Making Voice Profitable in the IP EraCloud Voice Platforms

June 2013

Alianza is Accelerating Voice Success

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Leading provider of cloud voice delivery solutions

• Turnkey wholesale solution

• SaaS‐based model eliminates CAPEX and lowers OPEX

• Residential, business and mobile services

Proven model

• Founded in 2009; Salt Lake City, UT HQ

• Fast growing: 68% CAGR

• 500 million minutes in 2012

Market-focused innovation

• Alianza developed code and intellectual property

• Accelerate Voice™ partner program

• Mature API for back‐office integration

Voice market in transition

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$84 billion fixed voice market in transition• TDM to VoIP evolution• Legacy infrastructure end of life• Declining margins

$106 billion mobile voice market stuck on TDM• LTE forces change• IMS complexity and cost delays

IP consolidation• Service innovation requires IMS

and SIP

$84,432

$118,582

FIXED MOBILE

Re

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ue

(m

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North America Voice Services Market 2012

Source: Gartner (Q1 2013)

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VoIP Evolution is Daunting

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Financial Constraints & Risks• Front‐loaded CAPEX • Fixed OPEX • ARPU pressure and voice market dynamics

Opportunity Cost• Diversion from strategic

initiatives• Budget constraints

Operational Challenges• Back office integration & automation• Fulfillment, provisioning & support• Vendor management

Architectural complexity• Significant departure from traditional TDM voice and PSTN• Completely new for greenfield service providers• Traditional architectures require numerous vendors• Basic IMS call = 136 Messages/17 Entities/6 protocols

Next Gen Voice: Investment is Main Barrier

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New cost models required to make voice profitable in

changing market

Cloud Voice Platform

• Turnkey voice network• Complete CLASS 5 and

IMS feature set

Wholesale Carriers

• Off‐net origination & termination

• PSTN connections

• CLEC services

Solution: Cloud Voice Platform

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Carrier partners

MN

O

WIS

P

Telc

o

Cab

le

ServiceProviders

• Broadband services

• Product definition

• Subscriber acquisition

Cloud Voice Platform Architecture

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MobileServices Residential SMB

End-UserWeb Access Administrator

Application Programming Interface (API)Logic Layer

Core PlatformCarrier

InterfaceBilling

SupportSystem

DeviceProvisioning

Data FeedsData Integration

Feature Server

Session Manage‐

ment

SessionBorder

Controller

Comprehensive solution consolidates over 10 elements

Flexible and Powerful Service Definition

• 100% customizable to define products that address your market requirements

• Fine tune services to respond to market dynamics

• Create new service bundles in minutes

Solution

• Residential

• SMB

• SIP trunking

• OTT

Calling Plans

• Unlimited

• Metered

• International bundles

End-User Features

• Voicemail

• IVR

• Find me/follow me

• 60+ features

Back Office Integration

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• Supports all users and uses cases‐ Definition‐ Management‐ Reporting

• Multiple integration points: 350+ web methods

• SOAP/XML and REST support

• Web portals‐ Service provider management

(ATAC) ‐ Customer portals (AMP)

ATAC

OSS/BSS

Alianza API

AMP

ProductManagement

Define offerings

Pricing

Branding

End User

Self‐care

Customer Care

Order entry

Support

Operations

Troubleshooting

Inventory management

Device management &

provisioning

Customer portal

Service Provider

Data feeds

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Accelerate Voice Ecosystem

Alianza Addresses All Scenarios

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GreenfieldVoice

WISP

Satellite

New revenue

Fast time to market

Initial Migration

MNO

MVNO

LEC/PTT

Cable

Fast time to market

Clear business case

VoIP 1.0 Replacement

CLEC

LEC/PTT

Cable

Lower TCO

Improved margins

End‐of‐Life migration

A Clear Business Case for Voice

• Reduces risk by eliminating CAPEX

• Maximizes gross margins

• Aligns costs with subscribers

• Enables net margin contribution from the first customer

• Provides access to scale without paying for it on day one

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Summary

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• Provide turnkey voice network in the cloud

• Eliminate CAPEX

• Provide pay‐as‐you grow SaaS model

• Integrated with back‐office for control, care and billing

Making Voice Profitable in the IP Era

Keep In Touch

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www.alianza.com

http://www.linkedin.com/company/alianza

www.twitter.com/alianza_inc