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1 Clifton Church Community Assessment A report by Elder Monte Sahlin Ohio Conference February 25, 2012 Who is Monte Sahlin? o An ordained Seventh-day Adventist minister for 40 years who has done assessments of more than 1,000 local churches and communities. He is director of research & special projects for the Ohio Conference after spending two decades at the General Conference and union conference directing creative ministries. He teaches in the Doctor of Ministry program at Andrews University and the urban studies program at Eastern Baptist University. He is the author of 21 books, 75 research monographs and many articles.
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Page 1: Clifton Community Assessment - Adventist CIRCLEcircle.adventist.org/files/icm/nadresearch/Clifton.pdf · visits to a dentist oAlcohol: 19% report binge drinking in the last month

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Clifton ChurchCommunity Assessment

A report by Elder Monte SahlinOhio ConferenceFebruary 25, 2012

Who is Monte Sahlin?o An ordained Seventh-day Adventist

minister for 40 years who has done assessments of more than 1,000 local churches and communities. He is director of research & special projects for the Ohio Conference after spending two decades at the General Conference and union conference directing creative ministries. He teaches in the Doctor of Ministry program at Andrews University and the urban studies program at Eastern Baptist University. He is the author of 21 books, 75 research monographs and many articles.

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Goals of this Studyo Profile the demographics and religion

of the community surrounding the Clifton Church in Cincinnati.

o Provide a community needs assessment.

o Put information on the table for planning and mission strategy development for the Clifton Seventh-day Adventist Church.

Clifton’s Mission Fieldo A cluster of seven Zip Codeso 93,873 residents in 40,000 householdso Cincinnati metro area has one Adventist for

every 752 residentsn For the entire USA it is 1 to 305n New Guinea: 1 to 25n Zambia: 1 to 22n Jamaica: 1 to 14n Belize: 1 to 10n Antigua: 1 to 8

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Area Outlined in Green is Clifton Church Target Community

Church Members:13% in Area

3% Downtown

20% Suburbs to the East

29% Suburbs to the North

14% Suburbs to the West

12% Kentucky

1% Dayton

7% out of metro area

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Who are the people livingin this community?

19 other segments

9%

Middle American Families

8%

Young Adults25%

Urban Diversity

58%

Lifestyle Segments

Urban Diversity – 58%o Low incomes; many children and single moms;

mostly under 35 and most adults are high school dropouts. Most housing is in multi-unit buildings constructed before 1960.

o Key needs: Affordable housing, crime, social justice, child care, substance abuse.

o Involvement in religion is above average with greater numbers interested in Baptist, Holiness, and Episcopal faiths. Want a church that offers small group ministries, food program, 12-step group, parenting classes, child care and parochial school.

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Young Adults – 25%o Few children, almost all under age 35, high

level of education, largely renters, one fourth have no car, average incomes, ethnically diverse and many group quarters/non-family households.

o Key needs: Education and starting careers, finding friends, social justice, finding direction in life, and food resources.

o Low involvement in religion, with somewhat higher interest in Unitarian, Presbyterian and “New Age” faith. Prefer a church with arts & music program, sports & recreation, spiritual growth and discussion groups.

Middle American Families – 8%o Middle incomes, most are 35 to 69 years of

age, home-owners and employed in White Collar occupations.

o Key needs: Child care, parenting skills, time for recreation, long-term financial security and retirement options.

o Average interest in religion with higher numbers of Catholics, Presbyterians, UCC, Orthodox, Unitarian and “New Age”believers. Prefer a church that offers family life seminars.

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Black lines are boundaries of study area.

Dark blue, green and yellow = Urban Diversity

Light blue = Young Adults

Red = Middle American Families

*Data for 2015 is projected.

Population Growth

93,354

93,873

94,836

104,324

1990 2000 2010 2015*

Central city of Cincinnati is no Longer growing in population.

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Age Groups

7.9%6.8%

28.1%26%

12.5% 12.4%

Under 5 Under 18 Age 65 andolder

CincinnatiNational

Ethnic Minorities

4.4% 4.3%

57.2%

12.3%

1.7%

14.5%

Asian Black Hispanic

CincinnatiNational

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Immigrants

4.1%

12.5%

6.1%

19.6%

Foreign born Speak anotherlanguage at home

CincinnatiNational

Housing

42.5%

67.1%

57.5%

32.9%

Owner-occupied Renter-occupied

CincinnatiNational

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Education

43.6%49.6%

30.2% 27.4%

Secondary diploma College degree

CincinnatiNational

Married

31.6%

52.2%

28.2%

48.2%

Men Women

CincinnatiNational

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Special Needs

No Data

19.3%

8.2%10.1%

Disabled Veterans

CincinnatiNational

Median Household Income

$27,813

$42,257

$32,684

$52,599

2000 2010

CincinnatiNational

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Occupations

Blue collar workers

19%

Serviceworkers

16%

Office & sales25%

Management & Professional

36%

Poverty

25.3%

13.2%

20.5%

9.6%

Individuals belowpoverty line

Families belowpoverty line

CincinnatiNational

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Source: Bureau of Labor Statistics

Unemployment in Cincinnati Metropolitan Area

7.8%

9.7%9.3%

5.3%5.3%

4.1%5.1%

3.6%

5.8%

5.0%5.2%

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011

Cost of Housing

$497

$1,486

$578 $651

Median monthlymortgage

Median monthlyrent/lease

CincinnatiNational

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Religious Preferences of Local Residents

Other5%

Evangelical24%

Protestant29%

Catholic26%

No religion16%

Religious Involvement of Local Residents

37%35%

30% 30%32%

35%

Stronglyinvolved

Somewhatinvolved

Notinvolved

CincinnatiNational

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Change in Religious Involvement of Residents

22%20%

26%24%

Increased involvementin last 10 years

Decreased involvementin last 10 years

CincinnatiNational

Blue line = boundaries of Target Area Zip Codes

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Purple line = boundaries of Target Area Zip Codes

Beliefs about God

83% 85%

63% 64%

There is a God God is active

CincinnatiNational

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Social Values

87% 91%84% 83%

Preserve traditionalfamily values

Environment is anational crisis

CincinnatiNational

Community Services

55%50%

68%63%

Government shouldprovide

Churches shouldprovide

CincinnatiNational

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Ethnic Change

41%36%

32%36%

America shouldopen the doors

It is a threat to ourheritage

CincinnatiNational

Top Needs in the Communityo 46% Achieving financial securityo 44% Maintaining personal healtho 31% Neighborhood crime & safetyo 31% Concern about gangso 30% Dealing with stresso 28% Day-to-day financial worrieso 27% Finding health insurance

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Purple line = Boundaries of Target Area Zip Codes

Purple line = Boundaries of Target Area Zip Codes

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Second-level Community Needso 23% Finding time for recreationo 22% Better quality health careo 22% Finding good schoolso 21% Dealing with ethnic prejudiceo 19% Finding a satisfying job/careero 19% Finding friendshipo 19% Dealing with child/teen problemso 19% Achieving a fulfilling marriage

More Needs in the Communityo 18% Finding a jobo 17% Dealing with substance abuseo 16% Finding retirement opportunitieso 15% Affordable housingo 14% Care for aging parents o 14% Finding spiritual teachingo 13% Dealing with social injusticeo 13% Finding a good churcho 13% Finding direction in life

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Low-priority Community Needso 12% Domestic violence and abuseo 11% Developing parenting skillso 10% Problems in the schoolso 9% Providing adequate foodo 9% Obtaining an educationo 7% Finding child careo 3% Dealing with divorce

Needs Identified by Sustainable Cincinnati Reporto Starting more technology-based businesses

as manufacturing declineso Increase the percentage of workers who

are 20 to 35 years of ageo Increase the percentage of students who

complete a secondary diplomao About a third of workers are not making an

income sufficient to cover the minimum cost of living

o Maintain a balance in which more than a third of the land is devoted to homes and another third to agriculture/natural reserve

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Needs Identified by Sustainable Cincinnati Report - 2

o Continue to reduce the volume of solid waste per person per yearn 1.9 tons in 2000 to 1.2 tons in 2005

o Reduce the number of days of unhealthy smog

o Reduce the number of stream miles of unclean water sources

o Improve health indicators among the population

Wellness: Cincinnati Compared to Other Ohio Metro Areas

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Wellness Index for Cincinnati Metro Area by Gallup Poll

o Life Evaluation – 132o Emotional Health – 151o Physical Health – 113o Healthy Behavior – 164 <<<o Work Environment – 73o Access to Health Care – 58

o Lower score is better

Community Health Statuso 23% of adults report no exerciseo 73% eat few fruits or vegetableso 25% have high blood pressuren Up to 34% in 2011

o 23% smokeo 8% diagnosed with diabetes

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Food Deserts in Cincinnatio 31 of 52 neighborhoods do not have a

single grocery storeo Oakley has 4 grocery stores, the

highest concentration in the cityo All 52 neighborhoods have some

areas without good access to food

o “Cincinnati Food Security: A Community Assessment” by Brandy McQueary, Miami University, 2003

Indicators of Healthy Communities

o Employment: 1 in 5 adults unemployedo Poverty: 29% below poverty thresholdo Ozone Level: too high 19 days a yearo Air Quality: good 161 days a yearo Infant Mortality: 10 deaths per 1,000

births, significantly higher than both U.S. average and other industrial countries

o Low Birth Weight: 10% of infantso Teen Births: Above the national average

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Indicators of Health Communitieso Prenatal Care: below the national averageo Children in Poverty: one in fiveo High Cholesterol: 28% of adults testedo Overweight Adults: increased from 56% in

1999 to 64% in 2010o Dental Health: 37% of adults have delayed

visits to a dentisto Alcohol: 19% report binge drinking in the

last montho Heart Disease & Cancer: deaths above

national average

Church Program Preferences

11

6

1

-9

Socialservices

Spiritualgrowth

Personaldevelopment

Recreation

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Church Programs People Wanto 43% Bible study & prayer group o 29% Family activities & outingso 26% Youth activitieso 25% Family counselingo 25% Active retirement programo 22% Doctrinal classeso 18% Care for the terminally illo 18% The arts, music, drama, etc.

Church Programs People Wanto 15% Spiritual retreatso 14% Marriage enrichment eventso 12% Food & clothing resource centero 8% Parent training classeso 6% Day care for childreno 6% Sports or campingo 6% Church-sponsored schoolo 5% 12-step groupo 3% Divorce recovery

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Worship Style Preferences

24%

39%

11%

25%23%

39%

11%

27%

Emotionallyuplifting

Intellectuallychallenging

Both Notinterested

Cincinnati National

Worship Style Continued

30%27%

23%19%

27%27%26%20%

Traditionalformal

Contemporaryinformal

Both Notinterested

Cincinnati National

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Purple line = Boundaries of Target Area Zip Codes

Worship Music Preferences

27%32%

18%22%

25%

31%

19%

24%

Traditional Contemporary Both Notinterested

Cincinnati National

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Church Focus

27%

35%

20%17%

26%

37%

22%

14%

Spiritualgrowth

Communityservice

Both Notinterested

Cincinnati National

How I prefer for churchesto contact me …

0% 10% 20% 30% 40% 50% 60% 70%

Door to door

Telemarketing

Phone for a visit

Cable TV

Newspaper ads

Radio spots

Direct mail

NoYes

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Source: Center for Metropolitan Ministry

Survey of the General Public in Major Metropolitan Areas

Never heard of the Adventist

Church66%

Know nothing about it

15%

Know something inaccurate

12%

Know one true fact

7%

Analysiso Research has shown that growth in

Adventist churches comes from:n Community involvementn Strong spiritual lifen Intentionality (goals, planning)n Positive atmosphere in the congregationn Activities for the unchurched on Sabbath

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The Adventist Paradigm for Outreach & Evangelism

o Christ’s method alone will give true success in reaching people. He mingled with men as one who desired their good, showed sympathy for them and ministered to their needs. He won their confidence. Then, He bade them, “Follow me.” – Ellen White, The Ministry of Healing, p 143

“Christ’s Method”

Discipleship Program

Friendship Evangelism

Community service

Community visibility

Community assessment

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Examples of Adventist Churches that are Implementing this Strategy

o Mount Dora Church, Floridao Aldergrove Church, British Columbian Pastor David Jamieson wrote about the growth

and development of this church in a DMindissertation at Andrews Univ.

o Walk of Faith Fellowship, Clevelandn Pastor Kevin Kuehmichel is writing a book about

this urban church planto Stillwater Church, Dayton, Ohion A dying church discovered new life!

Resourceso One Minute Witness – good introduction in

32 pages designed to be handed out to church members

o Chapter 2 in Adventist Congregations Today contains the research on church growth

o Mission in Metropolis contains more research, focusing on urban and suburban churches in metropolitan areas

o Understanding Your Community provides tools for doing a community assessmentn All are available at www.AdventSource.org

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Discussion Questionso How well known and visible is the

Clifton Church in the community?o What has been done to “plow the

ground” in Cincinnati through serving the needs of the community?

o What relationships do church members have in the community that can be a bridge to possible candidates for Bible studies?

o Contact information for Monte Sahlinn [email protected] (937) 748-9075

© 2012, Center for Creative Ministry


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