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Kohinoor Chemical CompanyBangladesh Ltd.
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Job satisfaction Describes how content an individual is with his or her job.
Motivation Internal and external factors that stimulate desire and energy
in people to be continually interested and committed toa job.
Relationship between Job Satisfaction and Motivation Affective job satisfaction creates pleasurable emotional
feelings of individuals about their jobs overall whichmotivates employees to dedicate themselves for the
organizational well being.
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Symbol of world class cosmetics and toiletries
products.
Established in 1956
Public Limited company established both inDSE & CSE.
Manufacturer of famous brand TIBET.
Recent brands are- Sandalina, Genstar, Bactrol,Ice Cool, Fair & Care, Xpert.
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Mission:Exploring beyond the boundaries of possibilities.
Vision:Attaining avowed mission of assuming the duties
and responsibilities and envisaging for a more beautifultomorrow for the country, for the region and for thewhole world.
Values:Quality of the products, reliability, and strong
distribution channel are the core values of theorganization.
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6 Functional Departments:Sales and Marketing Department
Finance and Accounts Department
Production Department
HRM and Admin Department
Store Department
Audit and Survey Department.
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Interesting and Friendly working Environment.
Individual rules to achieve particular goals.
Practiced and shared norms, values & customs.
Culture incorporated with revolutionary operation.
Emphasize on discipline.
Nice mixture of discipline and flexibility.
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Strong marketing system.
Wide range of distribution strategy.
Promises to deliver quality productsto the consumers.
Represents brand of mass people.
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Rearranged distribution system
Concentration on both regional and
overseas market.
Managements decision to concentrate
on R&D.
Improved Product Quality.
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More than 2000 skilled workers, staffs and
executives.
Aim to prove the success of private
entrepreneurship in Bangladesh.Various welfare measures for employees.
Introduction of new product.
Further improvement of existing products.
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Job Satisfaction
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Work Itself
Pay Structure
AdvancementOpportunity
Supervision
Co-workerTraining
Work Variety
Flexibility
Job Security
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Work ItselfEmployees find their work interesting and enjoyable
Pay structureKohinoors pay structure is satisfactory and
competitive. Advancement opportunity
Effective training and working style creates employeescareer advancement.
SupervisionEmployees are highly satisfied with superior-
subordinate relationship
Co-workerEmployees feel minimum conflict of interest.
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TrainingTraining is on-the-job training which is mostly
preferable to make highly efficient workers.
Work varietyWork variety creates the job itself very attractive.
FlexibilityUnnecessary pressure from top level management
is minimum which creates flexibility.
Job SecurityThe company gives its employees high level of job
security which makes employees menatly relax.
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Employees PerceivedMotivation
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Skill Variety RewardBenefit
Package
Appreciation Team Work Achievement
Job
EnrichmentGood Wages Job Rotation
Intrinsicreward
RevolutionaryCulture
WelfareAssociation
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Skill Variety-Work variety creates skill variety.
Rewarding Style-Effective training system creates satisfactory
rewarding style.
Benefit Package-Employees get attractive benefit package besides
salary.
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Team Work:Employees feel involved in the team work.
Appreciation-Employees get appreciation and recognition for
better performance.
Achievement-Employees consider their success as achievement.
Job Enrichment-Job Enrichment to make employees creative.
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Job Sharing-Job sharing to let employees working in a friendly
environment.
Intrinsic Reward-Intrinsic reward to make employees inner satisfaction.
Revelutionary Culture-Culture incorporated with revolutionary operation of the
organization.
Welfare Association-Employees welfare association to give the feeling of
affection.
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External succession planning
Cope with changing organizational
strategy.
Outsource recruiting.
Training need analysis form.
Introducing Human Resource Information
System.
Automated working process.
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Development of HR policies
Development of Performance System by
computerized process.
Development of job description &Specification.
Employees Development.
Proper implementation of policies.
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