CORPORATE CULTURE

TEACHER: Rocio Díaz García

INTEGRANT: Romina Eslava Tello

GLOBAL MARKET PERSPECTIVES

DEFINITION

Can be defined as :

The set of beliefs Values Customs and

practices

of a group of people forming an organization.

The corporate culture also has an impact on:

The morale

Productivity

Satisfaction of employees of a company,

“Corporate culture is key to business success”