p. 2
© 2012 C7Group | www.c7group.com
C7group is a consulting and
technology services firm that
improves business culture
and workflow using the
social web, mobile and
cloud-based technologies.
We help organizations better
engage, communicate and
collaborate with customers
and employees.
Who is C7group?
© 2012 C7Group | www.c7group.com
p. 3
© 2012 C7Group | www.c7group.com
We are helping organizations realize the potential of their business from a “customers and people first” perspective.
The growth of the digitally connected business world has placed us in the early stages of a communication revolution not seen since the invent of the printing press.
© 2012 C7Group | www.c7group.com
p. 5
© 2012 C7Group | www.c7group.com
Our goal: Help businesses
ensure a sustainable model for
business culture and workstyle
for the social, digital age.
“C7” is the model
for business that
enables it to be
adaptive, provide
better service and
speed innovation.
The “C7” model is
founded in a
mathematical
concept “C7.”
We are driven by
consistent culture
and process
improvement for
ourselves and our
customers.
C7group
addresses client
projects with an
agile, social
business process.
© 2012 C7Group | www.c7group.com
The need for education prior to strategic planning or tool selection in small to midsized companies is immense.
C7group provides Discovery and Education that ranges from introductory tactics and tools to ROI calculation and opportunity identification.
© 2012 C7Group | www.c7group.com
• Social Media Workshops • Social Business Discovery Day™ • Social Business Alignment Week™ • Ad-hoc Briefings • Assessments
“C7’s Alignment Week is a combination of facilitated laboratory, workshop and expertise briefing rolled into one.”
© 2012 C7Group | www.c7group.com
• How can you improve customer satisfaction?
• How can you provide staff with timely, relevant, and
accurate customer and support information?
• How can you reduce marketing and support costs?
• How can employees engage responsibly?
• What changes are necessary?
• What kind of talent do we need?
Get answers to questions like these:
C7group Discovery and Education services pave
the way to better decisions regarding the use of
social technology and practices.
Decide Identify Learn
“We learned where to focus and what ROI we might expect from next steps.”
© 2012 C7Group | www.c7group.com
C7group offers Human Resource and Compliance solutions in Social Media
Risk Management. The C7 Social Media Governance Model empowers
employees while keeping them accountable.
Proper employee education, policy and procedure will:
• Reduce legal exposure
• Prevent brand damage
• Lock-down intellectual property
• Eliminate productivity loss from social media
activity
© 2012 C7Group | www.c7group.com
Policy
• Legal
• Editorial
• Behavioral
Procedures
• Crisis Scenario Testing
• Monitoring
• Measurement
Employee Education
• Communication
• Training
C7 Social Media Governance Model
© 2012 C7Group | www.c7group.com
© 2012 C7Group | www.c7group.com
We help you keep up with the moving target of legal and
regulatory compliance challenges in finance, insurance,
healthcare and employment law.
Agencies that are regulating industry usage of social media
online include:
We build Social Business Ecosystems™ that
help you increase revenue, decrease cost and
accelerate innovation. C7 Social Business
Ecosystems provide business with the
technology and practices for real-time,
asynchronous learning and communication.
© 2012 C7group | www.c7group.com
Culture
Employee Engagement Sales Enablement Knowledge Sharing
Customer Service
Brand Management Service Everywhere
Communications
Special Events
Promotions
Social Commerce
Internal Communication
(Social Business) External Communication
(Social Media) Performance
Results
C7group Social
Business Model
• Help find, share and retain expertise
• Break down barriers
• Help better understand employees,
customers and partners
• Improve innovation
• Reduce travel
C7 Social Business Ecosystems:
C7 Social Business Ecosystems can include:
Strategy, Planning
& Roadmap
Social Intelligence Social Media Monitoring
and Analysis Tools
Employee and
Customer
Communities
Social Applications Mobile, Social & Web
C7group will help plan, select the right tools and tactics,
activate the solution and train your team. Projects can
impact your company culture, change your work-style
and provide better customer communication. Examples
of some real results include:
C7group brings cost saving, revenue producing
technology and practices to small and mid-size businesses
- previously only available to the enterprise.
p. 27
© 2012 C7Group | www.c7group.com
“It is not enough to
listen. Business
must develop
process, culture and
workflow for acting
on what it hears.
It must do so in a
real-time, public
forum.”
Jeff Marmins
CEO, C7group