© 2015 IBM Corporation

Daryl Pereira IBM / Nustory@CagedEther

Towards a cognitive business

2Page© 2015 IBM Corporation

Shift to digital

3Page© 2015 IBM Corporation

What is cognitive computing?

“Cognitive computing refers to systems that learn at scale, reason with purpose and interact with humans naturally.” – IBM

4Page© 2015 IBM Corporation

Robots play poker – Responds to visual inputs from

cards

– Converts speech to text to understand

– System gets cleverer and improves risk model the more it plays

https://www.ibm.com/blogs/watson/2016/07/playing-poker-robots-solution-overview/

5Page© 2015 IBM Corporation

Engineers reduce risk of drilling– System can analyze all kinds of

data

– It would take a human 5 years to read all of this information

– System responds using natural language

https://medium.com/cognitivebusiness/tap-into-your-tribal-knowledge-48a3786df081

6Page© 2015 IBM Corporation

Your friendly weather guide

https://www.facebook.com/hiponcho/

7Page© 2015 IBM Corporation

Try for yourself

https://conversation-demo.mybluemix.net/

8Page© 2015 IBM Corporation

Why use Facebook Messenger?

1bn people use Facebook Messenger every month

Natural language interface makes locating correct unstructured documents easier

Backend service announced earlier this year makes development easy

9Page© 2015 IBM Corporation

What can you design?

10Page© 2015 IBM Corporation

What to consider – Value proposition

What problem does it solve, why will people want it?

– SolutionWhat is the proposed solution, from technology through to process and design

– Business case How can the solution sustain itself in the long-term?

Daryl Pereira IBM / Nustory@CagedEther