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Consumer Behavior Course

Date post: 21-Oct-2014
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Description:
The main idea of the campaign was to create a logo and products that could represent the faculty of communication arts as a whole. This presentation received a very well-responded feedbacks from the professor and classmates.
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Communication Management Logo Pimpisa Jular 4945346628 Sundhika Chagsudulya 4945371228 Usaporn Tanadumrongsak 4945386728
Transcript
Page 1: Consumer Behavior Course

Communication Management Logo

Pimpisa Jular 4945346628

Sundhika Chagsudulya 4945371228

Usaporn Tanadumrongsak 4945386728

Page 2: Consumer Behavior Course

Logo

Page 3: Consumer Behavior Course

Logo

The circle shape: the connected worldThe web:

- the interaction of communication arts students through various communication forms- the connection of each generation of communication arts students

The star: bright, shinning future

Page 4: Consumer Behavior Course

Color

The name “Comm Arts”: Blue color- Blue: to emphasize the faculty’s color- Big Bold Font: to capture the audiences’ attention as well as to present the modernity and bright future for new generation

The web: Grey as the background of logo and use to link black,blue, and white togetherThe blue border with the program and university name: to make it stands out, we use the white color on blue background

Page 5: Consumer Behavior Course

Logo Development

Page 6: Consumer Behavior Course

Logo Adaptation to other elements

Page 7: Consumer Behavior Course

Logo Adaptation to other elements

Page 8: Consumer Behavior Course

Logo Adaptation to other elements

Page 9: Consumer Behavior Course

Logo Adaptation to other elements

Page 10: Consumer Behavior Course

Logo Adaptation to other elements

Page 11: Consumer Behavior Course

Logo Adaptation to other elements

Page 12: Consumer Behavior Course

Logo Adaptation to other elements

Page 13: Consumer Behavior Course

Tagline

“Communication Arts in

Communication Management, Chulalongkorn University

WE BRIGHTEN YOUR FUTURE”

Page 14: Consumer Behavior Course

Jingle


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