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Catholic Family 2015 Media Guide

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media kit 2015 Where Faith & Family Meet! TM CATHOLIC FAMILY st. louis edition
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Page 1: Catholic Family 2015 Media Guide

media kit2015

Where Faith & Family Meet!

TMCATHOLIC FAMILY

st. louis edition

Page 2: Catholic Family 2015 Media Guide

THEULTIMATEINTARGETMARKETINGOur Readers are 90% female; 79% are between 25-44 years old.

They are affluent, well educated and active.

• 68% of readers earn $90,000 or more per year. 29% earn over $140,000!

• 89% of readers have some college education or degree.

• 57% of readers spend 30 minutes or more reading a typical issue.

91% of readers use Parenting Publicationsto make purchasing decisions.

Can you afford not to be seen in

Catholic Family?

Catholic Family is distributed through:• 25 Area Catholic High Schools• 150 Area Catholic Grade Schools• 200 Catholic Parishes• Area Catholic Hospitals• Over 300 More Locations!

Our readers’ children are:• Under 2 years - 20%• 2-4 years - 45%• 5-9 years - 55%• 10-12 years - 22%• 13 years or older - 14%• 62% will send their children

to at least one camp• 88% are either enrolled or

considering an independent or private school

Source: Reader Research 2014 Survey

To learn more about the incredible readership behind CATHOLIC FAMILY please contact us!

405 Washington Ave Suite B2 • St. Louis, MO 63102• 314-439-1042 [email protected] • www.catholicfamilyonline.com

CATHOLIC FAMILY TM

CATHOLIC FAMILY

Page 3: Catholic Family 2015 Media Guide

EDITORIALCALENDAR2015-2016Monthly Features Include:

will featurethe following editorial pieces:

School Showcase Every month will highlight one of our many incredible Catholic Schools! Their students, dedi-cated staff, and rich history will come alive to show why they were chosen as the School Showcase for that month!

A Voice of Generation “I” : See the world through the eyes of today’s youth, brought to you by young teenagers of the St. Louis area. In this thought-provoking column they tackle the is-sues today’s teenagers must face in the Internet Age!

Parents and Teachers Rock: highlights an area parent or teacher that has gone beyond the call of faith and duty!

Special Features: Featuring timeless and timely stories that relate to the monthly theme listed on the left sidebar!

By The Experts Advise columns by trusted St. Louis and National professionals to make your job as a parent just a little bit easier!

Family Matters: Great tips to help with the entire family!

Getaways: Daytrips and other adventures to an area within St Lou-is or a location within a few hours from the Metro St. Louis area!

Around Town! A comprehensive calendar of events offering a day-by-day activity planner, music and theatrical family performances, upcoming and ongoing fun things to do, and pull-outs on special seasonal events!

Coming Soon: Find out all the top movies, games, dvds, and books being released that month that your whole family will enjoy!

AND MUCH, MUCH, MORE....For questions or story ideas, contact us at [email protected]

January: Education Issue February: Catholic Schools March: Camp Issue April: Easter & Health & Fitness May: Mother & Home June: Father & Summer Guide July: Party Central August: Back-to-School September: The Arts & Extracurriculars October: ThinkPink & High School Profiles November: Holiday Season December: Holiday Season

405 Washington Ave Suite B2 • St. Louis, MO 63102• 314-439-1042 [email protected] • www.catholicfamilyonline.com

CATHOLIC FAMILY

CATHOLIC FAMILY

CATHOLIC FAMILY

CATHOLIC FAMILY

CATHOLIC FAMILY TM

Page 4: Catholic Family 2015 Media Guide

Counties covered by

St. Louis • St. Charles • Jefferson • Franklin

Distribution PointsIn Over 220 Schools & Parishes • Boutiques •

Grocery Stores • Malls • Salons • Hospitals • and many more!

• 513,221 children under the age of 18 live in the Metropolitan St. Louis area

• Of the 2.1M people of theMetropolitan St. Louis area 513,221 are Catholic or 24.8 %.

• There are over 200 Parishes and 175 Cath-olic Schools in the Metropolitan St. Louis area

* Over 60,000 students in the Catholic School system and PSR programs.

METROSTLDEMOGRAPHICS

will be where you are! If your business would like to be a pick-up spot please contact us!

CATHOLIC FAMILY TM

CATHOLIC FAMILY TM

405 Washington Ave Suite B2 • St. Louis, MO 63102• 314-439-1042 [email protected] • www.catholicfamilyonline.com

CATHOLIC FAMILY TM

In Catholic Backpacks Near You!

According to the US Census 2010and the Archdiocese of St. Louis:

Page 5: Catholic Family 2015 Media Guide

catholicfamilyonline.com has many opportunities for your company to reach the many families in the Metro St. Louis Catholic Community! From ban-ner advertisements, sponsorships, con-tests, and premium placement ads, we can help target the audience you wish!

The New Resource for Metro St. Louis Cath-olic Families just got a little big bigger and a whole lot better! Check out our website and newsletter! Call your Catholic Family Media Consultant to find ways you can reach your target audience with print, online, and so-cial media advertising offered by:

Another great opportunity to get the word about your company or event is to advertise in our

weekly newsletter that reaches each one of our subscribers! Within each newsletter are timely

and timeless articles, as well as highlighted events of that week! If you wish to highlight

your event, please contact us for rates!

utilizes most Social Media outlets to get the word out

about your event or company!

With Facebook, Twitter, Google +, and Pinterest, we will market your company or event to our

many followers! Our audience is awaiting!

Weekly Newsletter Social Media

catholicfamilyonline.com

CATHOLIC FAMILY TM

405 Washington Ave Suite B2 • St. Louis, MO 63102• 314-439-1042 [email protected] • www.catholicfamilyonline.com

CATHOLIC FAMILY TM

CATHOLIC FAMILY

CATHOLIC FAMILY

CATHOLIC FAMILY

TM

Page 6: Catholic Family 2015 Media Guide

AD DEADLINES Space Reservations/ISSUE Ad Material

January ................................December 14February ...................................January 16March .....................................February 14April ...........................................March 15May .............................................. April 15June ..............................................May 16July ................................................June 14August ............................................July 16September ................................August 16October ...............................September 16November ............................... October 17December ............................ November 14

- Advertising Specifications -Space Bleed Non-Bleed Trim Live

Spread 16-1/2” x 11-3/8” 15” x 10” 16” x 10-7/8 “ 15-1/2” x 10-3/8”Full Page/ Cover 8-1/2” x 11-3/8” 7” x 10” 8” x 10-7/8” 7-1/2” x 10-3/8”2/3 Vertical 5-1/2” x 11-3/8” 4-5/8” x 10” 5” x 10-7/8” 4-1/2” x 10-3/8”1/2 Vertical 4-3/8” x 11-3/8” 3-1/2” x 10” 3-7/8” x 10-7/8” 3-3/8” x 10-3/8”1/2 Horizontal 8-1/5” x 5-7/8” 7” x 4-7/8” 8” x 5-3/8” 7-1/2” x 4-7/8”1/2 Spread 16-1/2” x 5-7/8” 15” x 4-7/8” 16” x 5-3/8” 15-1/2” x 4-7/8”1/3 Vertical N/A 2-1/4” x 10” N/A N/A1/3 Horizontal N/A 10” x 2-1/4” N/A N/A1/4 Vertical N/A 2-1/4” x 4-7/8” N/A N/ABusiness Card N/A 3-1/2” x 2” N/A N/A

spring

C a t h o l i cSUMMER CAMP & ACTIVITIES

F A I R

Special Events

summer

Day at

fall

405 Washington Ave Suite B2 • St. Louis, MO 63102• 314-439-1042 [email protected] • www.catholicfamilyonline.com

CATHOLIC FAMILY TM

CATHOLIC FAMILY

CATHOLIC FAMILY

Page 7: Catholic Family 2015 Media Guide

- Print Ad Pricing -

- Online Ad Pricing -

GUARANTEED PLACEMENT EXCEPT COVERS 25% EXTRAAD RATES ARE FOR CAMERA READY ADS ONLY

NON CAMERA READY ADS ARE SUBJECT TO PRODUCTION CHARGESAd creation/production services are $75 per hour.

For all run of book and cover gatefolds, please contact Robert Ludwig for specifications and shipping instructions.

Phone: 314-439-1042. Email: [email protected]

Minimum size knockout type should be 8 point.

Note: Perfect alignment of type or design across the gutter of two facing pages cannot be guaranteed.

Safety: All live matter must be 1/4 inch from trim on all sides.Gutter Safety: 3/16 inch on each side (total 3/8 inch).

Space 1x 3x 6x 12xBack Cover 5280 5040 4800 4560Inside Covers 3840 3600 3360 3120Center Spread 4800 4320 4080 3840Full Page 2400 2160 2040 19202/3 Page 1920 1800 1680 15601/2 Page 1440 1200 1080 9601/3 Page 1200 1080 960 8401/4 Page 960 840 720 600Business Card 300 270 240 210Directory Listing N/A N/A 150 125

Space 1 MonthWith Full Page Advertisement

in Magazine

With 1/4 - 2/3 Advertsiement

in Magazine6x 12x

728 x 90 Leaderboard 300 150 225 255 210160 x 600 Wide Skyscraper 275 135 205 235 195120 x 600 Skyscraper 250 125 185 215 175468 x 60 Banner 200 100 150 170 140120 x 240 Verticle Banner 150 75 125 130 105234 x 60 Half Leaderboard 100 50 75 85 75125 x 125 Square 75 50 40 65 55Online Directory 50 FREE 20 40 35

- Weekly Newsletter Ad Pricing -Space 1 Week 4x 8x 12x 16x

Event Highlighted 80 60 40 30 20Advertisement 125 100 85 75 50

405 Washington Ave Suite B2 • St. Louis, MO 63102• 314-439-1042 [email protected] • www.catholicfamilyonline.com

CATHOLIC FAMILY TM

CATHOLIC FAMILY

CATHOLIC FAMILY

Page 8: Catholic Family 2015 Media Guide

405 Washington Ave.Suite B2

St. Louis, MO 63102

314-439-1042

[email protected] * www.catholicfamilyonline.com

Where Faith & Family Meet!

TM

CATHOLIC FAMILY


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