG

RGRG

Old City Hall

MunicipalMultimediaSchool

Optical Metro GigabitEth

FastEthernet

RG

RG

RGRG

RG

RGRG

School 1

Workstation

RG

Home 1

Workstation

RG

Home X

Connection to ISP(Speed >=2mbps)

Workstation

RG

Home 2

Server Array

ADSL

ADSL

ADSL

ADSL Modem

ADSL Modem

ADSL Modem

VoIP Gateway

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VisionAIR in Bari

• Services through personal computers and television interfaced with smart and easy-to use devices

• Trial users will be families, elderly / disabled people, Municipal assistance office, medical specialists, schools, press operators and offices

• Aim is to verify social and economic influence of the services

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VisionAIR in Bremen

• Car sharing system for the

university campus

• Portable, easy to use

communications for people in

need of care

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VisionAIR in Kenniswijk

• High speed internet access, IP

Telephony, Video conferencing, VoD, IP

Video Broadcasting, Home Control,

Security Services

• Well integrated broadband services

over a high-tech network infrastructure