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Comparison of vacation ownership amenities with hotel and resort amenities

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Page 1: Comparison of vacation ownership amenities with hotel and resort amenities

Comparison of vacation ownership amenities with hotel and resort amenities

MUHAMED ALIfb/ ALI PARAMBILwatsapp/ 9037875711

Page 2: Comparison of vacation ownership amenities with hotel and resort amenities

What is vacation ownershipA timeshare is a form of ownership or right to the

use of a property, or the term used to describe such properties.

These properties are typically resort condominium units, in which multiple parties hold rights to use the property, and each sharer is allotted a period of time (typically one week, and almost always the same time every year) in which they may use the property.

Units may be on a part-ownership or lease/"right to use" basis, in which the sharer holds no claim to ownership of the property

Page 3: Comparison of vacation ownership amenities with hotel and resort amenities

Concept of Vacation Ownership Timesharing = the act of sharing vacation time at

a luxurious resort facilityTimeshare consumer purchases the right to

occupy a vacation-type home/unit for a set period of weeks

Home-type unit but no day to day maintenance usually associated with home ownership

Resort offers high quality recreational and leisure services

Page 4: Comparison of vacation ownership amenities with hotel and resort amenities

How does it work?Under a vacation ownership plan you agree to one

time purchase price and an annual maintenance fee & become a member in it.

Vacation ownership purchaser s own their accommodation time and purchase the right to use it for a specified number of years.

Some of these operate on a " points " system where you can book vacations in different location.

Multiple investors hold right to the property, being allotted a period of in which they may use it.

Page 5: Comparison of vacation ownership amenities with hotel and resort amenities

HistoryThe notion of the term "time-share" was

originally created in Europe in the 1960s. Hapimag, a ski resort developer in the

French Alps, was experiencing trouble finding customers for his high priced resort

He marketed his resort by encouraging guests to "stop renting a room" and, instead, "buy the hotel". Success followed and the concept of partial ownership was embraced by developers worldwide,

Page 6: Comparison of vacation ownership amenities with hotel and resort amenities

Due to the promise of exchange, these units, called "vacation ownership" by the industry, often sell regardless of their deeded

If one is in Hawaii or Southern California it will exchange extremely well; however, those areas are some of the most expensive in the world, subject to demand typical of a highly trafficked vacation area.

The vast majority of inventory flows briskly through two international exchange companies:

RCI (Resorts Condominium International) and Interval International

Page 7: Comparison of vacation ownership amenities with hotel and resort amenities

In India the concept arrived quite late The time she concept in India was introduced

by Dalmia resort in 1985

Page 8: Comparison of vacation ownership amenities with hotel and resort amenities

Owners can Use their usage timeshare:

Rent out their owned usageGive it as a giftDonate it to a charityExchange internally within the same resort or

resort groupExchange externally into thousands of other

resortsSell it either through traditional advertising,

online advertising or by using a licensed broker

Page 9: Comparison of vacation ownership amenities with hotel and resort amenities

What is amenities? Amenities define a hotel or resort. The

selection or offering of amenities at a resort is a competitive tool, helping properties to differentiate themselves against their competition

Vallen and Vallen (2005) define amenities as ‘ any extra product or service found in the hotel: a swimming pool, concierge desk, health spa, and so on ’ .

Page 10: Comparison of vacation ownership amenities with hotel and resort amenities

Comparison of vacation ownership amenities with hotel & resort amenitiesDr Betsy Bender SringamA study on comparison of vacation ownership

amenities with hotel and resort amenitiesThe study evaluated ‘VO’ resorts at North

and South Carolina & compared with the amenities of the hotel through out the USA & resort hotels in USA

Page 11: Comparison of vacation ownership amenities with hotel and resort amenities

Timeshare and vacation ownership resort amenitiesAmenity Percentage of

resorts (%)24 hour Front desk

42

Concierge 42

Newspaper delivery to door

20

Laundry and dry cleaning service

47

Covered parking 36

Movie theatre 4

Live entertainment

22

On site DVD rentals

38

Game room 47

Video game equipment

18

Wifi common areas

58

Amenity Percentage of resorts

Internet access in units

46

Is there a fee for use?*

28

Owner use computer in unit

13

Is there a fee for use?*

57

Business resource room with Computer

31

Convenience store

40

Poolside food and beverage service

35

Alcohol service**

68

Table service restaurant

24

Page 12: Comparison of vacation ownership amenities with hotel and resort amenities

Comparison of amenities b/w vacation ownership, hotels, resorts

Amenity ‘VO’(%) All hotels All resortsConcierge 42 24 58

Newspapers delivered to door

20 83 76

Laundry and dry cleaning service

47 75 68

Staffed health spa

31 11 34

Gyms or exercise rooms

55 75 69

In room exercise equipment

18 10 9

Indoor swimming pool

55 42 21

Outdoor swimming pool

82 49 87

Golf course 35 3 11

Day care center 13 9 26

Page 13: Comparison of vacation ownership amenities with hotel and resort amenities

Cont…Amenity ‘VO’(%) All hotels All resorts

Children’s activities

62 17 39

Live entertainment

22 14 35

Internet access in units

46 89 82

Fee for internet 28 18 36

Business resource room

31 59 52

Plasma/fl at television’s

9 12 19

DVD player in unit

76 12 23

Video game equipment

35 39 41

Food and beverage outlet

64 NA 62

Page 14: Comparison of vacation ownership amenities with hotel and resort amenities

Comparison of vacation ownership amenities with hotelGuest/Owner Characteristics In terms of activities, skiing, golf,

sightseeing and beach/waterfront activities are more important to timeshare owners while entertainment, shopping and dining are more important to hotel guests.

Page 15: Comparison of vacation ownership amenities with hotel and resort amenities

General service amenities50% of the VO offered full services42% VO operated front desc 24 hours42% offered concierge service

Recreation & fitnes amenities

Almost all VO having swimming pool82% having Out door pools ,54% indoor pools54% having Gym facilitiesProviding golf course than hotels

Page 16: Comparison of vacation ownership amenities with hotel and resort amenities

VO Providing more amenities in the areas of

recreational and fitness such as:• Swimming pool, Excise room, Health spa• Gym, tennis courts, Golf courses, Fishing• Play ground, children activities

Page 17: Comparison of vacation ownership amenities with hotel and resort amenities

Children amenitiesOnsite children activities50 % have play groundsDay care centers, Hotels also providing

Internet46 % VO Internet facility89 % Hotels 82% Resorts

Page 18: Comparison of vacation ownership amenities with hotel and resort amenities

Hotels and resorts were likely offer services

demanded for business traveler than VOHotels & resorts have a mixture of leisure

and business travelersVO usage is almost exclusively leisure travelVO provides recreational amenities than

hotelsThe amenity offering vary between VO, and

place to place

Page 19: Comparison of vacation ownership amenities with hotel and resort amenities

Major brands (International) Major brands now involved in timeshare

internationally include HiltonHyattFour SeasonsSheratonRamada De Vere.

Page 21: Comparison of vacation ownership amenities with hotel and resort amenities

Mahindra Holidays & Resorts India

Goa Varca Beach Emerald Palm

Gujarat Gir

Rajasthan Jaisalmer Navalgarh Udaipur Kumbhalgarh

Maharashtra Tungi Mahabaleshwar

Himachal Pradesh Dharamshala Manali Shimla Kandaghat

Uttarakhand Binsar Villa Binsar Valley Corbett Mussoorie Naukuchiatal Kanatal

Page 22: Comparison of vacation ownership amenities with hotel and resort amenities

Karnataka Coorg Virajpet

Kerala Ashtamudi Cherai Kumarakom Munnar Poovar Thekkady

Tamil Nadu Ooty Kodaikanal Puducherry Yercaud Masinagudi Swami Malai

Gangtok

Page 23: Comparison of vacation ownership amenities with hotel and resort amenities

Sterling HolidaysResortss

Sterling Holidays Ooty - Fern HillSterling Holidays Ooty - Elk HillSterling Holidays Kodai - By The LakeSterling Holidays Kodai - Valley ViewSterling Holidays Munnar - Terrace Greens

Page 24: Comparison of vacation ownership amenities with hotel and resort amenities

Sterling Holidays Yercaud - Rock PerchSterling Holidays Puri - Golden SandsSterling Holidays Darjeeling - Silver OaksSterling Holidays Mussoorie - Pine HillSterling Holidays Manali - White MistSterling Holidays Thekkady - Woods n’ SpiceSterling Holidays Karwar - Emerald BaySterling Holidays Goa - Villagio InnSterling Holidays Gangtok - Delisso AbodeSterling Holidays Yelagiri - MariGold RidgeSterling Holidays Lonavala - Under the OverSterling Holidays Goa - Club EstadiaSterling Holidays Corbet - The Riverview RetreatSterling Holidays Dharamsala - The Sanctuary

Page 25: Comparison of vacation ownership amenities with hotel and resort amenities

THANK YOU


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