Date post: | 18-Jul-2015 |
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Social Psychology
and
The Sustainable Future
An Environmental Call to Action
Enabling Sustainable Living
The Social Psychology of
Materialism and Wealth
Overshooting the earth’s carrying capacity
Global warming◦ Climate change◦ Environmental
destruction Destruction of
ecosystems by human exploitation
Exploding population and increasing consumption
New Technologies
Reducing Consumption
THEN
Refrigerators were high in energy consumption
Incandescent Light bulbs
Printed Letters/catalogs
Cars before produced the twentieth pollution
NOW
Refrigerators today consume half the energy
Energy-Saving Flourescentlights
E-mail/E-commerce
Hybrid cars- conserve gasoline by using electric power cell
One component in a sustainable living is improved eco-technologies.
FUTURE (possible technologies)
Diodes that emit light for 20years without bulbs
Ultrasound washing machine – no water used
Reusable and Compostable Plastics
Cars running on fuel cells that combine hydrogen and oxygen and produce water exhaust
Lightweight materials stronger than steel
Roofs and road that also serves as Solar energy collector
Second component of a sustainable future is the control of consumption
Family Planning- population growth decelerated
Public Policies that harness the motivating power of incentives
Robert Frank (1999) proposed “ Tax people not on what they earn, but on what they spend” to reward achievement while promoting more sustainable consumption.
•Increased Materialism
•Wealth and Well-being
•Materialism fails to satisfy
•Social Comparison,belonging and happiness
•Sustainability and Survival
• Does sustainable consumption enable “the good life”?
• Does being well off produce or atleast correlate with psychological well-being?
• Would you be happier if you could exchange a simple lifestyle for one with palatial suroundings, ski vacation in the Alps or maybe executive-class travel?
• Would you be happier if you won a sweepstakes and could choose from: a 40ft yacht, designer wardrobe, luxury car, or house at an expensive village?
• Are rich people happier?
National Wealth and Well-Being, from 1995 World Bank Data and the 2000 World Values Survey.
Subjective well-being
index combines happiness
and life satisfaction
(average of percentage
rating themselves as (a)
“Very happy” or “happy”
minus percentage
“unhappy”
and as (b) 7 or above on
10-point life satisfaction
scale minus percentage
rating themselves at 4 or
below.
Social Comparison: Evaluating one’s abilities and opinions by comparing oneself with others.
– Rising affluence does not make us happier because there is always someone richer.
– As we get wealthier, our comparison group changes.
– Yesterday’s luxuries become tomorrow’s necessities.
Adaptation-Level Phenomenon: The tendency to adapt to a given level of stimulation and thus to notice and react to changes to that level.
A shift to posmaterialist values will gain momentum as peolple, government and corporations take this steps:
- Face the implications of population and comsumption growth for population, climate change and environmental destruction.
- - Realize that materialist values make for less happy lives.
- - Identify and promote the things in life that matter more than economic growth.
Money will not buy long-term happiness, so where does the “good-life” come from?
Explorations of the good life
Close, supportive relationships
Faith communities
Positive thinking habits
Flow
Elvie C. TapicStephannie T. IngatanTerry G. Tercias
Prof. Elsie Bardoquillo