Business communication

Business Communications and Presentation Skillsby sujith bhaskar R

http://blog.centreetech.com/seo-why-so-important/






Today’s Agenda Introduction Business Communication Model Handouts 10 Common Presentation Mistakes PowerPoint Presentation Tips Questions Conclusion

Generally, people retain 10% of what they READ 20% of what they HEAR 30% of what they SEE 50% of what they SEE and HEAR 70% of what they SAY 90% of what they SAY and DO

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Trans. 15-4

Sender Encoding themessage

Message Decoding themessage

Noise

Receiver

Business Communication Process

Business Communication Goals Receiver Understanding Receiver Response Favorable Relationship Organizational Goodwill

Sender is responsible for these goals.

Say what you are going to say, say it, then say what you have just said.

Parts of a presentation Introduction Body Conclusion Questions

Guidelines for Effective Introductions

Always prepare your opening Tell people what the presentation is

about Keep the opening short and simple Only use anecdotes that are relevant Use caution with personal experiences Stay away from inappropriate humor

Guidelines for Effective Closings Always prepare a closing Always restate the main point, and,

perhaps, the key supporting points Say clearly what happens next If appropriate, make a call to action Thank the audience

Feedback

Trans. 15-4

Sender Encoding themessage

Message Decoding themessage

Noise

Receiver

Business Communication Process

Communication Barriers/Noise Word choice

too difficult, too technical, etc. overused words such as, “good”, “excellent

value”, etc. Connotations VS Denotations

Examples sender denotes rec. connotes

“Cheap” inexpensive poorly made “Flexible” offers choiceno standard “Compromise” adjust give in

Communication Barriers/Noise Inferences Pace of the delivery

Speaking too fast or too slow Poor grammar, spelling, etc. Appearance and performance of the presenter Use of gender bias terms or stereotypical terms Positive VS Negative terms

We have a full year warranty. VS Warranty is only for the first year.

Handouts When to use and distribute handouts

@ beginning if audience needs them during presentation

during presentation, have someone else hand them out

at end if possible

10 common presentation mistakes (and suggestions for avoiding them)

#1 Accepting an inappropriate invitation personally decline, retain opportunity for

company #2 Neglecting to research the audience

take the time to find out who you are talking to

What you should know about your audience

How large is the audience? What are the audience members’ relevant

characteristics? Why are people attending? What are the audience’s specific needs,

interests, and concerns? How much do people already know? How are people likely to respond to your

message?


#3 Procrastinating, then punting. Do not try to organize your talk and create your

slides simultaneously. #4 Getting a late start.

Always plan to arrive early for your presentation.


#5 Assuming all projectors are the same. Be sure you know the equipment or bring

your own. #6 Failing to heed Murphy’s Law

Always assume the equipment will NOT work.

10 common presentation mistakes (and suggestions for avoiding them) #7 Backing up to the wrong media

Check your back-up media before leaving for your presentation.

#8 Telling tasteless or offensive jokes A greater awareness of your audience can determine if

they will find your sense of humor funny or offensive.


#9 Relying on the World Wide Web live Web connection Create a copy on your hard drive.

#10 Having too little to say Be prepared!

Tips on PowerPoint Presentations

Always use a title slide. Put it up about five minutes before your presentation begins.

The presentation should set the tone of the message. If you are sharing good news, your

presentation can use a lot of fun art, audio and video. If you have bad news, stick to the points.

Sample Slide

Sales are down!

We are going to have to down size.


Keep the presentation look simple. You don’t want to distract from the content of the slide/presentation.

Keep a consistent look from slide to slide. Create high contrast between the

background and the text. Consider creating a company specific

background for sales presentations.

Same slide

Keep it simple. You don’t want to distract from the content of the slide.

Be consistent from slide to slide. Create high contrast between the

background and the text. Consider creating a company specific

background for sales presentations.


Clip art should match your audience. Art should match a key word or phase in

the slide. When using art, keep the images

balanced on the page. Use the rule of thirds.

Use art judiciously. All of the rules apply to sound (even

more so!).


One of the significant advantages of using presentation software packages is that you have access to color. Use it wisely and judiciously. Keep it simple and consistent. Use no more than five colors for charts or graphs. Choose no more than two colors for text. Be careful with the use of red because the eye will

naturally go there first.


One of the significant advantages of using presentation software packages is that you have access to color. Use it wisely and judiciously.(cont) Use complimentary colors together. Never use red and green together unless you want

your audience to think of Christmas!

Same slide

One of the significant advantages of using presentation software packages is that you have access to color. Use it wisely and judiciously. Keep it simple and consistent. Use no more than five colors for charts or graphs. Choose no more than two colors for text. Be careful with the use of red because the eye will

naturally go there first.


Limit your bullet points to three or four items.

Try to have no more than 24 words on any one slide.

Be careful when using abbreviations, acronyms, and special phases on your slides. Explain them quickly or you lose your audience.


Fonts are like colors, just because you have a lot of them to choose from you don’t have to use them all! No more than two or three per slide.

Be consistent from slide to slide. Don’t overdo the use of italics, bolding

and shadows and like e-mail, do NOT use all caps.

Same slide

Fonts are like colors, just because you have a lot of them to choose from you don’t have to use them all! No more than two or three per slide.

Be consistent from slide to slide. Don’t overdo the use of italics, bolding

and shadowsshadows and like email, DO NOT USE ALL CAPS.


It is important to explain how to read your chart or graph as soon as you put it on the screen.

Do not say anything important within ten seconds of putting up a chart. People won’t be listening, they’re too busy figuring out the chart.


Have a final slide that lets the audience know that the presentation is over.

Questions?

Final slide. Presentation is over.Thanks for your attention!Have a good day!!

Date post:	16-Apr-2017
Category:	Business
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