Case Study(www.klear.in)

Who is Klear?

• Klear is a network of clinics to help manage hearing and speech difficulties.

• Klear is one of the fastest growing hearing service providers with a reputation for innovation and international practices.

• Operating from 4 different branches in Bangalore, Kozhikode and Thiruvanathapuram

Engagement with bouryaku

• Marketing Klear to target audience and using online media to connect

• Create shareable content

• Brand awareness and presence of Klear

MARKETING EFFORTSDesigns + Plans

Overall Strategy

Competitor Analysis

Content Creation

Social Media Marketing

AnalyticsSearch Engine Marketing

Online PR

Social Campaigns

Custom Designs for Social Portals

FB Ads designs

Analytics Used

Google Analytics•Demographics•Source•Most browsed content•Engagement

Facebook Insights•Activities on Facebook page•‘Like’ button reports

Twitter Analytics•Followers’ behavior•Best time to Tweet•Hashtags used by the followers

COMPARATIVE STATSThe Growth (per month average)

Visits to the website

Pre-engagement Post-engagement

Visits

Visits

Pre-engagement Post-engagement

Unique Visitors

Unique Vis-itors

Online Advertising Results

Pre-engagement Post-engagement

Visits from Google AdWords

Visits from Google AdWords

Pre-engagement Post-engagement

Visits from Facebook

Visits from Facebook

Daily Impressions on Google Search

Daily Impressions

RESULTSConclusion

Visits to the website increased by

295%

Visits to the website from Facebook increased by

642%

Thus, impacting the overall visits to the website.

Visits to the website increased by

358%

Average daily impressions on Google Search

397