+ All Categories
Home > Mobile > Chirp deck

Chirp deck

Date post: 17-Aug-2015
Category:
Upload: jonathan-lane
View: 139 times
Download: 5 times
Share this document with a friend
Popular Tags:
13
Turn On Social Chirp
Transcript
Page 1: Chirp deck

Turn On SocialChirp

Page 2: Chirp deck

Problem o Developers are constantly faced with the challenge of how to balance their

product development time.

!As they attempt to tackle the main problem they’re trying to solve, they often

overlook essential features that can boost engagement and build community

around their content.

!

Page 3: Chirp deck

Solution Chirp equips a development team with a simple to integrate API solution that frees

up hundreds of hours of development time and tens of thousands of investment

dollars. Our software delivers a powerful out-of-the-box toolkit which allows them to

quickly and simply turn on social.

Furthermore, our rich social data provides an in depth understanding of usage

habits which are incredibly useful for targeting customers more effectively.

Page 4: Chirp deck

Toolbox

Find Friends

Upvote / DownvoteComments Made Easy

@ Mentions / #Hashtags

Activity StreamShare

Push NotificationsUser Connections

Rich AnalyticsLocation A/B Testing CRM

The power of a full social network like Twitter or Facebook inside your own app

Page 5: Chirp deck

We first built the tech with Wax Music, a platform where social powers music and concert discovery .

How it came about

• Won Microsoft’s “Push the Web Forward” Contest • Promoted by Apple in a 138 worldwide lists including

Best New App on the App store • Featured in top tech blogs such as TechCrunch, Venture

Beat and Digital Music Trends • Showcased by Wired Magazine at SXSW as a “Top Music

App” next to Songza and Rap Genius

Early Success:

Status:

• Continues to be featured on the App Store in Music Discovery 15 months straight

Page 6: Chirp deck

Our first pilot, GoGoGab, is a platform that enables fans to chat live with their favorite celebrities around

their favorite shows

Use Case

• Invite friends via SMS and email

• Auto-match FB friends already on the platform

• Activity stream of friend’s activity

• Engagement features such as comments, voting and

favorites

• Push notifications so users never miss a beat!

• Analytics measuring engagement across the platform

• A daily snapshot of how content is performing

Chirp Integration Includes:

Page 7: Chirp deck

Rapid Development EcosystemDev tools have been soaring over the past 5 years!

Email !

Payments ! Social !!

Database ! SMS !

Messaging !Analytics !Push Notifications !

Page 8: Chirp deck

Market Opportunity• Market is prime and exploding as smartphone devices rise in sales and penetration globally • More than 3 million apps are available across Amazon AppStore, Google Play, and the iOS App Store • This growth is projected to continue at a rapid rate as an additional 1 million apps are expected to

launch next year (33% category growth!)

*App Stores Growth Accelerates in 2014 http://blog.appfigures.com/app-stores-growth-accelerates-in-2014/

Page 9: Chirp deck

0

2016 2017 2018 2019 2020

Revenue (in millions)

900 Start-up 150 Mid Level 3 Enterprise

$1.08M

7,500 Start-up 1,100 Mid Level 35 Enterprise

16,700 Startup 2,500 Mid Level 85 Enterprise

$8.7M

*Note: In year three, Urban Airship had 200,000 users and 600% revenue growth: http://www.prweb.com/releases/2011/10/prweb8871009.htm

$20.1M

30,000 Start-up 4,500 Mid Level 145 Enterprise

$35.7M

50,500 Start-up 7,550 Mid Level 255 Enterprise

$60.6M

Tier

Start-up

Mid Level

Enterprise

Monthly Active Users

0 - 100,000

100,000 - 1M

1M +

Price

Free

$500/mo

$5k/mo

5 Year Projections

30

20

10

60

50

40

Page 10: Chirp deck

Distribution Strategy

II. Partner with Digital and Development Agencies

I. Integration with GoGoGab• Build out Restful API and analytics for the GoGoGab platform

• Launching in mid July with $1k/mo contract

• Hackathons

• Referral programs

• Build SEO

• Paid Ads (Primarily Google & Facebook)

• Offer free design templates

• Goal to reach 1,000 clients by end of 2016

III. Outreach to Developer Communities

• Offer our beta to their clients

• Over 100 design agencies in Cincinnati alone

• Start with 5 design agencies

• Goal is to reach 150 customers through agencies by end of 2016

Page 11: Chirp deck

Grand VisionChirp intends to evolve into a powerful marketing platform that

leverages social data from thousands of platforms in order to deliver

hyper-targeted ads to millions of users

!!!

The ultimate goal of Chirp is to become

the biggest social network you’ve never heard of

Page 12: Chirp deck

TeamJonathan Lane - CEO ● Head of Digital Sales and Marketing at Rocket Science & Adrenaline Records ● Co-Founded the co-working space, NextSpace LA ● CEO and Co-Founder of Wax Music !!

Joseph Landon - CTO ● Director of Platform Development for Break.com ● Developed #1 travel app in Apple’s App Store, Happy Cow ● 16 years development experience ● CTO and Co-Founder of Wax Music !

Andrew Adler - CIO ● Director of Software Engineering for DTS ● Senior Software Engineer at Harman ● Led development for award winning product, “The Bridge” ● 10 years shipping mobile apps and games together with Joseph !

Page 13: Chirp deck

Raising

500k

[email protected] Lane

Development Build SDK’s,

developer tools, analytics platform

Marketing Acquire 1,000 developers by

end of 2016


Recommended