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www.hospi ta lchar i tab leservicesawards.org Copyright © 2014 Hospital Charitable Services Awards
presented by
Copyright © 2014 Hospital Charitable Services Awards
www.hos p i t a lchar i t ab leserv ic esawards .org
June 30, 2014
Community Health Impact How Effective Hospitals Align Outputs with Outcomes
www.hospi ta lchar i tab leservicesawards.org Copyright © 2014 Hospital Charitable Services Awards
The story & impact of your
charitable service & community health
programs can be told in a number of ways.
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You can use: Statistics
Charts & Graphs
Stories
Tables of Diagnostic Codes
Details of Service Hours
Number of Patients Seen
Volunteer Hours
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That Was Then
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When it comes to charitable services &
community health, hospitals have seemed
satisfied to report outputs:
“We treated 500 uninsured, low-income patients.”
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This is Now
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Today it’s essential to know & report
how much you impacted a person’s health.
It’s time to move your story from what you
did (outputs) to what you achieved for the
patients you served (outcomes).
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Outputs are your program’s outreach efforts to the patients you serve. They include: Referrals, Screenings Exams Education Other events
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What Are Your Outputs?
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Outcomes are your program’s mission distilled down to a person-by-person result: Knowledge Behavior Attitude Skill Health & well-being
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What Are Your Outcomes?
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Clarity Outcomes focus on what you’re trying to achieve
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Insight Outcomes capture what is being accomplished
Common Language Outcomes communicate what most matters
Differentiation Outcomes reveal what distinguishes you
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If you operate more than one community program or a broad program with several parts, we recommend you select and measure outcomes for one. It could be your “star” program or the easiest one to measure.
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Start with One Program
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The process of choosing metrics should be a joint effort between:
Program management Board members Hospital staff Community leaders Other parties beneficial to the process
Choose Your Outcome(s)
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This program saves lives (outcome) by screening young people for potentially serious heart problems that have not been diagnosed and determines the best way to address them (outputs).
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Youth Heart Watch
Example #1
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This program provides low-income families with fresh produce, frozen foods and health education (outputs) in order to improve their physical and financial health (outcomes).
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Example #2 Mobile Food Market
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Often outcomes are abstract. Indicators can serve as proxies for outcomes and help measure the program’s progress toward its intended outcomes.
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Choose Your Indicators
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If you can combine outcomes
with financial data, you can
calculate a monetary reflection of your program’s
impact. This allows those
financially supporting the
program to know what their
investment accomplished.
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Return on Invested Giving (ROIG)
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The alignment of outputs, outcomes,
and financial data allow the most effective hospitals to calculate the
cost to generate an outcome.
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Cost Per Outcomes
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What is Your Hospital’s Impact?
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What your community programs are
doing (outputs) matters.
But what they are achieving for those
they serve (outcomes) matters more.
www.hospi ta lchar i tab leservicesawards.org Copyright © 2014 Hospital Charitable Services Awards Copyright © 2014 Hospital Charitable Services Awards
www.hos p i t a lchar i t ab leserv ic esawards .org
Want to Learn More?
jacksonhealthcare.com/impact Visit here for more resources on measuring
your programs’ community health impact.