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Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR...

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Closing the Loop: From Analytics & Machine Learning to Value Creation JOHN CANOSA TANDEM RUNNING
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Page 1: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

Closing the Loop:

From Analytics & Machine

Learning to Value Creation

JOHN CANOSA

TANDEM RUNNING

Page 2: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

Who I Am

John Canosa - Over 30 years of experience in the electronics, software and device networking industries and over 20 years connecting things to the Internet. Recognized as an ‘M2M Pioneer’ and holder of several patents for IoT technology. Chief Strategist for Connected Products and General Manager of M2M Solutions at ThingWorx/PTC. Founder and CEO of Palantiri Systems. CTO of Questra Corporation. BSEE from Clarkson and a MSEE from Rochester Institute of Technology.

Page 3: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

The Fallacy of the Common Mental Model of the IoT

Page 4: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

Intelligence and Data are Everywhere

Not just in the Cloud or in the

Fog, it extends out to the mist

and the dew on the leaves

It’s not just in the form of water

vapor either – sometimes it’s a

torrential downpour and other

times its as hard and opaque

as hailstones

Page 5: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

Creating Value Requires Taking Action,Taking Action Requires Closing the Loop

Feedback is essential, whether

it is in machine control,

creating more efficient

business processes, or

increasing revenue through

new services.

Analytics alone do NOT close

the loop.

Page 6: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

But Take Action Where and When?

Machine Time – local closed loop control, single device

E.g safety critical shutdown

Network Time – Peer-to-peer comms, latency

tolerant setting adjustments, multiple devices

E.g re-routing supply truck

Human Time – Machine learning events,

predictive maintenance scheduling, manual

intervention, single device or fleet based analytics

E.g. SW Update, on-site maintenance

Business Time – deep analytics on user behavior for

marketing & sales, design defects detection for

engineering, component failure tracking, fleet, business,

and external data based analytics

MachineTime

NetworkTime

HumanTime

BusinessTime

day-wks

min-hrs

seconds

millisec

Page 7: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

Analytics Requires Data, But Data Takes Many Forms

Highly structured databases

Time series – sensors

Semi-structured (e.g. syslog)

Unstructured

Page 8: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

The Hidden Data of the IoT

SENSOR DATA

Tip of the iceberg, most visible, structured,

deterministic, pre-configured set of known

attributes, relatively easy to report and analyze

LOG DATA

Massive amounts of data, hidden from

normal view, unstructured, complex & messy

formats, ideal for machine learning and

predictions, but requires specialized tools for analytics

Page 9: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

Extracting the Value of Unstructured Data Requires Transformation

Log files are typically formatted for human

consumption, so once

again we must remove the

human from the loop

IoT Analytics Challenge:

Over 60% of time is spent in

machine data

transformation &

preparation before any

analytics can be performed

Page 10: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

Transformation Tools: Glassbeam

Page 11: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

Real World Value of Mining “Dark Data”

Page 12: Closing the Loop: From Analytics & Machine Learning to ... · The Hidden Data of the IoT SENSOR DATA Tip of the iceberg, most visible, structured, deterministic, pre-configured set

Summary

Data is a cost center

Taking action on the meaning of that data is what provides value

Analytics and Action are two sides of a coin

Choosing where to close the loop is critical

Latencies, data transport & storage costs, data needs from single

devices or the entire population all factor into correct placement

Shining light on “Dark Data” can create tremendous value


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