© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Unified Access Roadshow

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Unified Access Roadshow Executive Summary

© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3

1,000M

750M

500M

250M

0

1,750M

1,500M

1,250M

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

2,000M

App

le U

nits

Sol

d pe

r YE

AR

20M

40M

60M

80M

100M

120M

140M

160M

IPhone Cis

co E

nter

pris

e W

irele

ss

Rev

enue

Nice to Have Mission Critical

10% of employees connected (laptops in Conference Rooms)

200%—100% employees connected with 2 devices (laptop + IPhone)

IPhone replaces BB as #1 corp phone Introduces Native wireless capability

300% —100% employees connected with 3 devices (laptop + Iphone + IPad)

Fastest Growing Business

Unit

IPad

THE NETWORK HAS TO CHANGE Efficient Converged Consistent Scalable Manageable

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A Wide Gap Between IT and Users Perceptions

USER IT

46% 39%

44% 30%

54% 35%

65% 67% Key Findings from Cisco Global Work Your Way Survey, Jan 2013

Is Network Performance a Bottleneck? LACK OF SCALE AND PERFORMANCE

Is Your Primary Device Wireless? SILO’ED WIRED-WIRELESS NETWORK

Mobile Devices Used > 75% of Time for Personal Use? LACK OF VISIBILITY AND CONTROL

Is On-boarding Complex? INCONSISTENT POLICY

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One Physical Network (One ASIC)—Wired/Wireless •  One management •  High scale •  Maximum resiliency and stateful recovery

One Network Intelligence (One IOS)—One Experience •  Network-wide visibility—faster troubleshooting •  Consistent security •  Consistent QoS

Open APIs—OnePK

ONE NETWORK

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Unified Workspace

Unified Access

Core Infrastructure Wired and Wireless Converged Access

Collaboration Applications WebEx, Jabber

Policy and Management Infrastructure

ISE Cisco Prime Infrastructure

Secure Mobility ScanSafe, WSA, ASA AnyConnect

Workspace Management MDM

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Winning TRANSACTIONS

Product Engineering and

Development

Elements

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Winning TRANSACTIONS

Product Engineering and

Development

Elements

Winning PLATFORMS

Architecture Systems and

Integration of Product

Building Blocks

© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10

Winning TRANSACTIONS

Product Engineering and

Development

Elements

Winning PLATFORMS

Architecture Systems and

Integration of Product

Building Blocks

Winning MARKETS

Smart Solution Solutions the Way

Customers Buy

Full Solutions

© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11

The New “Wired and Wireless” Magic Quadrant

The Market Is Moving: “Winner Takes All”

Vendors included sell both; can be ranked in leader quadrant if they are a leader in either area

Gartner had limited visibility into the Unified Access vision or 3850 at the time this came out

Cisco is leader in Market Share in all three areas Wired, Wireless and VPN

Cisco is only vendor positioned to provide answers, strategies and direction in a systematic architecture

Final Magic Quadrant Graphic:

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End-User Devices

Access Infrastructure

Management and Troubleshooting

IT Focus

Policy Enforcement

LAN Wireless Security

Wired Policies Wireless Policies Guest / VPN Policies

LAN Mgmt. Wireless Mgmt. Identity Mgmt.

Access Switch Access Switch Wireless Controller

Access Point

Wireless Controller

Access Point

Wired Devices Laptops Mobile Phones Tablets BYOD Growth

Access Point Access Point

Application Mgmt.

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One Unified Access Security

Access Point

LAN Wireless

LAN Mgmt. Wireless Mgmt. Identity Mgmt.

Access Switch Access Switch Wireless Controller

Access Point

Wireless Controller

Wired Devices Laptops Mobile Phones Tablets BYOD Growth

Prime Infrastructure

Catalyst 3850

IT Focus to Business Innovations IT Focus on Business Innovation

Wired Policies Wireless Policies Guest / VPN Policies Cisco ISE

Access Point Access Point

Access Point

Application Mgmt.

End-User Devices

Access Infrastructure

Management and Troubleshooting

IT Focus

Policy Enforcement One Policy

One Management

One Network

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IT

End-User

Simplified BYOD

Lower TCO

New Innovative Services

New Connected Experiences

Increased Productivity

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High Level Positioning Statement

Cisco Cloud-Managed Networking Solution is an excellent fit for organizations with distributed small sites and lean IT that are transitioning to Cloud technology. Cloud Managed Access Networks generally favor simplified management over the depth and extensibility offered by On-Premise Managed Networks. The initial focus and most receptive customer segments for Cloud technology are distributed organizations such as Education (K-12 in particular), Retail, and Professional Services.

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Network-As-A-Service Network-As-A-Platform

Cisco Cloud Managed Networking •  Easy to deploy and manage over the web •  Out-of-the-box optimized feature set •  Ongoing managed upgrades and enhancements •  Optimized for lean IT, with limited requirement for

3rd Party integration

Cisco Enterprise Networking •  Flexible deployment and configuration options •  Highly customizable and advanced feature set •  Advanced professional services, extended support •  Extensive integration capabilities

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Verticals Customer Characteristics Use Cases

Go -  K-12 Education -  Retail -  Professional services

-  Lawyers offices -  Clinics -  Construction

-  Hospitality

-  Lean IT -  Limited CLI knowledge -  Distributed sites -  Cloud service users

(salesforce, box.net, gmail)

-  Mid-market businesses -  Remote branches without

on-site IT

Stop -  Federal -  Military -  Large Hospitals -  Large Education Campus -  Enterprise campus

-  Comfortable with Cisco management (IOS / Prime)

-  Needs tight integration with 3rd party systems

-  Need on-premise management

-  Significant customization needs

-  Large campus deployments -  Datacenter

Thank You