College of Business Administration and

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College of Business Administration andCollege of Business Administration andGraduate School of ManagementGraduate School of Management

Strategic Priorities Presentation

March 16, 2004

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OUR PEOPLEOUR PEOPLEOffice of the Dean

Dr. George E. Stevens DeanDr. Larry Marks Associate DeanDr. Don Williams* Associate DeanMs. Liz Sinclair-Colando Assistant DeanMs. Lucinda Welch Outreach Program ManagerMr. Ralph Kletzien Director of Development

Department Chairpersons

Dr. Dick Brown AccountingDr. Felix Offodile* Management & Info. SystemsDr. Dick Kent EconomicsDr. Mark Holder* FinanceDr. Eileen Bridges** Marketing *New in 03-04AY **Stepping down June 2004

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OUR PEOPLEOUR PEOPLEEndowed/Funded Chairs

Dr. Raj Aggarwal Firestone Chair in Corporate Finance

Dr. Michael Hu* Bridgestone Chair of International Business

Dr. Michael Barnes* John F. Fiedler-BorgWarner Chair in Global Business Studies

Mr. Ron Stolle Goodyear Executive Professor

*New in 03-04AY

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Our Undergraduate ProgramsOur Undergraduate ProgramsBBA in Business

– Accounting– Business Management

Management Major also off campus

– Computer Information Systems– Economics– Finance– Operations Management– Marketing

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Our Graduate ProgramsOur Graduate ProgramsMBA

– Full-time MBA– Professional MBA (part-time; Kent, LCCC,

Stark--expanded)– Executive MBA

MS in AccountingMS in Financial Engineering (joint program)MA in EconomicsPh.D. in Business

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F’99 to F’03 Major Growth – F’99 to F’03 Major Growth – Kent CampusKent Campus

Undergraduate Majors– 2604 to 2821 or an 8.3% increase

Graduate Majors 492 to 478 or a 2.8% decline

Total Kent Campus Majors– 3096 to 3299 or a 6.6% increase

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F’99 to F’03 Major Growth – F’99 to F’03 Major Growth – System-wideSystem-wide

Undergraduate Headcount – System-wide– 3466 to 3958 or an increase of 14.2%

Graduate Headcount – System-wide– 504 to 481 or a 4.6% decline

Total System-wide– 3970 to 4439 or an 11.8% INCREASE

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Our Majors – Kent CampusOur Majors – Kent Campus

0

500

1000

1500

2000

2500

3000

3500

4000

F'99 F'00 F'01 F'02 F'03

Graduate

Undergrad

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Our Majors – System-wideOur Majors – System-wide

0

5001000

1500

20002500

3000

3500

40004500

5000

Fall 2000 Fall 2001 Fall 2002 Fall 2003

Grad

Undergrad

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F’99 to F’03 Enrollment F’99 to F’03 Enrollment Growth – Kent CampusGrowth – Kent Campus

Total Headcount Enrolled–10328 to 10801 or a 4.6%

increaseRPIE data

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Our Kent Campus EnrollmentsOur Kent Campus Enrollments

10000

10100

10200

10300

10400

10500

10600

10700

10800

10900

Fall 1999 Fall 2000 Fall 2001 Fall 2002 Fall 2003

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Our Full-time FacultyOur Full-time Faculty

0

10

20

30

40

50

60

70

1999 2000 2001 2002 2003

Professor

Associate

Assistant

Instructor

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Retirements in 2002-03Retirements in 2002-03

Lost 3 FT-TT faculty to ERIP– 1 FT-TT replacement– 2 Temporary NTT replacements

Lost 1 FT-TT to “regular” retirement– 1 FT-TT replacement

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Average Section SizeAverage Section Size(Combined Undergrad & Grad)(Combined Undergrad & Grad)

51.252.9

50.148.8

50.5

40

42

44

46

48

50

52

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1999 2000 2001 2002 2003

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Average Section Size of Core Average Section Size of Core Undergraduate CoursesUndergraduate Courses

Dean’s Student Advisory Board: “Mega sections OK in first two years…”

“100 or more students NOT OK in junior and senior year…”

Core courses – Average is 115 studentsCapstone course – Average exceeds 50 case

course with significant writing assignments

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Examples of OutreachExamples of Outreach

CEED has served 675 organizations in ten states since 1997

Of that group, 63 companies with multiple locations, HQ locations, and manufacturing

Kent Regional Business Alliance currently has 1,060 active clients

Loans made totaled $1,096,400 Small businesses working with KRBA had

$1,484,331 in gross domestic sales 29.5 jobs created by these businesses

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National Recognition National Recognition AACSB Accreditation Fewer than 15% of the business schools worldwide

have this accreditation

U.S. News & World Report (3nd consecutive year) Kent State University’s College of Business

Administration is listed among America’s 157 best (out of over 1,200 business programs) business programs in the country!

KSU only public business school listed from northeast Ohio.

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National Recognition National Recognition

Rated by Global Derivatives an on-line journal

Based on 683 surveys recorded, KSU’s program was rated 13th in the country (ahead of University of Illinois—Urbana; Boston University; University of Southern California; and Florida State University)

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A Few Successful Business AlumniA Few Successful Business Alumni

Michael Capellas, Chairman & CEO, MCI (Pilliod Lecture Speaker).

Joseph Grunenwald, President, Clarion University

Pat Mullin, Managing Partner, Deloitte & Touche (KSU Board of Trustee member)

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Significant AccomplishmentsSignificant Accomplishments

INNOVATIVE LEARNING M.S. in Financial Engineering interdisciplinary

program (Fin, Math, Econ & Bus.) Trading Floor Utilized House Bill funding to provide full multi-

media capabilities in all BSA classrooms Successfully sponsored the International Financial

Symposium in Hong Kong Expanded use of distance learning facilities to offer

MBA to students at Lorain County Community College campus

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INNOVATIVE LEARNING Supported use of “e-instruction” for real time

student digital response Faculty and Administrators attending AACSB

seminars Created a new faculty and staff development fund Created a new scholarship fund for student

international study

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FOCUS ON THOSE WE SERVE Advisory boards for Accounting, Computer

Information Systems, Financial Engineering, Student Advisory board, and Dean’s Business Advisory Council

Senior satisfaction survey, undergraduate alumni satisfaction survey (1 year and 5 year).

AACSB process implementation (annual reports, attendance at meetings, reaffirmation of accreditation)

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FOCUS ON THOSE WE SERVE Created and maintained relationships with

businesses Surveyed prospective students about

potential changes in EMBA program Supported CEED in the creation of

customized programs for medium and large size organizations

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FOCUS ON THOSE WE SERVE Communication of Higher Learning Council

and Association to Advance Collegiate Schools of Business developments to constituent groups

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REAL-WORLD EXPERIENCES Appointed the first John Fiedler-BorgWarner

Endowed Chair in Global Business Studies More than 300 students engaged in internship

opportunities since 2001 All College of Business undergraduate

students have a capstone course in Business Policies and in their major

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REAL-WORLD EXPERIENCES MBA students have the opportunity for an

International Business Experience EMBA students are required to have an

International Business Experience Growing MBA Mentorship program MBA students participate in Ohio Case

Competition

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Significant AccomplishmentsSignificant AccomplishmentsREAL-WORLD EXPERIENCES

Delta Sigma Pi, the College's professional business fraternity, regularly receives University recognition for organization excellence and by their national association for their fundraising efforts.

Our accounting honorary - Beta Alpha Psi regularly

places among the top competitors in accounting debates with other universities and finishes among the top contenders in a Best Practices regional competition sponsored by BAP. Earned “Superior Chapter” recognition.

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Significant AccomplishmentsSignificant AccomplishmentsREAL-WORLD EXPERIENCES The American Marketing Association for the last 12

years has been recognized for excellence in such areas as programming, community services, promotions, fundraising, membership and has received top chapter awards.

The Management Information Systems Association has

developed significant alliances with area business such as First Energy, Medical Mutual, Progressive Insurance and Bridgestone/Firestone.

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RELATIONSHIPS THAT FOSTER SUCCESS College of Business Colleagues (CBC) – Program

for retention of freshmen EXTENDED to commuter students

Creation of NEW Interest Group for Accounting Freshmen

BBA in Management on Regional Campuses and Lorain

Joint MBA Programs with Architecture, Fashion Design & Merchandising, Library Science, Nursing

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RELATIONSHIPS THAT FOSTER SUCCESS

Will EXPAND Professional MBA to Stark to enable completion of the degree there beginning Fall 2004

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RELATIONSHIPS THAT FOSTER SUCCESS

100% satisfaction with the Peer Advising Program initiative for freshmen students (will be dropped due to lack of funding)

High satisfaction with UPO advising despite a 700:1 ratio of students to advisors

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Development EffortsDevelopment Efforts

Development (Fund Raising) Results: FY’01 $1,098,630 FY’02 $1,870,715 FY’03 $4,546,229 FY’04 Booked through 12/31/03 $ 851,000 Anticipated 1/04 – 6/04 $1,649,000 Total Goal FY’04 $ 2,500,000

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Strategic PrioritiesStrategic Priorities

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Centers of ExcellenceCenters of Excellence

INTERNATIONAL

FINANCIAL ENGINEERING

ENTREPRENEURSHIP

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INTERNATIONAL– Developing NEW NAFTA relationships with

Laval University (Quebec) and Universidad de las Américas, Puebla, Mexico

– Developing NEW undergraduate study abroad relationships with Grenoble School of Management, France.

– Developing NEW partnership with Cleveland State University on International Programs

– Planning NEW International Case Competition

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INTERNATIONAL

Faculty Involvement—– Support of the Geneva Study Abroad Program– Research appointment at International Research

Center– Grant proposal for creation of International

e-learning Community (web based)

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INTERNATIONAL

CEED Involvement—– Creation of “Global Intelligence” Series

Going Global UK Going Global China Going Global NAFTA

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FINANCIAL ENGINEERING– Pursue opportunities for partnerships with

businesses to use the floor for their“disaster recovery” needs.

– Pursue opportunities to use trading floor for continuing education training (distance learning; domestic & international).

– Planning for next International Research Symposium in Singapore

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FINANCIAL ENGINEERING– Exploration of bringing the Review of Futures

Markets journal to Kent State (12th ranked journal in Finance)

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ENTREPRENEURSHIP– Will develop a business plan for funding

and operation of a Center for Entrepreneurship

– Explore curricular opportunities in entrepreneurial studies

– Developed a NEW student organization for students interested in entrepreneurship

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College of BusinessDean

Business AdvisoryCouncil

Center for Entrepreneurship R&D•Angel/Venture Capital fund•Entrepreneurial Scholars— Faculty/Students•Applied Business Research Center•Continuing education offerings•Faculty Research

(Separate 501-C3)Kent Regional Business Alliance• Small Business Development Ctr.• Business Incubator• Loan Program• Business Center for Women+”outside” affiliates (OAE, PTAC, CEED, Minority Business Center

Outcomes1. Student Learning2. Business Enhancements3. Faculty research4. Intellectual property development5. “Laboratory” environment

Benefits1. Economic development2. Employment Opportunities3. Job Creation

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New Academic InitiativesNew Academic Initiatives

Marketing Major revisedEMBA program revisedFinance Major revisionNew cooperative efforts with CEED to offer

special courses and seminars for KSU undergraduate students

Accounting accreditation application

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PartnershipsPartnerships

International – Canada, Mexico, France, Asia

Local – Cleveland State UniversityAcross KSU system – Stark campusDevelopment – Individual and corporate

donors

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External Partnership SupportExternal Partnership Support

SBDC – Linda Yost, DirectorKRBA – Jack Crews, CEOWestern Reserve Business Center for

Women – Mary Ann Jasionowski, Business Analyst

Procurement Technical Assistance Center – Keith Tarbett

OAE –Casey Mackert, Executive Director

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Technology and LearningTechnology and Learning

Classroom EnhancementsDistance Learning via V-telFinancial Trading Room FloorWeb center support

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Development EffortsDevelopment EffortsProgram Priorities of Development Efforts:

Financial EngineeringEntrepreneurshipGlobal Business

Category Priorities of Development Efforts:Program SupportProfessoratesFaculty Support Scholarships

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Strategic BudgetStrategic Budget

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Most critical needsMost critical needs

Support for current enrollment demandSupport for Maintenance of Accreditation

under new Standards (April 2003) +Strategic Management Standards

+Participants Standards (faculty, staff, and students)

+Assurance of Learning (assessment)

+Separate Accounting Accreditation

Support for the three centers of excellence+Operating costs, staff, equipment and facilities

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Strategic Budget

Adequately support current needs: • Rebuild budgets for instruction • Operating expenses • GA compensation• Foster centers of excellence

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Strategic Budget

Rebuild budgets for instruction Upcoming ERIP losses:

• 2 certain, 1 possible• Need temporary NTT replacements

pending return of TT lines

$165,019 Salary ($ 217,824 Total with benefits)

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Strategic Budget

Rebuild budgets for instruction TT Needs – 6 positions

• Enrollment Growth• Multiple Programs• AACSB minimum Standards• MSFE Program Support

$ 552,000 Salary($728,640 Total with benefits)

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Strategic Budget

Rebuild budgets for instruction PT Needs – 6 positions

• Enrollment Growth & New Initiatives• Multiple Programs

$105,411 Salary

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Strategic Budget

Rebuild budgets to Support Instruction Operating expenses • Support for:

• 5 Academic Departments $75,000 • 3 Offices $45,000

Total Support $120,00

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Strategic Budget

Enhance Graduate Student Support• Increase GA support by14 lines

$214,480 • Increase GA & TF stipends

$131,500 • Increase TF support (2 lines)

$ 42,640

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Strategic Budget

Foster Centers of Excellence

Add 3 NEW faculty in ENTREPRENUERSHIP to support initiative and to achieve critical mass in this disciplinary area

$300,000 Salary ($396,000 Total with benefits)

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Conclusion: Goals of Conclusion: Goals of presentationpresentation

We discussed our people, our academic programs, enrollment, faculty, and recognition.

We highlighted selected accomplishments. We listed our friend raising and fund raising

activities. We identified our new Centers of Excellence:

Entrepreneurship, Financial Engineering, and Global Business Studies.

We recognize the challenges the college faces.

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