COLUMBIA COLLEGEALUMNI ASSOCIATION

TRADITION GUIDING THE FUTURE

STRATEGIC PLAN2010–2015

Columbia College Alumni Association proudly guides the future by fostering lasting relationships with students, alumni and friends.

We are committed to the purposeful development of our students, alumni and friends as volunteers, advocates, leaders and contributors.

With respect for liberal arts and sciences and lifelong learning for all, we exist to sustain the college and our traditions for generations to come.

MISSION

The purpose of the Columbia College Alumni Association is to foster relationships and to sustain our traditions.

The vision of the Columbia College Alumni Association is to be the model alumni association.

PURPOSE

VISION

Bronze Cougar SculptureSouthwell Complex

Donated by the CCAANovember 2003

PREFACE

Tradition guiding the Future

For more than 159 years, Christian College alumnae and Columbia College alumni have helped lay the foundation for an institution rich in tradition and ready for the future. The alumni, students, faculty and staff have played a significant role in defining and shaping the path of the Columbia College Alumni Association (CCAA).

The CCAA board of directors wanted a more focused and coordinated approach to fostering lasting relationships and to maximize the opportunities for our alumni and the college community as a whole. They set out on a path to create a five-year strategic plan with six core values and three long-range goals. More than 23,000 alumni and six committees across the country were involved in helping sculpt the plan.

The CCAA is proud to present to you a values-based strategic plan which will serve as a road map for the future. The CCAA will work hand-in-hand with the alumni relations department and college administration to ensure the quality and execution of their plan.

It is important to emphasize that the strategic planning effort is an open and ongoing process with many opportunities for all members of the college community to become involved in and continue to shape the future and direction of your alumni association.

We are Columbia College! We are the Columbia College Alumni Association! From left, clockwise: Dale Coe Simons ’65, board president, Susan Davis,

senior director of alumni relations, Kerri McBee Black ’93, past president, and Martha Eberhard ’00, president-elect

COLUMBIA COLLEGE ALUMNI ASSOCIATION

- CORE VALUES -

HonorRespect and Civility

CourageExcellence

OpportunityPride

Kellen Stokes ’09Columbia College

Values

Honor

HONORHonor is an act of honesty, fairness and integrity. It is the basis for and the continued execution of respect and civility, courage, excellence, opportunity and pride.

The CCAA believes honor is earned through trust and ethical conduct.

Eddie Martin ’09Columbia College–Aurora

Respect and civility are character traits exemplified through integrity, dignity and compassion.

The CCAA believes that respect and civility require a commitment to diversity, leadership and common courtesy.

RESPECT CIVILITY&

Respect and CivilityLisa Valenti ’09Columbia College–Lake of the Ozarks

Courage is the mental and moral fortitude to stand up to, persevere through and overcome challenges.

The CCAA believes courage requires dedication, the ability to adapt to change and the desire to succeed.

Courage

COURAGE

Tom Ross ’09Columbia College–Salt Lake

Excellence is striving to define success and how to achieve it through integrity, self-determination and drive while never fearing the risk of failure.

The CCAA believes that excellence is within the reach of everyone with the courage and willingness to live it.

EXCELLENCE

ExcellenceChristian Lewis ’09Columbia College

Opportunity

Opportunity is the chance to achieve individual goals.

The CCAA believes opportunity promotes improving lives and creates a positive impact on communities while giving back to our alma mater.

OPPORTUNITY

Dorothy “Dotty” Sanning ’09 and Stacy Sanning Rzepka ’09Columbia College

Pride is the positive feeling of knowing who you are and what you value. It is appreciating that you are a part of something great.

The CCAA believes pride embraces the depth of our rich history, the significance of our enduring traditions and the success of our achievements.

PRIDE

Pride Whitney Davis ’10, Rachel Oswald ’10, Nacy Thornsberry ’09, Whitney Widaman ’10Columbia College

CAMPUS LOCATIONS

HONOR Columbia College–Lake of the Ozarks

RESPECT & CIVILITYColumbia College–Aurora

COURAGEColumbia College–Hancock Field

EXCELLENCEColumbia College–Jacksonville

OPPORTUNITYColumbia College–Kansas City

PRIDEMain campus in Columbia, MO

Foster Lasting Relationships with Students, Alumni and Friends

Strategies • Engage students, student groups and organizations • Develop opportunities for involvement of alumni and friends

Instill Pride in Columbia College

Strategies • Encourage deeper alumni connections to their alma mater • Educate students in the history and traditions of Columbia College • Encourage and promote academic achievement • Encourage and promote partnership with Athletics

Strengthen Columbia College Alumni Association Visibility and Credibility

Strategies • Establish and promote a CCAA brand • Maximize CCAA influence within the college • Maximize CCAA presence within the profession

GOALS AND STRATEGIES

The CCAA board of directors charged six committees to each define a single core value. These committees met from New York to Florida to Colorado and participated in one-day workshops to achieve this task. Online survey results and feedback from alumni, students, faculty and staff assisted these committees in creating the definition for their assigned core value. Thank you to everyone who participated in this process and provided the CCAA with valuable input.

DEFINING THE VALUES

CCAA Visioning Committee

Lynne Stuver Baker ’64 Kansas City, MOKerri McBee Black ’93 Columbia, MO Susan Davis Boonville, MO Martha Eberhard ’00 Columbia, MODr. Lisa Ford-Brown Columbia, MOMegan Gorecki ’09 Crystal Lake, ILJune Viner Hurdle ’83 Columbia, MOMichael Kateman Rocheport, MOSilas Koonse ’08 Columbia, MOErica Poremba Woodstock, ILDale Coe Simons ’65 Austin, TXDr. Terry Smith Columbia, MOCarol Winkler ’93 Columbia, MO

CCAA Visioning Committee Chairs and Co-Chairs

Long Range GoalsFoster Lasting Relationships with Students, Alumni & FriendsChair Joe Dubinski ’96Co-Chair Lynne Stuver Baker ’64Members Marjorie Thomas Gutelius ’69 Lollie Zander Reed ’68

Instill Pride in Columbia CollegeChair Tanya Clatterbuck ’00Co-Chair Martha Eberhard ’00Members Bill Johnston ’82 Brandon Beza ’96

Strengthen CCAA Visibility and CredibilityChair Joe Reardon ’92 Co-Chair Silas Koonse ’08 Members Carol Winkler ’93 Deneise Caruthers ’96

Honor Value defined at Columbia College–Lake of the OzarksDonna Cash ’09 Eldon, MO Deneise Caruthers ’96 Columbia, MOJoseph Cochran ’09 Iberia, MO Susan Davis Boonville, MOPatricia Houston Columbia, MOMichael Kateman Rocheport, MODr. John Keeney Lake Ozark, MOJames Pasley ’87 Lake Ozark, MO Cathy Whitfield ’95 Lake Ozark, MO

Respect & Civility Value defined at Columbia College–AuroraEvander Brim ’10 Aurora, COJennifer Chavez ’09 Littleton, COPedro L. Claudio ’10 Englewood, COSusan Davis Boonville, MODennis Dunkin Brighton, COJarvis Hill Denver, COPatricia Houston Columbia, MOMichael Kateman Rocheport, MODavid Mull ’81 Lakewood, CO Carol Winkler ’93 Columbia, MO

Courage Value defined at Columbia College–Hancock FieldKristin Blake Cortland, NYMartha Eberhard ’00 Columbia, MOJohn Hammill Baldwinsville, NYMichael Kateman Rocheport, MOWanda Lancaster Philadelphia, NY

Excellence Value defined at Columbia College–JacksonvilleJason Baker ‘08 Jacksonville, FLGary Hall Jacksonville, FLMichael Kateman Rocheport, MO

Opportunity Value defined at Columbia College–Kansas CityLynne Stuver Baker ’64 Independence, MODori Cantrell ’06 ’11 Kansas City, MOSusan Davis Boonville, MOPatricia Houston Columbia, MOMichael Kateman Rocheport, MOLogan Muehlman ’09 Los Angeles, CAJoshua Sloan ’10 Independence, MONorris Tanner ’10 Grandview, MOSusi Turner-Tripp Lee’s Summit, MOLisa Vargas ’11 Independence, MO

Pride Value defined at main campus in Columbia, MO Kerri McBee Black ’93 Harrisburg, MOKim Bonine ’03 Jefferson City, MOJohn Cook ’95 Warrenton, MOEric Cunningham Columbia, MOSusan Davis Boonville, MOJonathan Dudley ’10 Columbia, MOKristina Fisher ’04 ’07 St. Louis, MOPatricia Houston Columbia, MOKaren Hudson ’97 Portland, MOJune Viner Hurdle ’83 Columbia, MOMichael Kateman Rocheport, MORené Massey ’84 ’98 ’01 Columbia, MONollie Moore Columbia, MODebra Shrout St. Louis, MODale Coe Simons ’65 Austin, TXCarol Winkler ’93 Columbia, MO

STRATEGIC VISIONING PLANNING COMMITTEES

1001 Rogers StreetColumbia, MO 65216

(573) 875-ALUMccalum@ccis.edu

www.ccis.edu/alumni

PRESIDENT Dale Coe Simons ’65 SECRETARY Lollie Zander Reed ’68 IMMEDIATE PAST PRESIDENTKerri McBee Black ’93 DIRECTORS Lynne Stuver Baker ’64 Marjorie Thomas Gutelius ’69Deneise Caruthers ’96Tanya Clatterbuck ’00SGM Michael David ’91 (Ret.)Suzanne Pomeroy Ready ’81

EX-OFFICIO MEMBERSMichael KatemanExecutive Director of Development, Alumni & Public Relations

PRESIDENT-ELECT Martha Eberhard ’00 TREASURER Silas Koonse ’08

ALUMNI BOARD OF TRUSTEE MEMBERCarol Winkler ’93 Brandon Beza ’96 Clint Herbert, Jr. ’88 Bill Johnston ’82Janette Nichols ’02 Sherri Pierce ’05 Joe Reardon ’93

Susan DavisSenior Director of Alumni Relations

Thank you to the CCAA Board of Directors 2009-2010 for their hard work and dedication in

guiding the strategic planning process.